Xi He ᱨᱮᱱᱟᱜ Lone Mobile Application ᱾ ᱫᱚ ᱢᱚᱵᱟᱭᱤᱞ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾

ᱞᱚᱦᱟᱢᱚᱵᱟᱭᱤᱞ· 2021

Lone Mobile Application ᱾

Xi He ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Xi He

ᱢᱚᱵᱟᱭᱤᱞ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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#119630 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱥᱟᱭᱤᱴ ᱧᱮᱞ ᱢᱮ A' Design Award ᱨᱮ ᱧᱮᱞ ᱢᱮ ᱯᱨᱮᱥ ᱨᱤᱞᱤᱡ ᱯᱩᱨᱥᱠᱟᱨ ᱵᱮᱡ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Lone Mobile Application ᱾ ᱵᱟᱵᱚᱛ ᱛᱮ

Lone ᱫᱚ ᱢᱤᱫ ᱢᱚᱵᱭᱟᱤᱞ ᱵᱮᱵᱷᱟᱨ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱫᱮᱥ ᱵᱟᱦᱨᱮ ᱥᱚᱢᱟᱡᱤᱠ ᱠᱤᱨᱤᱧ-ᱟᱠᱷᱨᱟ ᱞᱟᱹᱜᱤᱫ ᱵᱮᱱᱟᱣᱞᱮᱱᱟ ᱾ Lone ᱫᱮᱥ ᱠᱷᱚᱱ ᱠᱷᱚᱱ ᱯᱮ ᱨᱟᱹᱥᱠᱟᱹ ᱵᱮᱵᱷᱟᱨᱤᱭᱟᱹ ᱡᱚᱲᱟ᱅ ᱠᱟᱛᱮ ᱫᱚᱦᱚᱭ ᱠᱟᱱᱟ᱾ ᱚᱱᱟ ᱠᱚ ᱫᱚ ᱠᱟᱹᱢᱤ ᱨᱮ ᱥᱮᱸᱫᱽᱨᱟ ᱠᱚ, ᱠᱤᱨᱤᱧ ᱠᱚ ᱟᱨ ᱟᱹᱲᱤ ᱥᱟᱴ ᱨᱮᱭᱟᱜ ᱠᱤᱨᱤᱧ-ᱟᱠᱷᱨᱟ ᱠᱚ ᱾ ᱥᱮᱸᱫᱽᱨᱟ ᱠᱚ ᱵᱟᱦᱨᱮ ᱥᱮᱸᱫᱽᱨᱟ ᱨᱮᱭᱟᱜ ᱚᱠᱛᱚ ᱡᱤᱱᱤᱥ ᱠᱚ ᱧᱮᱞᱚᱜ ᱠᱟᱱᱟ ᱟᱨ ᱟᱸᱯ ᱨᱮ ᱡᱤᱱᱤᱥ ᱠᱟᱨᱰ ᱠᱚ ᱯᱷᱚᱥᱴ ᱠᱟᱱᱟ ᱾ ᱠᱤᱨᱤᱧ ᱠᱚ ᱚᱱᱟ ᱡᱤᱱᱤᱥ ᱠᱟᱨᱰ ᱠᱚ ᱵᱨᱟᱣᱡᱽ ᱟᱨ ᱥᱮᱸᱡᱽ ᱠᱟᱛᱮ ᱡᱤᱱᱤᱥ ᱠᱚ ᱚᱨᱰᱚᱨ ᱠᱚᱣᱟᱭ ᱾ ᱚᱱᱟ ᱚᱠᱛᱚ ᱟᱹᱲᱤ ᱥᱟᱴ ᱨᱮᱭᱟᱜ ᱠᱤᱨᱤᱧ-ᱟᱠᱷᱨᱟ ᱠᱚ ᱚᱱᱟ ᱡᱤᱱᱤᱥ ᱠᱚ ᱠᱤᱨᱤᱧ ᱠᱚᱣᱟᱭ ᱟᱨ ᱠᱤᱨᱤᱧ ᱠᱚᱛᱮ ᱥᱮᱸᱫᱽᱨᱟ ᱠᱚ ᱴᱷᱮᱱ ᱠᱚ ᱵᱷᱮᱡᱟᱭ ᱠᱚᱣᱟᱭ ᱾ ᱵᱮᱵᱷᱟᱨᱤᱭᱟᱹ ᱠᱚ ᱥᱟᱹᱨᱤ ᱛᱮ ᱥᱮᱸᱫᱽᱨᱟ ᱟᱨ ᱠᱤᱨᱤᱧ ᱨᱮᱭᱟᱜ ᱵᱷᱩᱢᱤᱠᱟ ᱛᱮ ᱵᱚᱫᱚᱞ ᱮᱫᱟᱭ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ ᱾ ᱟᱸᱯ ᱫᱚ ᱠᱮᱢᱨᱟ ᱥᱠᱮᱱᱤᱝ, ᱟᱜᱢᱮᱱᱴᱮᱰ ᱨᱤᱭᱟᱞᱤᱴᱤ ᱡᱤᱱᱤᱥ ᱧᱮᱞ ᱟᱨ ᱟᱹᱴᱤᱧᱡᱽ ᱨᱤᱠᱷᱟ ᱴᱟᱠᱟ ᱮᱢ ᱚᱠᱛᱚ ᱵᱮᱵᱷᱟᱨ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ ᱾ Lone ᱫᱚ Android ᱟᱨ iOS ᱨᱮ ᱢᱮᱴᱟᱣ ᱠᱟᱱᱟ ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Lone Mobile Application ᱾ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Lone Mobile Application ᱾ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ: Lone is an interactive mobile App introducing a revolutionize E-commerce, by rethinking international shopping, offer users an authentic international social shopping experience, helps customers to buy authentic things from a small boutique or even on the street around the world. With the ecosystem of travelers discover things when they are traveling and post on Lone, buyers looking for authentic items from any store anywhere on our app, Lone shoppers will help connect the dots.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ: Android, iOS
ᱴᱮᱜ ᱠᱚ: social shopping, e-commerce, app, interactive design, travel, mobile app, product design, future shopping UX, UI, user-centered,
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ: Lone app utilizes native app technologies, including camera-based features for scan, augmented reality features to show products, and Touch ID to pay. Illustrations were designed in Adobe Illustration, app UI was designed in Sketch and animated with Adobe After Effects.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ: Since the app is aiming to have users across different countries, so the quantity and the geographical mapping of the research samples was a challenge. But it is also a requirement, so the App is able to reach the human-centered design, avoid any confusion and inappropriate visual communication for people from different places in the world.
ᱜᱚᱵᱮᱥᱚᱱᱟ: A large amount of user research was performed over the course of the project, based on audience mapping, audience analysis, including user surveys, user interviews, A round of user testing, B round of user testing. Each round of user testing had 3 different focus of testing, including naming convention and copy of all screens in the App, user experience and user journey, visual design and color.
ᱯᱨᱮᱨᱚᱱᱟ: It is hard for people to get to buy all the authentic things over the world, more deeply, it is hard for normal people to really get to know about what is good in the outside world. we all have limited knowledge about the places we've never been; there's a lack of authenticity of products that are available for people while with increasing demand for international shopping, people have a higher willingness to buy authentic, creative products.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ: The design process of the project started in Feb 2018 in Rochester, finished in Oct 2020, it is an ongoing journey still with updates and user feedback.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ: The app is functional, simple, and intuitive. But more than anything it aims to deliver a great user experience, with emotionally engaging interaction patterns. There are 3 parts of app users for Lone app. Travelers, buyers, and LONE shoppers. Travelers discover and post product cards in the App, buyers browse product cards posted by travelers, search for products and purchase products. Lone shoppers in that specific area will get the product and ship them to buyers. In this flow, travelers and buyers are the front-end App users, it's easy for users to change roles between traveler and buyer.
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ: Image: Xi He