Xue Jiang ᱨᱮᱱᱟᱜ QingJing ᱪᱟᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱯᱮᱠᱮᱡᱤᱝ· 2021
QingJing ᱪᱟᱭ ᱯᱮᱠᱮᱡᱤᱝ
Xue Jiang ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: 869 School of Design
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#119556 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
QingJing ᱪᱟᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱠᱤᱱᱡᱤᱝ ᱡᱟᱠᱟᱛ ᱨᱮᱭᱟᱜ ᱢᱤᱫ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱪᱭᱤᱱᱟ ᱨᱮᱭᱟᱜ ᱯᱟᱛᱷᱚᱨ ᱪᱟᱭ ᱞᱟᱹᱜᱤᱛ ᱾ ᱧᱩᱛᱩᱢ ᱟᱭ ᱪᱭᱤᱱᱟ ᱨᱮᱭᱟᱜ ᱯᱩᱨᱟᱹᱱᱚ ᱚᱱᱚᱞ ᱠᱷᱚᱱ ᱮᱢ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱟᱨᱤ ᱟᱨ ᱰᱷᱭᱟᱱ ᱨᱮᱭᱟᱜ ᱠᱚᱴᱷᱟ ᱜᱮ ᱡᱟᱦᱟᱸ ᱠᱚ ᱵᱟᱲᱟᱭ ᱟᱭ ᱾ ᱪᱮᱛᱟᱱ ᱨᱮᱭᱟᱜ ᱪᱤᱛᱟᱹᱨ ᱫᱟᱜ-ᱪᱤᱛᱟᱹᱨ (ink painting) ᱨᱮᱭᱟᱜ ᱵᱷᱤᱛᱤᱨᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱪᱤᱛᱟᱹᱨ ᱚᱠᱟ ᱠᱷᱚᱱ ᱧᱮᱞ ᱮᱢ ᱠᱟᱱᱟ ᱚᱱᱟ ᱞᱮᱠᱷᱟᱱ, ᱡᱟᱸᱱᱟᱜ-ᱡᱟᱸᱱᱟᱜ ᱵᱚᱬᱚ ᱟᱨ ᱵᱩᱫᱷᱚ ᱛᱮ ᱯᱟᱲᱦᱟᱣ ᱞᱮᱠᱟ ᱮᱢ ᱠᱟᱱᱟ ᱾ ᱴᱩ�ременᱮᱨᱮᱠᱚ ᱪᱤᱛᱟᱹᱨ ᱦᱟᱨᱟ ᱚᱠᱟ ᱠᱷᱚᱱ ᱧᱮᱞ ᱠᱚ ᱮᱢ ᱟ, ᱩᱱᱩᱫ ᱞᱮᱠᱷᱟᱱ ᱡᱟᱸᱱᱟᱜ-ᱡᱟᱸᱱᱟᱜ ᱧᱮᱞ ᱠᱟᱭ ᱠᱚ ᱩᱫᱩᱜ ᱠᱟᱱᱟ ᱾ ᱪᱟᱭ ᱫᱚ ᱢᱤᱫ ᱢᱤᱴᱩᱲ ᱨᱮᱭᱟᱜ ᱦᱟᱸᱰᱤ (ceramic pot) ᱨᱮ ᱫᱚᱦᱚ ᱠᱟᱱᱟ, ᱪᱮᱫᱟᱜ ᱠᱷᱟᱛᱤᱨ ᱢᱤᱴᱩᱲ ᱫᱚ ᱪᱟᱭ ᱛᱮ ᱵᱟᱝ ᱢᱤᱥᱟ ᱠᱟᱛᱮ ᱟᱨ ᱟᱭ ᱨᱮᱭᱟᱜ ᱵᱟᱟᱨ ᱵᱚ ᱵᱟᱝ ᱦᱩᱭ ᱦᱚᱸ ᱦᱚᱸ ᱦᱩᱭ ᱠᱟᱛᱮ ᱾ ᱦᱟᱸᱰᱤ ᱨᱮᱭᱟᱜ ᱴᱷᱤᱠᱬᱟ ᱟᱨ ᱴᱷᱤᱠ-ᱴᱷᱤᱠ ᱚᱱᱚᱞ ᱛᱮ ᱦᱩᱰᱤᱧ ᱟᱨ ᱵᱚᱸᱫᱚᱭ ᱞᱟᱹᱜᱤᱫ ᱥᱚᱦᱚᱡ ᱦᱩᱭ ᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
QingJing ᱪᱟᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ QingJing ᱪᱟᱭ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- We are working on a packaging design for Chinese rock tea, named Qingjing Tea. Quiet English is Meditation, which means meditation. Connect with the stillness in Buddhism through butterfly sound. The six groups present different visual effects through different perspectives.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Outer packaging 32mm x64mm x67mm
Inner packaging 29mm x33mm x62mm - ᱴᱮᱜ ᱠᱚ
- Tea, tea cans, packaging boxes, Chinese style, ink, buddha, zen, butterflies, product design, packaging design.
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- According to the characteristics of rock tea, we use a relatively strong ceramic pot as its packaging material. It neither chemically reacts with tea nor absorbs the tea fragrance of rock tea, and it can make the fragrance of rock tea exude to a greater extent.
Regarding the appearance of the tea pot, we have made a streamlined design to form a combination device between the pot body and the lid body, so that the pot body with a cavity and the lid body set on the pot body are fitted with each other to facilitate closing and opening. The effect of. - ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- n designing the appearance of this product, we redefine and design it in order to better distinguish it from the appearance of the conventional popular tea cans. From the black porcelain tank body, streamlined bottle body, to the mouth design, the length, width, height, details and material of the tea tank, etc. All re-adjusted and changed to create a tea pot appearance that more in line with our definition and meaning.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- Research methods: market research, clarify design goals, design directions, and material functions, etc. According to the survey, sketching is carried out. Improve and product modeling, and finally select products and product colors suitable for consumer consumption for product rendering output.
In the early stage of the design, we conducted a lot of ink and wash experiments, and in the later stage we mainly used Ps, Ai, Maya, C4D and other software. - ᱯᱨᱮᱨᱚᱱᱟ
- We are working on a packaging design for Chinese rock tea, named Qingjing Tea. Quiet English is Meditation, meaning meditation and meditation. Qingjing tea is taken from the word "Qingjing" in the Qingjing Jing. "Introspection of its heart, heart without its heart. Appearance of its shape, shape without its shape" is selected from the Qingjing Jing. Dieyin and Buddhism are related through static. The works present different perspective effects through different perspectives.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in Dalian, Liaoning Province, China in January 2020 and will be completed in March 2020.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- "Qingjing Tea" is a unique tea product. In the era of saturated products with touch screens, we are committed to exploring practical interactions. By considering appropriate processing techniques and production methods, we can better let people feel the taste of Chinese tea. Zen has a lingering charm, and it feels pure and pure when watching and tasting tea.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Creative Director:Xue Jiang
Designer:Jing Hu
Model Design:Mohan Liu
Illuetrator:Min Li
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾