Ching-Fa Lung ᱨᱮᱱᱟᱜ SciFest Los Angeles ᱯᱨᱟᱭᱢᱟᱨᱤ ᱯᱷᱭᱩᱬᱠᱥᱚᱱ: ᱯᱚᱨᱚᱵ ᱯᱚᱨᱤᱪᱚᱭ ᱥᱤᱥᱴᱚᱢ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱞᱚᱦᱟᱜᱨᱟᱯᱷᱤᱠ· 2021
SciFest Los Angeles ᱯᱨᱟᱭᱢᱟᱨᱤ ᱯᱷᱭᱩᱬᱠᱥᱚᱱ: ᱯᱚᱨᱚᱵ ᱯᱚᱨᱤᱪᱚᱭ ᱥᱤᱥᱴᱚᱢ
Ching-Fa Lung ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Art Center College of Design
ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#107529 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
SciFest Los Angeles ᱯᱨᱟᱭᱢᱟᱨᱤ ᱯᱷᱭᱩᱬᱠᱥᱚᱱ: ᱯᱚᱨᱚᱵ ᱯᱚᱨᱤᱪᱚᱭ ᱥᱤᱥᱴᱚᱢ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱵᱩᱠ ᱴᱮᱠᱥᱴ: ᱥᱟᱭᱠᱤᱯᱷᱮᱥᱴ ᱞᱚᱥ ᱮᱸᱡᱮᱞᱮᱥ ᱢᱮᱱᱟᱜ-ᱟ ᱢᱤᱫ ᱯᱚᱨᱚᱵ ᱯᱚᱨᱤᱪᱚᱭ ᱥᱤᱥᱴᱚᱢ ᱡᱟᱦᱟᱸ ᱛᱮᱭᱟᱨ ᱦᱩᱭᱮᱱᱟ ᱢᱤᱫ ᱠᱟᱞᱯᱚᱱᱤᱠ ᱛᱩᱨᱩᱭ ᱢᱟᱦᱟ ᱨᱮᱭᱟᱜ ᱯᱷᱤᱞᱢ ᱯᱷᱮᱥᱴᱤᱵᱷᱟᱞ ᱞᱟᱹᱜᱤᱛ, ᱡᱟᱦᱟᱸ ᱥᱟᱭᱮᱸᱥ ᱯᱷᱤᱠᱥᱚᱱ ᱪᱷᱚᱵᱤ ᱠᱚ ᱨᱮ ᱰᱟᱦᱟᱨ ᱠᱟᱱᱟ ᱾ ᱮᱱᱟ ᱠᱟᱨᱭᱚᱠᱚᱨᱚᱢ 1970 ᱠᱷᱚᱱ 2017 ᱚᱲᱟᱜ ᱪᱤᱨᱩ ᱥᱟᱭᱮᱸᱥ ᱯᱷᱤᱠᱥᱚᱱ ᱪᱷᱚᱵᱤ ᱠᱚ ᱠᱩᱨᱮᱴ ᱮᱫ-ᱟ, ᱟᱨ ᱮᱴᱠᱮ ᱮᱴᱠᱮ ᱩᱯ-ᱡᱟᱛᱤ ᱡᱟᱦᱟᱸ ᱠᱟ ᱮᱠᱥᱚᱱ, ᱮᱱᱤᱢᱮᱥᱚᱱ ᱟᱨ ᱢᱤᱥᱴᱨᱭᱩᱨᱭᱚ ᱨᱮᱭᱟᱜ ᱠᱟᱠᱚᱯ ᱠᱟᱱᱟ ᱾ ᱢᱤᱫ ᱰᱟᱭᱢᱮᱱᱥᱟᱱᱟᱞ ᱴᱟᱭᱯᱟᱮᱥ, ᱡᱟᱦᱟᱸ ᱯᱩᱱ ᱰᱟᱭᱢᱮᱱᱥᱚᱱ ᱨᱮᱭᱟᱜ ᱥᱤᱱ ᱠᱷᱚᱱ ᱟᱭᱫᱤᱭᱟᱹ ᱠᱟᱱᱟ, ᱟᱹᱭᱢᱟ ᱡᱩᱛᱤ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱠᱚ ᱨᱮ ᱢᱩᱬᱩᱛ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱷᱟᱥᱟ ᱴᱟᱦᱮᱸᱱ ᱠᱟᱱᱟ ᱾ ᱯᱚᱥᱴᱚᱨ ᱠᱚ ᱚᱜ᱒ᱢᱮᱱᱴᱮᱰ ᱨᱤᱭᱮᱞᱤᱴᱤ (ᱮᱟᱨ) ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱛᱮ ᱧᱮᱞᱚᱜ ᱠᱚ ᱟᱭᱢᱟ ᱜᱚᱲᱚᱸᱠᱚ ᱥᱟᱶ ᱰᱩᱵ ᱴᱩᱴᱩᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱚ ᱾ ᱮᱯ ᱟᱨ ᱣᱮᱵᱥᱟᱭᱤᱴ ᱤᱱᱴᱚᱨᱯᱷᱮᱥ ᱠᱚ ᱠᱤᱱᱮᱴᱤᱠ ᱛᱮᱥᱟᱨᱟ-ᱰᱟᱭᱢᱮᱱᱥᱚᱱᱟᱞ ᱜᱨᱟᱯᱷᱤᱠᱥ ᱵᱮᱵᱚᱦᱟᱨ ᱮᱫᱟᱭ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
SciFest Los Angeles ᱯᱨᱟᱭᱢᱟᱨᱤ ᱯᱷᱭᱩᱬᱠᱥᱚᱱ: ᱯᱚᱨᱚᱵ ᱯᱚᱨᱤᱪᱚᱭ ᱥᱤᱥᱴᱚᱢ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ SciFest Los Angeles ᱯᱨᱟᱭᱢᱟᱨᱤ ᱯᱷᱭᱩᱬᱠᱥᱚᱱ: ᱯᱚᱨᱚᱵ ᱯᱚᱨᱤᱪᱚᱭ ᱥᱤᱥᱴᱚᱢ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- SciFest LA is a hypothetical 8-day film festival devoted to showcasing science fiction movies. By curating classic science fiction movies from 1970 to 2017, the audience can enjoy all different types and sub-genres of science fiction movies such as action, animation, and mystery through the festival.
- ᱴᱮᱜ ᱠᱚ
- Transmedia Design, Kinetic Typography, Motion Graphic, 3D Graphic
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Utilize Adobe Creative Cloud suite software from Photoshop, Illustrator, InDesign, After Effect, to incorporate with Maxon Cinema 4D. Using Artivive and Spark AR software to create Augmented Reality experience.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- To re-design a pre-existing event and create holistic design experience through branding.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- Watching and observing all the classic sci-fi movies so that I could draw the main design elements from the commonalities of sci-fi movies to represent the sci-fi festival. Sci-fi movies are a combination of physics in reality but also the imagination and creativity of creators as well, so these were main insights to create kinetic typography and dimensional graphic elements for this project.
- ᱯᱨᱮᱨᱚᱱᱟ
- Inspired by the science fiction movie “Interstellar,” the discovering scene of the four dimensions, I developed a dimensional typeface as the main visual language that could be used as a framing device throughout different applications for the whole festival identity system.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in December 2017 but finished in December 2019 in Pasadena.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- All of the posters are designed to interact with augmented reality so that viewers can experience the dimensionalities of the posters and interact with them. Science fiction festival is not just about watching movies but also experiencing future-casting technologies or concepts. Interfaces of the app and the website exemplify the experiences of entering the events and previewing all the contents that will be hosted for the event through kinetic 3D graphic treatments.
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
