Wen Liu and Jiabao Zou ᱨᱮᱱᱟᱜ Hanwu Liquan 1974 ᱨᱚᱠᱚᱢ ᱠᱟᱹᱢᱤ: ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2020 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱯᱮᱠᱮᱡᱤᱝ· 2020
Hanwu Liquan 1974 ᱨᱚᱠᱚᱢ ᱠᱟᱹᱢᱤ: ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ
Wen Liu and Jiabao Zou ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Gansu Jiuquan Hanwu Liquor Co., Ltd
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#102146 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Hanwu Liquan 1974 ᱨᱚᱠᱚᱢ ᱠᱟᱹᱢᱤ: ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱯᱩᱛᱷᱤ ᱚᱱᱚᱲ: ᱦᱟᱱᱣᱩ ᱞᱤᱠᱩᱭᱟᱱ ᱑᱙᱗᱔ ᱮᱠᱟᱹ ᱪᱭᱱᱤᱡ ᱫᱟᱨᱩ ᱥᱤᱨᱤᱡ ᱨᱮᱭᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ। ᱵᱚᱛᱚᱞ ᱠᱚ ᱯᱷᱨᱚᱥᱴᱮᱰ ᱜᱞᱟᱥ ᱛᱮ ᱵᱮᱱᱟᱣᱚᱜ ᱠᱟᱱᱟ, ᱚᱠᱟ ᱨᱮ ᱨᱳᱥᱴᱮᱰ ᱥᱚᱱᱟ ᱨᱮᱭᱟᱜ ᱰᱤᱴᱮᱞᱤᱝ ᱢᱮᱱᱟᱜ ᱠᱟᱱᱟ, ᱚᱱᱟ ᱛᱮ ᱠᱮᱯ ᱟᱨ ᱴᱮᱜ ᱢᱮᱴᱟᱞ ᱛᱮ ᱵᱮᱱᱟᱣᱚᱜ ᱠᱟᱱᱟ। ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱱᱤᱞ ᱨᱚᱝ ᱦᱟᱱ ᱨᱟᱡ ᱠᱩᱴᱩᱢ ᱨᱮᱭᱟᱜ ᱡᱮᱰ ᱛᱮ ᱠᱟᱛᱷᱟ ᱟᱠᱟᱱᱟ। ᱵᱟᱨᱤᱭᱟᱭ ᱫᱨᱮᱜᱚᱱ ᱠᱚ, ᱦᱟᱱ ᱨᱟᱡ ᱠᱩᱴᱩᱢ ᱨᱮᱭᱟᱜ ᱫᱨᱮᱜᱚᱱ ᱯᱮᱴᱚᱨᱱ ᱞᱮᱠᱟᱛᱮ, ᱢᱩᱬᱩᱛ ᱫᱮᱠᱷᱟᱣ ᱮᱠᱚᱨ ᱜᱚᱲᱚ ᱠᱟᱱᱟᱭ। ᱨᱩᱯ ᱟᱨ ᱴᱷᱟᱨ ᱢᱤᱱᱤᱢᱟᱞᱤᱥᱴ ᱟᱭᱢᱟ ᱥᱴᱟᱭᱤᱞ ᱛᱮ ᱪᱟᱞᱟᱜ ᱠᱟᱱᱟ। ᱯᱮᱠᱮᱡᱤᱝ ᱵᱚᱠᱥ ᱨᱮᱭᱟᱜ ᱞᱟᱢᱵᱟ ᱮ᱘ ᱢᱤᱞᱤᱢᱤᱴᱚᱨ, ᱜᱤᱫᱽᱨᱟ ᱮ᱘ ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱟᱨ ᱩᱥᱟᱹᱨ ᱒᱒᱗.᱕ ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ। ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱪᱤᱱ ᱨᱮᱭᱟᱜ ᱯᱟᱨᱚᱢᱯᱟᱨᱤᱠ ᱥᱚᱱᱚᱛ ᱠᱚ ᱛᱤᱥ ᱚᱠᱛᱚ ᱨᱮᱭᱟᱜ ᱨᱩᱯ ᱨᱮ ᱩᱫᱩᱠ ᱵᱟᱝᱚ ᱠᱟᱱᱟ।
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Hanwu Liquan 1974 ᱨᱚᱠᱚᱢ ᱠᱟᱹᱢᱤ: ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Hanwu Liquan 1974 ᱨᱚᱠᱚᱢ ᱠᱟᱹᱢᱤ: ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- In the era of consumption, an eye-catching design style has become the core of marketing of Chinese liquor companies. Hanwu Baijiu follows the trend of consumption development and applies Chinese traditional culture and fashion aesthetics on the design. Hanwu Liqu 1974 is a brand-new product series for its company.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- The packaging box dimension is 88mm in length, 88mm in width and 227.5 mm in height.
- ᱴᱮᱜ ᱠᱚ
- Craft, Bottle design, Hanwu, New Chinese style, Han culture, Jade blue
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- The bottle of the design is a transparent spray frosted glass bottle with roasted gold. The material of the cover of the bottle is metal. The material of the tag on the design is metal.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- In the early stage of the project, there are problems in the control of mold removal, cap enforceability, cost control, and visual effect during the production of the bottle. In the final stage of the project, the designers solved the problem mentioned previously, the application of wood pattern on the cap help wood saving. The design achieves many possibilities to develop.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- The shape and structure of the product inspired by the minimalist modern design. The elements of bottle design are inspired by the traditional Han culture. The designers developed the Chinese traditional element to create a modern style on the design. The design intended to show the idea of traditional culture in the context of today's era.
- ᱯᱨᱮᱨᱚᱱᱟ
- Hanwu Liquan Baijiu inherits the fermented technology of the Han Dynasty. The designer used the blue colour of the Jade from Han Dynasty as the main colour on the design. The main visual element of the design is the application of two dragons inspired by the dragon pattern style of the Han Dynasty. The design wants to express a modern and simple style. The blue glass material reflects the unique texture of the glass of the Han Dynasty. The design transfers the idea and value of the product.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in January 2019 and finished in December 2019 in Shenzhen.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- The shape and structure of the product inspired by the minimalist modern design. The elements of bottle design are inspired by the traditional Han culture. The designers developed the Chinese traditional element to create a modern style on the design. The design intends to show the idea of traditional culture in the context of today's era.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Designer: Wen Liu
Designer: Jiabao Zou
Designer: Weijie Kang - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Image #1 Creator Wen Liu, Hanwu Liquan 1974, 2019
Image #1 Creator Jiabao Zou, Hanwu Liquan 1974, 2019
Image #1 Creator Weijie Kang, Hanwu Liquan 1974, 2019
Image #1 3D Modeler Jing Zhou, Hanwu Liquan 1974, 2019
ᱥᱯᱚᱱᱥᱚᱨᱰ
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ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
