Ningxiahong Reign Title Icupa Ryinzoga na Sunkiss Design Team

Umushinga Ningxiahong Reign Title Icupa Ryinzoga wa Sunkiss Design Team ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2020

Ningxiahong Reign Title Icupa Ryinzoga

na Sunkiss Design Team

Umukiriya: The Ningxiahong Wolfberry Liquor

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

23,064

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #89801

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Ningxiahong Reign Title Icupa Ryinzoga

Ihuriro rya "ibicuruzwa + imyandikire + ingoma y'icyubahiro" ikora indangamuntu igaragara. Umutwe w'ingoma nijambo ryiza ubwaryo ritanga icyifuzo cyiza. Iyo ikoreshejwe mubicuruzwa byapimwe muburyo bwo kwandika, ibicuruzwa bifite ikimenyetso cyumuco gakondo wubushinwa hamwe numuco mbonezamubano, kandi imigisha myiza yibicuruzwa kubaguzi iratangwa, kuburyo abaguzi bafite byinshi byo kuvuga mugihe banywa .

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Ningxiahong Reign Title Icupa Ryinzoga ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Ningxiahong Reign Title Icupa Ryinzoga biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Ningxiahong Reign Title Icupa Ryinzoga ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: For this medium-end product of Ningxiahong, its exterior design draws on the ancient Chinese concept of "round sky and square earth"; the combination of black, red and gold improves perceived product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Ibipimo n'Ipaki: Bottle volume 750ml,high 300mm,the widest diameter 75mm
Ibibazo Fatizo: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, reign title
Ikoranabuhanga ryo Guteza Imbere: The packing material is porcelain with a matte finish, and the reign title is subject to gold stamping and decaling
Ikibazo cy'Ishusho: The Ningxiahong brand is aging. In order to change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image, we decide to strengthen the brand's cultural communications with consumers. The challenge of our package design is to select proper cultural elements for communication and combine them with the product.
Ubushakashatsi: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we have selected the "reign title" - a cultural symbol with distinctive historical characteristics. This product is combined organically with traditional Chinese culture to improve the cultural identity of consumers with the brand.
Ibyatumye Habaho: A reign title is an auspicious word itself that delivers a good wish. The combination of "product - calligraphy - reign title" creates a unique visual identity! The reign title is applied to the product package in the form of calligraphy, the product has a strong imprint of classical Chinese culture and a strong social attribute.product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Igihe cy'Umushinga: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Uburyo bw'Imikorere: The reign title is selected as the core element of the cultural identity of this product based on the demand of the target group, improving the cultural value and social attribute of this product. A reign title is an auspicious word itself that delivers a good wish. When used in the package as a design element, it promotes good interactions with consumers.
Abagize Itsinda: Design Leader: Zhou Hong; Design Director: Wu Changzhi