Umushinga Pepsi Chinas People Daily New Media Icupa ry'Ikinyobwa wa PepsiCo Design and Innovation ni uwatsinze igihembo cyubahwa cyane 2021 Igihembo cya A' Design Award cya Platini mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.
PlatiniIpaki· 2021
Pepsi Chinas People Daily New Media Icupa ry'Ikinyobwa
na PepsiCo Design and Innovation
Umukiriya: PepsiCo Design & Innovation
Uwatsinze Igihembo cya A' Design Award cya Platini mu Cyiciro cya Ipaki
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #118923Imigereranyo
Ibyerekeye Pepsi Chinas People Daily New Media Icupa ry'Ikinyobwa
Everyday Heroes ni urukurikirane rw'ibishushanyo by'amacupa y'ibinyobwa byo kwibuka byakozwe kuri Pepsi mu bufatanye n'ishami rya New Media ry'ikinyamakuru People's Daily cyo mu Bushinwa. Aya macupa aha icyubahiro abakozi bo mu buvuzi, abakozi, abakorerabushake n'abatanga serivisi zo kugeza ibintu ku bantu bakoreye imiryango yabo ku murongo wa mbere mu gihe cy'icyorezo cya COVID-19. Buri gishushanyo cyubahiriza igisekuru gishya cy'intwari za buri munsi kandi kigaragaza ishimwe ku musanzu wabo wa buri munsi. Iri paki rihindura igikoresho cy'ikinyobwa gisanzwe kikaba ubutumwa buciriritse rusange bwo gushimira no kubahana.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cya Platini
Pepsi Chinas People Daily New Media Icupa ry'Ikinyobwa ni igihembo cya A' Design Award cya Platini cyegukanywe, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo bidasanzwe by'ukuri, byiza kandi bitangaje. Ibihembo bya Platini ni ibitangaza byo guhanga, ni ubuhamya bw'aho ubwenge n'ubuhanzi bigarukira, kandi bigaragaza ubunyamwuga n'ubuhanga butagereranywa bw'ababihanze. Biteganyijwe ko ibi bishushanyo ari byo bizwi cyane, bishyiraho ikibaranga ubwiza bw'igihe, bigatanga umusanzu mu mibereho myiza y'abaturage kandi bigura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Pepsi Chinas People Daily New Media Icupa ry'Ikinyobwa igaragaza urwego rw'indashyikirwa, igatuma isi iba nziza kubera ibiranga byayo bifitiye akamaro abantu. Pepsi Chinas People Daily New Media Icupa ry'Ikinyobwa ni igihangano cyegukanye Igihembo cya A' Design Award cya Platini, gikangura ibyifuzo, giha imbaraga, gishimisha kandi gitera ibyishimo bikomeye.
Inyuma y'Imigereranyo
Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- Pepsi joined hands with Chinas Peoples Daily New Media to introduce and celebrate a new generation of heroes, the global collective of medical staff, workers, volunteers, and delivery persons who have been fighting on the frontlines of this pandemic every single day. As an homage to them, we launched the Everyday Heroes campaign, a meaningful tribute expressed through commemorative can designs.
- Ibibazo Fatizo
- Packaging, Beverage
- Ibyatumye Habaho
- COVID-19 has changed the world forever, and altered lives across the globe. Everyone has been affected, but we have also witnessed bold bravery and incredible acts of kindness. At Pepsi, we have been moved by the courageous people showing up, day after day, for their communities. Their spirit of love is deeply inspiring. We wanted to create something that honored them and expressed our sincere gratitude for their contributions.
- Abagize Itsinda
- PepsiCo Design & Innovation
Byatanzwe
Shakisha Hirya ya Designers.org
Menya ibicuruzwa, serivisi n'amahirwe aturuka ku batwamamaza.
Ibindi Wakurikiranira
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Shakisha imigereranyo yindi yahawe igihembo mu cyiciro kimwe, yatoranyijwe hakurikijwe ireme.
