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Twiggle Primary Function: Ipfundikizo ry'Icyayi cy'Ibimera na Dheeraj Bangur

Umushinga Twiggle Primary Function: Ipfundikizo ry'Icyayi cy'Ibimera wa Dheeraj Bangur ni uwatsinze igihembo cyubahwa cyane 2026 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.


IcyumaIpaki· 2026

Twiggle Primary Function: Ipfundikizo ry'Icyayi cy'Ibimera

na Dheeraj Bangur

Umukiriya: Brandsthan

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Ipaki

6,695

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #182491

Amabara

Imigereranyo

Ibyerekeye Twiggle Primary Function: Ipfundikizo ry'Icyayi cy'Ibimera

Book Text: Ipfundikizo rya Twiggle Tea ni uburyo bwuzuye bw'ishusho bwakozwe ku bwoko bune bw'icyayi cy'ibimera: Hibiscus, Chamomile, Lemongrass, na Peppermint. Buri bwoko butandukanywa hakoreshejwe amabara yihariye n'amashusho arambuye y'ibimera, bituma umuntu amenya neza igicuruzwa. Inyandiko zisobanutse zongera ubushobozi bwo gusoma, mu gihe uburyo bwateguwe neza butunganya amakuru mu buryo bwiza. Iyi shusho iringaniye itanga uburyo bukomeye bwo kwigaragaza ku murongo w'ibicuruzwa n'ubudahwema mu ishusho hakati y'ubwoko bwose, bigatanga igisubizo cy'ipfundikizo gishoboye kandi gitunganye kigaragaza neza kandi kigatandukanya ibicuruzwa.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

Twiggle Primary Function: Ipfundikizo ry'Icyayi cy'Ibimera ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Twiggle Primary Function: Ipfundikizo ry'Icyayi cy'Ibimera biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Twiggle Primary Function: Ipfundikizo ry'Icyayi cy'Ibimera yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
Twiggle Tea Packaging is a vibrant identity system developed for four herbal infusions—Hibiscus, Chamomile, Lemongrass, and Peppermint. Each variant uses a distinct chromatic code and botanical illustration to differentiate on the shelf instantly. Bold typography ensures high legibility, while clean layout hierarchy enhances clarity of benefits. The design balances youthful energy with structured branding, creating strong shelf impact and cohesive brand recall across the range.
Ibipimo n'Ipaki
Twiggle Tea Packaging is designed as a rectangular paperboard carton with dimensions 95 mm width x 70 mm depth x 150 mm height. The front panel features a vertical front of pack layout, while the back panel adapts the same visual system into a horizontal composition to maintain brand continuity. The structure supports efficient shelf stacking and clear visibility. The design is prepared in vector format with print ready CMYK color specifications, defined bleed, and die line alignment for accurate offset printing and consistent production output.
Ibibazo Fatizo
Twiggle, Herbal Tea, Famous Indian Tea, Tea Packaging Design, Best Herbal Tea, Brandsthan,
Ikoranabuhanga ryo Guteza Imbere
Twiggle Tea Packaging was developed using vector-based design methodology to ensure precision and scalability. Each variant employs a controlled color-coded system supported by custom botanical illustrations & realistic photographs created through simplified geometric construction. A structured grid layout was applied to maintain hierarchy and alignment. The packaging is optimized for offset printing on high-quality paperboard with matte finish, selective spot UV, and optional embossing for brand elements, ensuring visual clarity, tactile quality, and consistent reproduction across production batches.
Ikibazo cy'Ishusho
The primary challenge was balancing playful visual energy with clear product communication across multiple variants. Excessive color risked reducing readability, while minimal layouts weakened shelf impact. Another difficulty was maintaining consistency while allowing each herbal variant to feel distinct. Print limitations and color accuracy in production required controlled palettes and simplified illustrations. The solution involved a structured grid, disciplined typography, and carefully calibrated color coding, achieving strong differentiation without compromising clarity, hierarchy, or production feasibility.
Ubushakashatsi
Qualitative and observational research was conducted to understand herbal tea purchase behavior. The objective was to improve shelf recognition and benefit communication. Methodology included retail audits, visual comparison studies, and color association mapping. Data was collected using market photography, competitor analysis, and quick user preference surveys. Participants included regular tea consumers and retail shoppers. Results showed strong preference for color coded variants and clear botanical cues. Insights led to structured hierarchy and bold differentiation, improving visibility, recall, and clearer wellness communication in real retail environments.
Ibyatumye Habaho
The inspiration emerged from the natural vitality of herbal ingredients and the desire to make wellness visually expressive. Research into consumer behavior in retail environments highlighted the need for strong color coding and immediate benefit communication. Botanical forms were simplified into bold, modern compositions to enhance recognition. The design merges playful energy with structured hierarchy, ensuring clarity, emotional warmth, and strong shelf presence.
Igihe cy'Umushinga
The project started in August 2025 in Jaipur and finished in October 2025 in Jaipur
Uburyo bw'Imikorere
Twiggle Tea Packaging is designed for simple and intuitive interaction. The clear front layout helps users quickly identify the herbal variant through color and botanical illustration. Key benefits are visible at a glance, supporting fast decision making in retail environments. The carton opens from the top, allowing easy access to tea bags inside. Consistent visual coding across variants helps users recognize flavors during repeat purchase. The structured layout improves readability, while the balanced design enhances shelf visibility and overall user experience.

Byatanzwe

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Ishusho Nziza Ikwiriye Icyubahiro Gikomeye

Igihembo A' Design Award ni icyubahiro mpuzamahanga gisuzumwa n'abacamanza ku mashusho meza. Injira mu ihiganwa rya A' Design Award kugira ngo ubone amahirwe yo guhabwa icyubahiro gikwiye, icyamamare, icyubahiro n'ubumenyekane ku mushinga wawe. Tanga umushinga wawe mu ihiganwa rya A' Design Award kandi uhiganire igihembo A' Design Prize gikundwa cyane.

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