Pinar Nature Blend Ipaki y'Ibinyobwa na Burkan Ciftciguzeli and Ibrahim Gulbas

Umushinga Pinar Nature Blend Ipaki y'Ibinyobwa wa Burkan Ciftciguzeli and Ibrahim Gulbas ni uwatsinze igihembo cyubahwa cyane 2026 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2026

Pinar Nature Blend Ipaki y'Ibinyobwa

na Burkan Ciftciguzeli and Ibrahim Gulbas

Umukiriya: B12 Creative Branding

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

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Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Pinar Nature Blend Ipaki y'Ibinyobwa

Pinar Nature Blend ni igishushanyo cy'ipaki cy'umuryango w'ibinyobwa bikomoka ku bimera. Iki gishushanyo gikoresha imiterere y'amashusho yoroshye, igezweho kandi yuzuye ku cyiciro cy'ibinyobwa bikomoka ku byatsi. Amabara asanzwe ya kamere ahujwe n'ibishushanyo ndetse n'amafoto y'ibirimo. Urutonde rugaragara neza rufasha abaguzi kumenya vuba buri bwoko. Hakoreshejwe impinduka zikaze aho gukoresha ihinduka ryoroshye ry'amabara, bityo icapa ku buso bw'amakarito rikaguma risukuye kandi rihamye. Igisubizo kigabanya urujijo mu mashusho kandi gitandukanya umuryango w'iki gicuruzwa n'ibindi bicuruzwa bihatana ku isoko.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Pinar Nature Blend Ipaki y'Ibinyobwa ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Pinar Nature Blend Ipaki y'Ibinyobwa biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Pinar Nature Blend Ipaki y'Ibinyobwa ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Ibipimo n'Ipaki: Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Ibibazo Fatizo: tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
Ikoranabuhanga ryo Guteza Imbere: Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Ikibazo cy'Ishusho: The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Ubushakashatsi: Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Ibyatumye Habaho: Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Igihe cy'Umushinga: The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Uburyo bw'Imikorere: Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Abagize Itsinda: Burkan Ciftciguzeli and Ibrahim Gulbas