Su Jiu Dong Po Igikoresho cy'Ibungikirizo by'Inzoga na Liandong Zhang and Xueqian Zhang

Umushinga Su Jiu Dong Po Igikoresho cy'Ibungikirizo by'Inzoga wa Liandong Zhang and Xueqian Zhang ni uwatsinze igihembo cyubahwa cyane 2025 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2025

Su Jiu Dong Po Igikoresho cy'Ibungikirizo by'Inzoga

na Liandong Zhang and Xueqian Zhang

Umukiriya: Jiangsu Shuanggou Distillery Co., Ltd

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

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Emeza Uko Igihembo Gihagaze ku #170849

Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Su Jiu Dong Po Igikoresho cy'Ibungikirizo by'Inzoga

Su Jiu Dong Po ni itsinda ry'amacupa ane y'inzoga ashishikarijwe n'imivugo n'ubuzima by'umusizi Su Shi. Icupa kimwe kimwe kigereranya icyiciro kimwe cy'ubuzima bw'umusizi, guhera mu buzima bw'ubusore bwuzuye ubuzima kugeza mu myaka y'ubukure bufite umwuka w'ubwigenge. Amacupa akozwe mu bikoresho by'ikirahure-kristal byera kandi akurikiza imisusire yoroheye ya meiping (icupa ry'imbuto z'umuprune), rifite umunwa muto n'umubiri wuzuye usa n'ibisandara by'ibumba by'igihe cya Dinastiya ya Song. Uruhande rwo hanze rwabajwe mu buryo bugaragara (relief), kandi imiterere yacyo ihindagurika uhereye ku gushyuha kugera ku kworoha kugira ngo bigaragaze isura y'uruzi rutemba. Amashusho y'imivugo ahindurwa mu byiyumviro bishobora kuboneka no kugerwaho mu maboko.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Su Jiu Dong Po Igikoresho cy'Ibungikirizo by'Inzoga ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Su Jiu Dong Po Igikoresho cy'Ibungikirizo by'Inzoga biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Su Jiu Dong Po Igikoresho cy'Ibungikirizo by'Inzoga ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Taking Su Shi's poems as the connection, combining his life experiences allows users to appreciate the spirit of Dongpo and the literary ambiance while savoring the liquor. The imagery depicted on the bottle resonates closely with the poem, utilizing a blend of ink and modern techniques. This transformation of poetic imagery into visual language creates an immersive experience that distinguishes it from products that merely symbolize references to traditional culture.
Ibipimo n'Ipaki: 300mmX120mmX420mm
Ibibazo Fatizo: The great river runs east, Su Shi's poetic rhythm, Song dynasty porcelain aesthetics, Inner painted landscapes, Red cliff imagery, Joint cultural creations, Poetry and liquor
Ikoranabuhanga ryo Guteza Imbere: The material is a glass-crystalline white substance, and the four bottles share a cohesive design inspired by the streamlined meiping plum vase style. Each bottle features a slightly narrowed mouth and a full belly, evoking the aesthetics of Song dynasty porcelain, characterized by a in a subtle way. The outer surface of the bottles is intricately carved in relief, with the texture transitioning from detailed to sparse, simulating the dynamic flow of a river, from calm to rushing, and providing a distinctive tactile experience.
Ikibazo cy'Ishusho: By reviewing a large amount of literature, we extracted the classic poems of the historical poet Su Shi and the four stages of his life to establish a correlation. The portrayal of Su Shi's image had been criticized as review of the illustrations and texts to rectify the details of his attire, such as the straw raincoat and clothing style. Additionally, the depth of the embossing on the liquor bottle needed to adhere to food safety standards, prompting the design team to adjust the slope of the wavy pattern to mitigate compliance risks.
Ubushakashatsi: Focusing on cultural transformation and craft innovation, this project centers on the poetry of Su Shi and theatrical elements. It has designed a series of mass-produced cultural liquor bottles inspired by Su Shi's works, achieving a harmonious blend of cultural narration, craft innovation, and user experience. After an in-depth study of Su Shi's poems, biographies, and the aesthetic literature of the Song dynasty, the designer distilled key imagery, such as the Red Cliff, the river waves, and the scrolls, and took charge of the image composition and bottle modeling. The four bottles effectively transform the essence of the poems into translucent representations.
Ibyatumye Habaho: Inspired by the artistic interpretation of Su Shi's heroic life in the theatrical production of the same name, this product features four bottles, each representing a distinct stage of Su Shi's life from an exuberant youth to free spirited twilight. Through a harmonious blend of poetry, painting, and craftsmanship, the spirit of Dongpo is condensed both within and outside the bottle. This innovative interpretation merges traditional culture with a contemporary understanding of the spirit of literature and brewing.
Igihe cy'Umushinga: 2024.5-2025.1 Nanjing, Jiangsu province
Uburyo bw'Imikorere: By reconstructing the spirit of Su Shi through a contemporary art style, the design team merges the narrative of drama with the static beauty of a liquor container, creating a product that offers a “sense of theater that can be both observed and touched,” thereby appealing to cultural consumers. The overall design of the bottle incorporates elements of poetry, ink painting, and relief craftsmanship, allowing customers to experience the dynamic interplay of “liquor activating poetry and painting” through its translucent imagery as they savor the liquor. This approach facilitates a multi-dimensional experience of “ tasting the liquor, enjoying the poetry, appreciating the paintings, and gaining a deeper understanding of the context.”
Abagize Itsinda: Liandong Zhang
Xueqian Zhang
Ru Li
Jiawei He
Abafotoye: Jiangsu Shuanggou Distillery Co., Ltd