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Banquet Chinese Baijiu Gupfunyika Inzoga na Ying Song Brand Design Shenzhen Co., Ltd

Umushinga Banquet Chinese Baijiu Gupfunyika Inzoga wa Ying Song Brand Design Shenzhen Co., Ltd ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.


IfezaIpaki· 2024

Banquet Chinese Baijiu Gupfunyika Inzoga

na Ying Song Brand Design Shenzhen Co., Ltd

Umukiriya: Guizhou Suiyuesijiu Enterprise Management Co., Ltd.

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #160778

Amabara

Imigereranyo

Ibyerekeye Banquet Chinese Baijiu Gupfunyika Inzoga

Banquet ni igishushanyo cyo gupfunyika baijiu y'Abashinwa, inzoga ikomoka ku gucuranga. Icupa rikozwe mu ibumba rihiye kandi ishusho yaryo ishingiye ku mavazi gakondo y'Abashinwa. Ibara ry'ubururu bw'ikirere ryerekeza ku bikoresho bya Ru kiln byo ku ngoma ya Song, kandi ishusho yoroheje ikurikiza ubwiza bw'imyubakire yo ku ngoma ya Song. Umupfundikizo ukozwe mu byuma bivanze kandi ufite inyuguti y'Igishinwa isobanura ubukwe hagati yawo. Icupa rifite ibipimo bya milimetero 87 kuri 87 kuri 305 kandi rishobora gukoreshwa nanone. Umunwa waryo urakurwaho ugahindurwa ku buryo icupa rihinduka ivazi ry'indabo, naho umupfundikizo ukaba urufatiro rw'imibavu.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Banquet Chinese Baijiu Gupfunyika Inzoga ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Banquet Chinese Baijiu Gupfunyika Inzoga biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Banquet Chinese Baijiu Gupfunyika Inzoga ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
It's a Baijiu package from China. The name of the project is Banquet, a famous painting from the Song Dynasty that depicts scenes of people drinking and playing at night banquets. Therefore, this design applies the minimalist style of Song Dynasty aesthetics to the shape of wine bottles, and the sky blue color used in ceramic bottles also expresses this feature, which is beautiful, simple, and high-end. The designer wants to convey the elegant lifestyle of Song people to customers through this project. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
Ibipimo n'Ipaki
A bottle / 87mm x 87mm x 305mm / ceramics, metals/
Ibibazo Fatizo
Chinese Baijiu packaging, packaging design, reused
Ikoranabuhanga ryo Guteza Imbere
We chose sky blue as the color for the ceramic vase, representing the high-end aesthetic of the Song Dynasty, and the shape of the ceramic vase also drew inspiration from the shape of traditional Chinese vases. The bottle cap is made of alloy, which can reflect the advanced texture of the project. The middle of the bottle cap has the Chinese character ‘banquet’, which is the Chinese name of the project. Use graphics to represent the project name.
Ikibazo cy'Ishusho
How to reflect the aesthetic beauty, simplicity, and sophistication of the Song Dynasty in packaging. Convey to customers the feeling about ‘Real artists simplify’.
Ubushakashatsi
Type of Research: Baijiu packaging; Research Objectives : promote project sales; Methodology: design a new project; data collection: start from customers' purchase preferences; Tools Used: design software; effect: the project is successfully launched, and sales are very good.
Ibyatumye Habaho
The creativity comes from the aesthetics of the Song Dynasty in China.
Minimalism was a characteristic of Song Dynasty aesthetics.

Chinese ceramic art reached its peak in the Song Dynasty.
The bottle adopts the sky blue color of Ru Kiln in the Song Dynasty, with a minimalist design that conveys the ‘Real artists simplify’.

Flower arrangement, burn incense, It’s a lifestyles of the literati in the Song Dynasty.
So the bottle is design to be reusable, reflect they're.
1 Remove and flip the bottle mouth to use as a vase for "flower arrangement"
2 Bottle cap making incense base

The design reflects the elegant life of Song people.
Igihe cy'Umushinga
The project started construction in Shenzhen in February 2023, was completed in December 2023, and was launched for sale in China around December 2023
Uburyo bw'Imikorere
Open the bottle cap to drink. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
Abagize Itsinda
Creative Director: Yingsong Chen
Design: Huandi Li, Zhen Bi, Wei Yang
3D: Wei Hu
Abafotoye
Image #1:Yingsong Chen ,
Image #2:Yingsong Chen ,
Image #3:Yingsong Chen ,
Image #4:Yingsong Chen,
Image #5:Yingsong Chen

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