Dalian Seafood Igishushanyo cy'Ikirango n'Ipaki na Ju Jijing

Umushinga Dalian Seafood Igishushanyo cy'Ikirango n'Ipaki wa Ju Jijing ni uwatsinze igihembo cyubahwa cyane 2023 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Amashusho.

BuronzeAmashusho· 2023

Dalian Seafood Igishushanyo cy'Ikirango n'Ipaki

na Ju Jijing

Umukiriya: Northeastern University of China

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Amashusho

11,406

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #148231

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Dalian Seafood Igishushanyo cy'Ikirango n'Ipaki

Dalian Seafood ni ikirango n'igishushanyo cy'ipaki y'ibiribwa byo mu nyanja biteguwe kurya ako kanya. Ikirango n'ibishushanyo bijyanye na cyo bikoreshwa ku paki imwe, agasanduku karebure gakuraho gakuramo utubaho duto tudatatu, ndetse n'ipaki z'amakopo. Ibishushanyo bidasanzwe bikuwe mu bimenyetso by'ibinyabuzima bitandukanye byo mu nyanja, bikaba byashyizweho mu buryo busubiramo kandi bugenda buhindagurika. Amabara meza atandukanye atanga isura nziza kuri iyi seri. Ipaki icapwa hakoreshejwe ikoranabuhanga rya digitale ku buryo budasesuka ku bikoresho bishobora kongera gukoreshwa, kandi agasanduku k'impano gakuraho gafunguka byoroshye.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Dalian Seafood Igishushanyo cy'Ikirango n'Ipaki ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Dalian Seafood Igishushanyo cy'Ikirango n'Ipaki biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Dalian Seafood Igishushanyo cy'Ikirango n'Ipaki ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The work uses graphic language to draw seafood packaging vision. The packaging illustrations are abstracted and graphically displayed according to various characteristics of marine products, and the repeated and staggered layout style is adopted; The contrast of color levels is bright and fresh, showing a sense of vitality of the series. The graphic design of the brand font is carried out to spread the brand culture of seafood in a way that suits the modern aesthetic.
Ibipimo n'Ipaki: label:69mmx117mm Small packing box:120mmx120mmx120mm
can:110mmx110mmx60mm Set box:360mmx120mmx120mm
Ibibazo Fatizo: Food, logo, packaging, brand, image, graphic design
Ikoranabuhanga ryo Guteza Imbere: The logo and derivative graphics of the brand are applied to a set of packaging, consisting of a single package, a long pull-out gift box, containing three small packaging boxes and packaging cans, which are printed by digital printing with the matte process, and the packaging is made of environmentally friendly and recyclable materials.
Ikibazo cy'Ishusho: The difficulty of this project design is how to make the product brand have its unique performance style and artistic effect. It not only meets the aesthetic acceptance effect of young people, but also can obtain social feedback after sales.
Ubushakashatsi: The ready-to-eat marine products on the market do not pay attention to the packaging vision, which leads to the reduction of the purchase degree. The user's emotional experience is not satisfied, which is not paid attention to the public consumers. Therefore, through this modern and simple visual expression form, the visual packaging will be carried out again, and the marine organisms will have emotional resonance with the consumers through the graphic language, meet the consumer's visual emotional experience, and improve the brand's uniqueness and popularity.
Ibyatumye Habaho: Through the visual design of packaging and the extension design of cultural and creative packaging for the brand of Dalian Seafood, explore the presentation mode of visual novelty of seafood packaging, extract abstract graphics according to the characteristics of different seafood elements, and form its unique order by using repeated and staggered layout patterns, and use graphic language to express the characteristics of different seafood products, attracting the love of young consumers.
Igihe cy'Umushinga: The project was launched in September 2022 and completed in November 2020.
Uburyo bw'Imikorere: Pull-out packaging is convenient for consumers to open. The packaging material and process are simple and easy to mass production. Brand element graphics can be used in many ways.
Abafotoye: Ju Jijing，2022.