Roundooze Chickpea Snack Igikoresho cy'Ifunga rya Byaribwa na Salvita Bingelyte

Umushinga Roundooze Chickpea Snack Igikoresho cy'Ifunga rya Byaribwa wa Salvita Bingelyte ni uwatsinze igihembo cyubahwa cyane 2022 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2022

Roundooze Chickpea Snack Igikoresho cy'Ifunga rya Byaribwa

na Salvita Bingelyte

Umukiriya: Salvita Design

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

15,854

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #138713

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Roundooze Chickpea Snack Igikoresho cy'Ifunga rya Byaribwa

Roundooze Chickpea Snack ni igishushanyo cy'ifunga ry'amashaza yotswe. Iri tsinda ririmo uburyohe umunani, butandatu ni bw'ibiryohe kandi bubiri ni ubw'umunyu. Uburyohe bw'ibiryohe bwerekanwa ku mbibi y'umukara naho ubw'umunyu bukerekanwa ku mbibi y'ikijujube. Umunwa unyeganyega ukuwe kuri logo ya Roundooze ni wo ushushanya imiterere y'ikirango. Buri gasashe kafite udupfundikizo tubazwe mu miterere y'amaso n'akanwa, bigatuma amashaza ashobora kuboneka mbere yuko aguzwa. Imyandikire yoroheje n'amabara make bituma ikirango kigaragara koroshye kandi gishishikaje. Buri gasashe gapima 145mm mu bugari na 210mm mu burebure.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Roundooze Chickpea Snack Igikoresho cy'Ifunga rya Byaribwa ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Roundooze Chickpea Snack Igikoresho cy'Ifunga rya Byaribwa biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Roundooze Chickpea Snack Igikoresho cy'Ifunga rya Byaribwa ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: A smile taken from the Roundooze logo is key to the packaging visual style. The adorable character is instantly heartwarming and creates a deeper emotional interest in the product. The pouches are characterized by see through windows that are shaped like eyes and a mouth. With a cute smiley face character on the front, it is possible to see the chickpeas before buying them and encourages consumers to get snacking. This promotes a fun and playful experience.
Ibipimo n'Ipaki: Width 145 mm x Height 210 mm
Ibibazo Fatizo: Chickpeas, snack, healthy, packaging, design, graphic design, branding, Salvita Bingelyte, Salvita Design, Lithuania
Ikoranabuhanga ryo Guteza Imbere: The die cut windows give a promise of transparency, which earns customer trust. This helps transform the packaging into a friendly face that smiles at the consumer to convey a sense of happiness. The graphics on the back side of the pouch show the process of how the chickpeas, of extraordinary taste and texture, are transformed into Mediterranean style roasted chickpeas.
Ikibazo cy'Ishusho: The goal was to stand out on the store shelf amongst a wide variety of colourful snack packs and catch the eye of children and adults. Roundooze is an honest brand from Lithuania that aims to offer a healthier food option and bring positivity to the market.
Ubushakashatsi: Roundooze brand is represented by cute smiles, conveying emotional communication on the shelf. This connects the brand with joy and healthy nutrition, building consumer confidence while maintaining a playful image.
Ibyatumye Habaho: These roasted chickpeas are gluten free and amazingly nutritious, full of protein, fiber, minerals and vitamins that will keep you energized all day long. Roundooze is a convenient and healthy snack alternative for both active children and busy adults. They are especially delicious because they are covered with a thin layer of flavouring that compliments, rather than competes, with the natural taste of the chickpeas.
Igihe cy'Umushinga: Started in October 2021 and finished January 2022 in Vilnius, Lithuania.
Uburyo bw'Imikorere: Eight chickpea packages were created for different flavours, six sweet and two savory. The black packaging reflects the highest quality mediterranean style roasted chickpeas, which are prepared in forty five days using unique technology. The gray packaging reflects the two savory styles, double roasted chickpeas and chickpeas with salt. Simple fonts and minimal colours on the packaging help give it a light hearted quality while still highlighting the exciting flavours within.
Abafotoye: Erin Hope Stevens (Copywriter)