Umushinga Unique Me Umukungugu w'Inzabibu wa Agilis Design Graphic Design ni uwatsinze igihembo cyubahwa cyane 2022 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.
BuronzeIpaki· 2022
Unique Me Umukungugu w'Inzabibu
na Agilis Design Graphic Design
Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #131506Imigereranyo
Ibyerekeye Unique Me Umukungugu w'Inzabibu
Unique Me ni ipaki y'impapuro (carton) yakozwe ku bw'inzabibu nshya. Igitekerezo cy'iyi shusho gishingiye ku kuba nta bantu babiri ku isi bahwanye mu isura, mu bitekerezo, mu muco cyangwa mu mikorere. Amashusho yakozwe n'intoki ahesha inzabibu uburanga bworoshye bw'amaso n'amenyo, bigatuma imbuto zigaragara nk'itsinda ry'abantu ku giti cyabo. Amabara mashya n'imiterere yoroheje bishyigikira iyi ngingo y'ibanze. Isoko ry'imbuto nshya mu Bushinwa rifite ipiganwa rikomeye kandi rikunda gukoresha amafoto asanzwe y'imbuto cyangwa ahakorerwa ubuhinzi. Unique Me igamije kugaragara mu buryo budasanzwe no kubaka umubano w'ubudasa n'abaguzi.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cya Buronze
Unique Me Umukungugu w'Inzabibu ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Unique Me Umukungugu w'Inzabibu biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Unique Me Umukungugu w'Inzabibu ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.
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Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- We built up an emotional connection with the customer through the use of the hand-drawn emoji-like grape illustrations, fresh color palettes, and pure layout.
- Ibibazo Fatizo
- Grapes, Fruit, Design, Creative, Packaging, Illustration, China, Shenzhen
- Ikoranabuhanga ryo Guteza Imbere
- Paper Carton
- Ikibazo cy'Ishusho
- Though the fresh fruit market is highly competitive in China, is full of packaging with some plain photos and illustrations picturing the fruit or farm landscape. So we need to think of a way to stand out from these.
- Ibyatumye Habaho
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other. For showcasing the uniqueness and specialness, we came up with an idea to think of the grapes as people through the use of hand-drawn emoji-like illustrations.
- Igihe cy'Umushinga
- The project started in April 2020 and finished in May 2010 in Shenzhen, China, and was on sale in the Chinese market in Jun 2010.
- Uburyo bw'Imikorere
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other.
For showcasing the uniqueness and specialness of this kind of grapes and built up an emotional connection with customers, we came up with an idea to think of the fruit as people through the use of hand-drawn emoji-like illustrations. - Abagize Itsinda
- Designer: Yanxing Lai
Designer: Shixian Qiu
3D Rendering: Kai Chen
Creative Director: VJ Pan - Abafotoye
- Photo Credit: Guibin Ji
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