Umushinga Math Alive Ikiranga Ikiranga wa Brand Core - Visang ni uwatsinze igihembo cyubahwa cyane 2021 Igihembo cya A' Design Award cya Zahabu mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Amashusho.

ZahabuAmashusho· 2021

Math Alive Ikiranga Ikiranga

na Brand Core - Visang

Umukiriya: VISANG Education Inc.

Uwatsinze Igihembo cya A' Design Award cya Zahabu mu Cyiciro cya Amashusho

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #119111

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Math Alive Ikiranga Ikiranga

Dynamic graphique motifs itunganya ingaruka zo kwiga imibare muburyo bwo kwiga. Igishushanyo cya parabolike iva mu mibare yahumekeye ikirangantego. Inyuguti A na V ihujwe n'umurongo uhoraho, werekana imikoranire hagati yumurezi numunyeshuri. Itanga ubutumwa ko Math Alive iyobora abakoresha kuba whiz abana mubibare. Amashusho yingenzi yerekana ihinduka ryimibare yimibare muburyo butatu. Ingorabahizi kwari ukuringaniza ibintu bishimishije kandi bikurura abarebwa n'ubunyamwuga nk'ikirango cy'ikoranabuhanga ryigisha.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Zahabu

Math Alive Ikiranga Ikiranga ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Math Alive Ikiranga Ikiranga biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Math Alive Ikiranga Ikiranga itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Math Alive is an interactive math learning program where abstract math concepts appear as physical objects in a virtual world. The brand aims to teach math more effectively through a digital program where students can touch and experiment with math in material form. The logotype was designed with seamless flowing lines, representing the brand concept of bringing life to the abstract math concepts.
Ibipimo n'Ipaki: Brand identity guideline regulates the logo specifications to ensure legibility and consistency at all times. It comprises the minimum clear space, minimum size, brand color palette, typefaces, and rules for various applications. The aspect ratio of the Math Alive logo constrains as 1.8 to 1. The primary typeface is Gotham font, delivering a compact yet bold style corresponding to the brand concept.
Ibibazo Fatizo: Brand Identity, Logo, Branding, Visual Identity, Math, Education, Digital, Experience
Ikoranabuhanga ryo Guteza Imbere: Math Alive embodies the nature of mathematics and believes math is a language that expresses logic and rational thinking. Designs for Math Alive required conveying these two notions by applying vivid colors and dynamic shapes and lines across the applications.
Ikibazo cy'Ishusho: The main task was to organize the visual identity with a fun and approachable mood. However, considering that Math Alive is part of the education business, it was inevitable to reveal its expertise that plays a leading role in the educational technology field. The key was to balance the young and fun setting for the target audience with professionalism as an educational technology brand.
Ubushakashatsi: The research goal was to find a solution for visualizing the effective technology that Math Alive offers. The design team approached the solution by creating a visual concept of whiz kids expressing themselves through the art of bricolage. The term bricolage is a technique that uses a diverse range of materials similar to the creative and experiential learning method of Math Alive.
Ibyatumye Habaho: Parabolic graphs from mathematics inspired the logo design. Letter A and V are connected with a continuous line, demonstrating the interaction between an educator and a student. It conveys the message that Math Alive guides users to become masters in math. The key visuals represent the transformation of abstract math concepts into three-dimensional graphics.
Igihe cy'Umushinga: The project started in April 2020 and finished in August 2020, in Seoul, South Korea.
Uburyo bw'Imikorere: Students struggle with math as it becomes more abstract as they advance through school. Math Alive complements such problems with an interactive digital program where students can learn math through digital communications by touching and experimenting with visual aids. The key visuals enrich the UI of the program to engage students in a fun and creative environment of Math Alive.
Abagize Itsinda: Creative Planner: Ji-Hyun Seo
Designer: KyungHye Shin
Abafotoye: Shutterstock, Clipart Korea