Co Ba Coffee Umufuka wa Kawa na My Linh Mac

Umushinga Co Ba Coffee Umufuka wa Kawa wa My Linh Mac ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2020

Co Ba Coffee Umufuka wa Kawa

na My Linh Mac

Umukiriya: Mmac

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

16,691

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #100984

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Co Ba Coffee Umufuka wa Kawa

Co Ba Coffee ni igishushanyo cy'ifunika ryakozwe ku bw'ikirango cya kawa cyo muri Vietnam. Ifunika rigaragaza kawa y'amagi, ikinyobwa gakondo cyo muri Vietnam kitaramenyekana cyane mu bindi bihugu. Ikirango gishingiye ku ishusho yoroheje y'uwashinze uyu mushinga. Izina ry'ikirango riva ku ijambo rya Vietnam risobanura "nyirasenge," rikibutsa umubano wo mu muryango n'ubuzima bw'abaturage. Amabara akoreshejwe avuye ku bworozi bw'ubuhinzi aho ibinyampeke bya kawa bikurirwamo. Impapuro n'imifuka bishobora gusubizwamo umusaruro ndetse na polyester bikoreshwa ku mifuka no ku bikoresho by'ibiro. Igishushanyo kigezweho gigenewe abanywa kawa bafite ubuzima bwihuse.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Co Ba Coffee Umufuka wa Kawa ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Co Ba Coffee Umufuka wa Kawa biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Co Ba Coffee Umufuka wa Kawa ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Co Ba Coffee is a new coffee start-up by Ms. Huong also known as Co Ba from Hoi An. Co Ba wants to introduce Vietnamese food and coffee culture to the world. Co Ba wants to highlight the identity and creativity with unique caffeinated beverages that break from French colonization coffee traditions. The goal is to introduce the authentic and unique egg coffee, part of Vietnamese culture for decades, but still very new to the rest of world's food map.
Ibipimo n'Ipaki: Coffee Pouch Dimension: 3/8" x 2 1/2" x 13" inches
Ibibazo Fatizo: graphic design, visual communication, coffee brand, packaging design, stationery design, illustration
Ikoranabuhanga ryo Guteza Imbere: Stationaries and product packaging with recyclable paper and polyester.
Ikibazo cy'Ishusho: As the client is from and locates in Hoi An, Vietnam and the designer is based in Chicago, online, cyber communication was quite challenging due to the different time zone.
Ubushakashatsi: Methodology: One-on-one consultation with client, historical research on Vietnamese food evolve through colonization, collect visual data such as images of Vietnam's landscape that tell local folk culture and stories, online marketing.
Objective: To establish an attractive coffee brand to consumers of all ages.
Ibyatumye Habaho: The logo design is based on a minimalist image of Ms. Huong. We used Co Ba a Vietnamese term for the second aunt in a Vietnamese family, as our brand name to symbolize the nostalgia of family bonds, cultural and community cohesion. The brand has a strong identity reinforced through package design as the packaging incorporated colors from the Vietnamese agricultural landscape where the coffee beans are cultivated.
Igihe cy'Umushinga: October 2019- Jan 2020, Chicago, IL, USA
Uburyo bw'Imikorere: The appeal of the design is a modern packaging integrated with the bold, flavorful coffee that is meant to attract coffee drinkers on-the-go such as teenagers and young adult, who also the brand's main consumer target.
Patente: copyrights belong to My Linh Mac, 2020
Abagize Itsinda: Graphic Design & Illustration by My Linh Mac