Rafael de Araujo nisqap Pop Up Magazine Qallariy Sutichay diseñon

Rafael de Araujo nisqap Pop Up Magazine Qallariy Sutichay diseñonqa Kuyuriy Shuyu Kamay Atipanakuy T'aqapi 2020 A' Design Award Qullqi Premiu nisqap ancha chaniyuq atipaqninmi.

QullqiKuyuriy Shuyu· 2020

Pop Up Magazine Qallariy Sutichay

Rafael de Araujo rurasqa

Mañakuq: Pop Up Magazine

Kuyuriy Shuyu T'aqapi A' Design Award Qullqi Premiu Atipaq

47,465

Taripasqa Premio Atipaq

#97126 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Pop Up Magazine Qallariy Sutichay nisqamanta

Kay proyectoqa karqan huk puriy maskanaypaq Ayqiy sasachakuykunata (2019 watapaq tema) mana hayk'aq hina, llamp'u hina, rikuchispa t'ikraykunata, musuq imaykunata, ima tukukuykunatapas. Tukuy rikuykunaqa ch'uya, sumaq qhawanakunapaq kanku, wakininchakuspa mana sumaq chiqa kawsaywan ayqiy ruwaypa. Diseñoqa wiñaypaq t'ikrakuchkan, t'ikrakuq rikch'aqkunapas animacionpiqa rikuchinku musuqmanta allinchakuy ruwayta, wakin situacionwan ruwasqa. Ayqiyqa imaymana hamut'aykunayuq, t'ikraykunayuq, qhawayqa pukllaysapa hamut'aykunamanta allin yuyaykama t'ikrakun.

Riqsichiy

A' Design Award Qullqi Premiu nisqamanta

Pop Up Magazine Qallariy Sutichay A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Pop Up Magazine Qallariy Sutichay ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Pop Up Magazine Qallariy Sutichay achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Escaping a room, escaping work, city, nature, escaping a mindset, identity, escaping from your past and future? Escape was the theme chosen for 2019, it takes on different meanings and interpretations, from playful to serious. The project was a journey to explore escape issues in abstract ways. This ride suggests to escape all the time, but at the same time, we are opening doors to discover something new, out of our comfort zone and learning from that.
Tupukuna & P'istuy: We did variations for the delivery: 1 minute piece, 1 bumper of 10 seconds and 3 bumpers of 3 seconds. All done in fullHD 1920 x 1080 pixels.
Etiquetakuna: illustration, art design, escape, minimalist, flow, morph, animation, 2d, abstract, fluid
Ruway Tecnología: The project was done 100% Digital. For Animation, I mixed cel animation techniques with keyframes interpolations, done with Adobe Photoshop and Adobe After Effects.
Diseño Sasachakuy: The only challenge here was in the creative process, how to create an abstract piece in 1 minute and keep the storytelling making sense. So was divided by introduction, with the doors opening, (which can be interpreted as ''escaping''), then presenting the main character, in a shape of a circle, escaping from a pattern of squares, falling and getting stuck in a puzzle, escaping from other eyes, cities, natures and going on.
T'aqwiy: I did a narrative review of the relationship between the concept ''escape'' and the stories from the contributors, so me and Annie, Art director from Pop-Up magazine, did some sketches and collected examples from all stories, like, escape from a situation, from the city, from nature, etc.. with all ideas selected, we started to produce the piece.
Kallpachay: The idea for this project was to create a contemplative piece to watch.
We wanted to transform the scene, show different perspectives and new paths.
We were inspired by minimal and clean shapes, like doors and eyes, but for the most part, abstract forms. In the animation, we were looking for organic and smooth transitions, morphing all the time.
The design, animation, and music were synced in perfect harmony, leading a poetic flow for the entire piece.
Llamk'ay Pacha: The project started in June 2019, I was based in Los Angeles, and Annie based in San Francisco, and the exhibition started in California in September 2019.
Purichiy Puriy: Keyframes interpolation was used in some situations, basically, you define point A and B, and the software creates the in-between. For cel animation, you draw every frame, using the animation principles.
The project was done in 12 frames per second, so the piece looks more craft hand and less digital.
Huñu Runakuna: Pop-Up Magazine Art Direction:Annie Jen
Music:Magik*Magik Orchestra
Composer:Minna Choi
Design / Animation / Direction:Rafael de Araujo
Created by Pop-Up Magazine
Siq'i Hayñikuna: Rafael de Araujo, 2019.