Yi Huang and Pei Luo nisqap Kweichow Moutai Tragukuna Winachana Empaque diseñon

Yi Huang and Pei Luo nisqap Kweichow Moutai Tragukuna Winachana Empaque diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2025 A' Design Award Quri Premiu nisqap ancha chaniyuq atipaqninmi.

QuriPilluchina· 2025

Kweichow Moutai Tragukuna Winachana Empaque

Yi Huang and Pei Luo rurasqa

Mañakuq: Moutai Industrial Design Center

Pilluchina T'aqapi A' Design Award Quri Premiu Atipaq

182,591

Taripasqa Premio Atipaq

#170755 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Kweichow Moutai Tragukuna Winachana Empaque nisqamanta

Kweichow Moutai nisqaqa Japonpi rantikusqa china traguq empaque nisqan diseñonmi. Botellaq rikch'aynin clásico Moutai botellamanta hamun, hinallataq Ru Kiln nisqa porcelanaq llimp'inkunata rikch'aynintapas hap'in, chay porcelanaqa Tang dinastiapi qallarirqan. Empaquepi kaq calligrafía qillqaqa Prince Nagaya sutiyuq japonés harawiqpa harawinmanta hamun, Tang dinastia pachapi qillqasqa. Kay kikin rimayqa Japonmanta Wuhanman apachisqa yanapay imakunapipas rikhurirqan, iskaynin llaqtakunapura unay cultural yachay chinpanakuyta yuyarichispa. Empaquega 77 x 77 x 173 milimetrokunam tupun. Kay diseñoqa cultural yachay chinpanakuypaq huk chinpana hina llamk'an.

Riqsichiy

A' Design Award Quri Premiu nisqamanta

Kweichow Moutai Tragukuna Winachana Empaque A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Kweichow Moutai Tragukuna Winachana Empaque ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Kweichow Moutai Tragukuna Winachana Empaque munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Lands apart, yet sharing the same sky, the calligraphy featured on the package is derived from a poem by the Japanese poet Prince Nagaya during the Tang Dynasty. He commissioned an ambassador to present kasaya to Buddhist monks during this period. This phrase was also inscribed on the relief supplies donated by Japan during the fight against the epidemic in Wuhan, serving as a testament to the historical friendly exchanges between China and Japan. Designed to highlight the commonalities and unique characteristics of both cultures, the product serves as a medium for cultural exchange.
Tupukuna & P'istuy: 77x77x173mm
Etiquetakuna: Jiang-flavour Chinese spirits, China, Japan, Tang dynasty, Porcelain
Ruway Tecnología: The shape of the bottle is inspired by the classic Moutai bottle, incorporating the characteristics and colors of the elegant Ru Kiln porcelain, which originated in the Tang dynasty and became one of the five renowned kilns during the Song dynasty.
Diseño Sasachakuy: The product is manufactured in China and sold exclusively in Japan, necessitating an understanding of both cultures, as well as the differences in laws and regulations. This complexity makes it challenging to design the product effectively. It is essential to consider multiple aspects simultaneously.
T'aqwiy: During the Tang dynasty, China and Japan engaged in frequent cultural exchanges, with numerous Japanese ambassadors, exchange students, and monks traveling to the Tang dynasty to study. This interaction significantly impacted Japan, influencing its politics, economy, culture, aesthetics, philosophy, education, and various other fields. The culture of the Tang dynasty is highly esteemed and recognized by the people of both countries, which is why we chose it as the foundation for the design of this product entering Japan.
Kallpachay: This product is part of the Kweichow Moutai Group's series of cultural spirits entering the Japanese market. By studying the cultures of both China and Japan, this product was developed using elements from the Tang Dynasty, which resonate deeply with the people of both countries.
Llamk'ay Pacha: Renhuai city 24 July 2023 - 7 August 2023
Purichiy Puriy: By thoroughly analyzing both Chinese and Japanese cultures, the representative elements and symbols are systematically combined to produce results that will satisfy both clients and consumers.
Huñu Runakuna: Design Director [Yi Huang]
Creative Director [Pei Luo]
Siq'i Hayñikuna: Moutai Industrial Design Center