Samiqman pasay
PepsiCo Design and Innovation nisqap Neon Zebra Brand Launch Upyana Pʼistuy diseñon

PepsiCo Design and Innovation nisqap Neon Zebra Brand Launch Upyana Pʼistuy diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2022 A' Design Award Qullqi Premiu nisqap ancha chaniyuq atipaqninmi.


QullqiPilluchina· 2022

Neon Zebra Brand Launch Upyana Pʼistuy

PepsiCo Design and Innovation rurasqa

Pilluchina T'aqapi A' Design Award Qullqi Premiu Atipaq

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Llinphikuna

Diseñomanta

Neon Zebra Brand Launch Upyana Pʼistuy nisqamanta

Neon Zebra nisqaqa huk pʼistuy diseñom, coctel chaqrunapaq imaymana laya kanqa. Sapa latakuna hinaspa upyana pʼistuykunaqa huk sapaq chaqrusqa upyana ruwana yachaytam apan, Neon Zebra equation nisqata. Chay yachayqa rantiqkunaman qhawachin imaynatas chaqrusqa upyanata ruwanku kay ruwaywan. Sapa lataqa iskay coctelta ruwan, rakinapaq churasqa. Adornokuna qawachisqa ruwaywan kuska qawachisqaqa llampum, huk lima sikʼisqata hinaspa mentata churaspa ukhuchanapaq. Kay adornokunaqa kallpasapa iskay chiqan graphicos hina rikʼurin utaq kimsa chiqan formakuna hina, hinaspa Neon Zebra pachata kawsachin.

Riqsichiy

A' Design Award Qullqi Premiu nisqamanta

Neon Zebra Brand Launch Upyana Pʼistuy A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Neon Zebra Brand Launch Upyana Pʼistuy ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Neon Zebra Brand Launch Upyana Pʼistuy achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. It’s the playful way we explain to our consumers how to make the perfect mixed drink with our product. Each can makes two cocktails, perfectly portioned to share. The garnish images we feature alongside Neon Zebra are simple and easy: a lime slice and some mint add depth. In bold 2D graphics or fun 3D forms, these garnishes help to bring the wild Neon Zebra world to life.
Kallpachay
With at-home cocktail culture on the rise throughout 2020, the mixer category saw 28% growth. There was an opportunity to break into the mixer category with a fresh offering and reach a new generation of consumers with different mixology habits. Enter Neon Zebra, an option that consumers can feel confident enjoying on a night in, or bringing to a party, pre-game, or game night.

Auspiciasqa

Designers.org nisqamanta Aswan Karuman T'aqwiy

Avisokunata qhawachiq yanapaqniykukunamanta productokunata, serviciokunatawan riqsiy.

Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun