Sunhwa Lee and Wenyuan Chen nisqap Constellation Nina Hap'ichina Q'ipichana diseñon

Sunhwa Lee and Wenyuan Chen nisqap Constellation Nina Hap'ichina Q'ipichana diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2021 A' Design Award Quri Premiu nisqap ancha chaniyuq atipaqninmi.

QuriPilluchina· 2021

Constellation Nina Hap'ichina Q'ipichana

Sunhwa Lee and Wenyuan Chen rurasqa

Mañakuq: Zippo (China) Outdoor Products Co., Ltd.

Pilluchina T'aqapi A' Design Award Quri Premiu Atipaq

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Taripasqa Premio Atipaq

#119120 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Constellation Nina Hap'ichina Q'ipichana nisqamanta

Constellation nisqaqa huk limitasqa edición q'ipichana ruwaymi, huñuna nina hap'ichinakunapaq. Kay q'ipichanaqa hawanpi huch'uy ch'ikchakunawan k'anchan, chay k'anchaykunataq hukmanta hukmanta hap'ichikuyta atin, hinaspa hukniray zodiaco unanchakunata ruwananpaq. Chay ruwaypa tukukuyninpitaq, k'anchaykunaqa allillamanta k'ancharispa wañupun. Kay k'anchay ruwayqa USB waskhawan wakmanta kallpachakuyta atin, hunt'asqa kallpachasqa kaspataq chunka iskayniyuq hora unayta k'anchan. Nina hap'ichinakunaqa ukhu q'ipichanaman imankunawan (magnetkunawan) hap'ipakun, chayraykum kay wasichaqa rikuchinapaqpas llamk'achikuyta atin. Qhipanpitaq huk pakasqa kimsa k'uchuyuq k'aspicha kicharikun, q'ipichana sayarinanpaq. Rapraqa (papelqa) aswan llamk'achisqa materialmi.

Riqsichiy

A' Design Award Quri Premiu nisqamanta

Constellation Nina Hap'ichina Q'ipichana A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Constellation Nina Hap'ichina Q'ipichana ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Constellation Nina Hap'ichina Q'ipichana munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: The packaging engages the user by lighting up. It is turned on, one by one and is connected together to create different zodiac signs. It enhances the esthetic aspect of the packaging and highlights the concept in a unique way. The lighters can be directly placed on top of the inner packaging as magnets are attached underneath. Moreover, the packaging can be used as a display tool - the user can make it stand by pulling out a triangular bar which is hidden on the back side of the packaging.
Tupukuna & P'istuy: Outbox size: 435x435x123mm
Inner plate size: 365x75mm
Etiquetakuna: Zippo, lighter, packaging, packaging design, innovative, inspiring
Ruway Tecnología: The company always considers sustainability when it comes to deciding packaging materials. Predominately paper was used to create the packaging.
Diseño Sasachakuy: To achieve the light effect, the team collaborated with several engineers for more than two months. They helped the team develop and establish a new light program, according to the design specifically. As the effect was not exist previously, it was the most challenging part of the project, according to the designer. After several trials, the team were able to install the effect and successfully attached it in the packaging.
T'aqwiy: Based on the team's market research as well as target audience analysis, the team were able to complete a deep dive into market potential.

As the lighter products in the packaging are under high-end product line of Zippo, it was crucial to appeal Zippo enthusiasts and loyal consumers who regularly collect the brand's products.
Kallpachay: The each constellation lighter was designed based on different zodiac signs. It aims to appeal to Zippo enthusiastic - provide a comprehensive collection to them, the packaging was exclusively developed as a limited edition with only a hundred units produced.
The overall shape of the inner packaging was inspired by a spaceship and the surface was designed with a simple and abstract image which represents beautiful stars at night.
Llamk'ay Pacha: The project started in April 2020 and launched in February 2021 in China.
Purichiy Puriy: The light effect shines through the small dots on the surface of the packaging. At the end of the effect, the lights are slowly breathing. The effect is rechargeable with an enveloped USB cable and it lasts for twelve hours once it is fully charged. Also, the effect can be easily turned on and off by pressing a switch, which is installed in the packaging - it was designed with a consideration of the cost and energy efficiency.
Patentekuna: Registrant's name: ZIPPO MANUFACTURING COMPANY
Trademark No.347274

The trademark under Reg. No. 347274 in Class 34 has been approved for renewal. The valid period of registration is extended to April 29, 2029.
Huñu Runakuna: Senior Communication Designer: SunHwa Lee
Senior Product Innovation Manager: WenYuan Chen