Meat n Beer Design de Marca per Mateus Matos Montenegro

Lo dissènh Meat n Beer Design de Marca per Mateus Matos Montenegro es un laureat autfo estimfo del prestigfo 2020 A' Design Award de Bronze dins la Categoria de Competfo Grafica.

BronzeGrafica· 2020

Meat n Beer Design de Marca

per Mateus Matos Montenegro

Client : Meat n Beer

Laureat del A' Design Award de Bronze dins la Categoria Grafica

13,935

Laureat de Prèmi Verificat

Verificar l'Estat del Prèmi per #87395

Explorar los servicis Visitar lo site Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de Meat n Beer Design de Marca

Meat n Beer es considerat coma un magazin emblematic de venda de carns especialas e de bièrras. L'inspiracion del logo ven de la fusion de lors dos productes emblematics. A partir de caps de bestiar tradicionaus amb lors banas agudas, transformats en un design iconic dins un vector modern rustic en trama de filh de fèrre, qu'interagís amb l'autre element tradicional, la botelha de bièrra. L'union se fa dins un espaci positiu e negatiu, de faiçon succincta e eleganta, dins un sol simbòl ont tèxte e imatge forman una sola imatge. La tipografia jòga e mescla una poliça d'estil Industrial ancian amb una Escritura mai moderna.

La Reconoissença

A prepaus del A' Design Award de Bronze

Meat n Beer Design de Marca a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Meat n Beer Design de Marca siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Meat n Beer Design de Marca satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Meat n 'Beer was thought to be a reference store in the sale of Meats and Special Beers. From internationally famous brands to national reference beers, and meats with Kobe Beef from waygu. The logo came from the junction of the two products, uniting in a single symbol, using the negative space for that, where text and image form a single image. The drawing made from straight lines makes a strong and sturdy shape with an artisan shaped style.
Dimensions e Embalatge: Packaging and the paper bags came in various shapes for each type and size of product.
Etiquetas: Meat, beer, store, kobe, brand, logotype, packaging, design, prime
Tecnologia de Produccion: Several pieces were produced, from kraf paper bags printed on offset, corten steel facade plate, growler bottle and silk screen printed cups, thermal bags, business cards, wrapping paper and a wooden box with the logo cut out laser for special gifts.
Desaffo de Dissènh: The two main challenges were to use common and well-known forms and used in a unique and innovative way incorporating elegance and authenticity.
Recèrca: The survey was conducted with a group of consumers and friends of the owners, both in the preparation of the briefing and in the brand approval focus group.
Inspiracion: Inspired by the traditional cattle heads with their pointed horns, we transform this iconic design into a modern, rustic wireframe vector shape, interacting with another traditional element, the longneck beer bottle. The two unite in a positive and negative, succinct and elegant way.
Durada del Projècte: Started in july 2016, and ended with the opening of the second store in december 2018.
Flux Operacional: The design was done thinking together with the architecture project, so that the whole of the store and brand was integrated.
Membres de l'Equipa: Mateus Matos Montenegro