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Krungthai Money Expo 2024 Fièra Comerciala e Exposicion per The Others Co., Ltd.

Lo dissènh Krungthai Money Expo 2024 Fièra Comerciala e Exposicion per The Others Co., Ltd. es un laureat autfo estimfo del prestigfo 2025 A' Design Award d'Aur dins la Categoria de Competfo Fièra Comerciala.


AurFièra Comerciala· 2025

Krungthai Money Expo 2024 Fièra Comerciala e Exposicion

per The Others Co., Ltd.

Client : The Others Co., Ltd.

Laureat del A' Design Award d'Aur dins la Categoria Fièra Comerciala

24,767

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Lo Concèpte

A prepaus de Krungthai Money Expo 2024 Fièra Comerciala e Exposicion

Lo pavillon de Krungthai Bank al Money Expo 2024, inspirat per l'aucèl Vayupaksa de son lògo, reflectís lo tèma Empoderament del Deman amb un disseny elegant e modèrne. Cobrint 1 000 mètres carrats, lo teulat del pavillon resembla d'alas superpausadas fachas d'acièr e de policarbonat amb d'ailerons en fòrma de pluma. L'agençament en espaci dubèrt permet l'entrada de totes costats, mentre que lo mobilièr d'autors miesas promòu la connectivitat entre las unitats. L'illuminacion sus los ailerons crea un efièch estratificat e transparent, melhorant son aspècte impressionant e renfortissent la mission de Krungthai d'Empoderament d'una Vida Melhora per Totes los Tailandeses.

La Reconoissença

A prepaus del A' Design Award d'Aur

Krungthai Money Expo 2024 Fièra Comerciala e Exposicion a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Krungthai Money Expo 2024 Fièra Comerciala e Exposicion siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Krungthai Money Expo 2024 Fièra Comerciala e Exposicion crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

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Proprietats Unicas
The design aligns the Brand Concept with the Design Statement and showcases Krungthai Bank's brand idea at Money Expo 2024 . It stands out from other banks' pavilions in terms of its distinctive space design.

The design of Krungthai Bank’s pavilion at MONEY EXPO 2024, inspired by the wings of the Vayupaksa bird from the bank’s logo, reflects the concept of "Empowering Tomorrow." Covering 1,000 square meters, the pavilion features a roof resembling stacked wings, symbolizing the limitless potential of the bird's wings. This striking design enhances the bank's modern image and reinforces its mission of "Empowering Better Life for All Thais," aiming to attract new customers.
Dimensions e Embalatge
1,000 square meters
Etiquetas
#Krungthai #KrungthaiMoneyExpoBangkok2024 #ktbmoneyexpo2024 #empoweringtomorrow #theothersdstgr #dstgrtheothersevt #iameverythingco #HIOconnexion
Tecnologia de Produccion
The pavilion features an open-space design with furniture tailored to meet the diverse needs of its services. Mixed-height chairs and tables enhance connectivity between units while maintaining their independence. Designed without a distinct front or back, the pavilion allows easy access from all directions. For lighting, fixtures are installed on the fins, creating a transparent effect and an illusion of layers in the rooftop space.
Desaffo de Dissènh
The design aligns the Brand Concept with the Design Statement and showcases Krungthai Bank's brand idea at Money Expo 2024 . It stands out from other banks' pavilions in terms of its distinctive space design.
Recèrca
The pavilion, occupying an area of 1,000 square meters, has a roof resembling stacked wings, embodying the skeleton of bird wings that can spread indefinitely. The main structure is made of steel and polycarbonate, with fins on the top resembling bird feathers.
Inspiracion
The design of Krungthai Bank’s pavilion at MONEY EXPO 2024 is inspired by the wings of the Vayupaksa bird, the bird of paradise, which is featured in the bank’s logo.
Durada del Projècte
16-19 May 2024, IMPACT Arena, Muang Thong Thani, Nonthaburi, Thailand
Flux Operacional
Its open-space design and furniture fittings are tailored to meet the different needs of each service provided within the area. The chairs and tables are of mixed heights to emphasize the connectivity between units, creating a connection between the lower mass and the roof yet remaining independent of each other. The pavilion is designed to have no front or back, allowing easy entry from all directions. As for lighting design, the lights are installed on the fins to create a transparent effect and an illusion of layers in the space on the roof.
Membres de l'Equipa
Client: Krungthai Bank Public Company Limited
Design Studio: THE OTHERS Co., Ltd.
Managing Director: Nontawat Charoenchasri
Co-Founder: Parus Kiravanich
Co-Founder: Sittipong Hongthong
Architect: Chalongkiat Thongthanee
Architect: Theeradech Saoharuetasothon
Architect: Kittiwat Pantongkam
Architect: Metha Suriyavijitseranee
Architect: Preechaya Chanmak
Architect: Phubet Surin
Architect: Pissawat Phojan
Organizer: HIO CONNEXION
Crèdits d'Imatges
Image #1: Photographer DOF Depth of Field Co., Ltd., 2024
Image #2: Photographer DOF Depth of Field Co., Ltd., 2024
Image #3: Photographer DOF Depth of Field Co., Ltd., 2024
Image #4: Photographer DOF Depth of Field Co., Ltd., 2024
Image #5: Photographer DOF Depth of Field Co., Ltd., 2024

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Lo Bon Dissènh Merita una Granda Reconeissença

Lo A' Design Award es una distincfo internacionala, amb jfo, per lo bon dissènh. Participfo al A' Design Award per gafo l'oportunitat d'obténer una reconeissença meritocrfo, de ganhar la renomfo, lo prestigi e la publicitat per vòstra òbra. Nomenfo vòstra òbra per lo A' Design Award e competfo per lo convofo A' Design Prize.

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