Tea and Tea Imatge de marca per Shenzhen Huathink Design Co., Ltd

Lo dissènh Tea and Tea Imatge de marca per Shenzhen Huathink Design Co., Ltd es un laureat autfo estimfo del prestigfo 2023 A' Design Award de Bronze dins la Categoria de Competfo Grafica.

BronzeGrafica· 2023

Tea and Tea Imatge de marca

per Shenzhen Huathink Design Co., Ltd

Client : Shenzhen Huathink Design CO.,LTD

Laureat del A' Design Award de Bronze dins la Categoria Grafica

12,007

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Colors

Lo Concèpte

A prepaus de Tea and Tea Imatge de marca

Tea and Tea es una marca de bevendas chinesa que sa estrategia de mercadatge se centra sul laté de tè chinés. Lo lògo se compòne del letratge Tea and Tea e del chifra arabic 2, que domina la marca e presenta una aparéncia distinctiva gràcias a l'integracion d'una fuèlha de tè. En combinason amb un esquèma de colors clar e atraient e un lengatge estilistic dirècte qu'informa, per exemple, la concepcion de l'empacatge e las presentacions comercialas, l'aparéncia visuala de Tea and Tea obten una reconnoissença de marca elevada.

La Reconoissença

A prepaus del A' Design Award de Bronze

Tea and Tea Imatge de marca a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Tea and Tea Imatge de marca siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Tea and Tea Imatge de marca satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Tea and Tea is a Chinese drink brand whose marketing strategy centers around Chinese tea latte. The logo consists of the lettering "Tea and Tea" and the Arabic numeral "2", which dominates the trademark and has a distinctive appearance due to the integration of a tea leaf. In combination with a clear, eye-catching color scheme and a straightforward stylistic idiom that informs, for instance, the packaging design and retail displays, Tea and Tea’s visual appearance achieves high brand recognition.
Etiquetas: Branding, Tea, Latte, Graphic design, Package, Logo, Identity
Tecnologia de Produccion: Apply the logo to all extensions. Let the logo become a super symbol, improve consumers' awareness of the brand.Packaging uses colorful colors to distinguish tea categories, so that the whole brand young.Through the upgrade of the brand image, the quality of the Tea & Tea brand has been improved.
Desaffo de Dissènh: We began to face what symbol to choose as the logo of “Tea and Tea”. What symbols are internationalized symbols? What are the symbols that everybody knows. When we thought about that, the brand design was successful.
Recèrca: We always need to be clear, to understand the order of things, the focus and the purpose. Alert us to the motto that all things serve the ultimate purpose. Implement this method into each planning and design link. This is the asset of the brand, the name, symbol, product and the whole of the brand. Keep all creative work centered around the brand's core assets: symbols, reasons to buy, and products.
Inspiracion: The logo consists of the lettering “Tea and Tea” and the Arabic numeral “2”, which dominates the trademark and has a distinctive appearance due to the integration of a stylized tea leaf. In combination with a clear, eye-catching color scheme and a straightforward stylistic idiom that informs.The brand updated the logo from the store front and space decoration, tea culture hall and other space displays. The product packaging has been newly upgraded to create a new brand temperament.
Durada del Projècte: The brand started in 2021 in Shenzhen, China. Currently there are seven stores in Shenzhen and three stores in Shanghai.
Flux Operacional: In 2018, the first Tea and Tea in China was officially opened. Nowadays, there are many kinds of beverages in the beverage market. Tea and Tea is committed to original and innovative products, providing consumers with more and different choices, which reflects the product value of Tea and Tea. Chinese Tea Latte: Divide the market and define the competition category.
Our star product line: tea + latte, shows that our business scope is different from similar brands in the market, and meets the consumption needs of caffeine-free refreshing and oil scraping.
Membres de l'Equipa: Shenzhen Huathink Liu Yongqing Brand Design
Crèdits d'Imatges: Image: Shenzhen Huathink Liu Yongqing Brand Design