Reconstruct Foncion Primària : Sèria d'Afichas per Haku Wang

Lo dissènh Reconstruct Foncion Primària : Sèria d'Afichas per Haku Wang es un laureat autfo estimfo del prestigfo 2022 A' Design Award de Fèrre dins la Categoria de Competfo Grafica.

FèrreGrafica· 2022

Reconstruct Foncion Primària : Sèria d'Afichas

per Haku Wang

Client : Common Space

Laureat del A' Design Award de Fèrre dins la Categoria Grafica

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Lo Concèpte

A prepaus de Reconstruct Foncion Primària : Sèria d'Afichas

Tèxte del Libre : Reconstruch es un ensems d'afichas concebudas per encoratjar la reconnexion dins una comunautat. Lo primièr afiche utiliza l'emplenatge grafic e l'empilament per mostrar una persona ansiosa. Lo segond bastís una forma de bóstia coma simbòl d'una camèra qu'enregistra un moment de cambiament. Lo tresen tòrna dessenhar la forma d'un Zongzi de Gasa de Canton Gambierada amb de linhas e de rectangles, e aquestas linhas representan tanben los ligams entre las personas. Las afichas son estampadas en format A2 sus papièr e son tanben preparadas per d'afichatges numerics e de versions animadas sus las mèdias socialas.

La Reconoissença

A prepaus del A' Design Award de Fèrre

Reconstruct Foncion Primària : Sèria d'Afichas a ganhat la distincion A' Design Award de Fèrre, una reconeissença prestigiosa acordada a de bons designs que respondon a las exigéncias professionalas e industrialas esperadas de creacions plan concebudas. Los ganhaires del Fèrre demòstran una granda abilitat, una nauta especializacion, una comprenedura d'expèrt e la capacitat creativa de lors creators. S'espèra que Reconstruct Foncion Primària : Sèria d'Afichas siá una creacion fòrça considerada, admirada e estimada, practica e innovanta. Aqueste design ganhaire de la distincion A' Design Award de Fèrre integra las melhoras practicas del sector e a de caracteristicas tecnicas competentas ligadas a un saber-far e a un talent. Per son rigor, Reconstruct Foncion Primària : Sèria d'Afichas merita lo respècte e es destinat a aportar de melhoraments a la qualitat de la vida que ajudan a far del mond un luòc melhor.

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Kit de premsa

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Proprietats Unicas: The set of posters was designed for advocating the importance of re-connection among community in the post-epidemic era. The first poster uses graphic filling and stacking to represent an anxious person facing the epidemic. The second constructs a special box as a symbol of a camera, which documents the critical moment of changes. The third reconstructs the shape of Gambiered Canton Gauze Zongzi through lines and rectangles. These lines also symbolize the connection between people.
Dimensions e Embalatge: The posters are normally printed in A2 size, 420 x 594 mm. They are printed on Takeo Saigen paper, 200g. Also these posters are produced for digital displays (1080 x 1800 px).
Etiquetas: Graphic Design, Poster, Illustration, Typography, Campaign, Community, Reconstruction, Reconnection
Tecnologia de Produccion: The posters were created by designer with Adobe Illustrator, Affinity Designer and Adobe After Effects software.
Desaffo de Dissènh: The challenge of this project is to find the principle of things and reconstruct a new way of perceiving the world using graphic design methods.
Recèrca: The research of this design is based on constructivism and Kandinsky’s Points and Lines to Plane, exploring the essence of substances through the study of the composition of the world and reconstructing a new way of perceiving the world.
Inspiracion: Since the outbreak of the epidemic, people have been forced to live in small-scale communities and are under tremendous mental pressure. The design, which was inspired by Kandinsky’s research on points, lines, planes and colors, aims to build a new bridge between thinking and vision. With the use of these fundamental elements, it reconstructs a new way of perceiving the world and arouses people’s urge to interact and communicate.
Durada del Projècte: The project has started since September 2021 in Foshan.
Flux Operacional: The posters are designed as for print production and for digital purposes. They are designed for the community displays, arousing viewers’ interest, and then directing them to participate the activities and follow the official account of the organization to get the details. They are also for digital promote campaign. On social media, these posters are transformed into animated graphics.