Dizayini ya Mountain Sea Rare Treasure Bokosi la Mphatso la Mtedza ndi Wu Yao ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2025 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
SilivaMapaketi· 2025
Mountain Sea Rare Treasure Bokosi la Mphatso la Mtedza
ndi Wu Yao
Kasitomala: Beijing Wuyao Cultural and Creative Co. Ltd.
Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #165746Kapangidwe
Za Mountain Sea Rare Treasure Bokosi la Mphatso la Mtedza
Mountain Sea Rare Treasure ndi bokosi la mphatso lapamwamba la mtedza wonyamulidwa m'zopakira. Bokosili limakhala ndi zitini zachitsulo zisanu ndi zitatu, ndipo chitini chilichonse chimakhala ndi mtedza wochokera ku dziko kapena dera losiyana. Zithunzi zojambulidwa pa chitini chilichonse zimaphatikiza chizindikiro cha mtundu wa malondawo ndi zojambula zachikhalidwe zaku China za burashi zosonyeza mapiri ndi nyanja. Bokosi lakunja limapangidwa ndi khadibodi lokutidwa ndi chikopa chopangidwa, lili ndi chogwirira chachikopa pamwamba ndi miyendo yachitsulo yokutidwa ndi golide m'makona ake. Kudinda kotentha kumapereka maonekedwe otukuka pa mizere ndi zilembo zojambulidwa. Chotchinga chachitsulo cham'mbali chimatsegula bokosi ndi njira imodzi yosavuta.
Chidziwitso
Za Mphoto ya Siliva ya A' Design Award
Mountain Sea Rare Treasure Bokosi la Mphatso la Mtedza ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Mountain Sea Rare Treasure Bokosi la Mphatso la Mtedza akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Mountain Sea Rare Treasure Bokosi la Mphatso la Mtedza ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- This gift box combines colors of red, blue, and gold, creating a striking visual impact. It contains eight cans of nuts, each with illustrations that represent both the brand IP and the origin of the nuts. The theme incorporates traditional Chinese brushwork landscape painting, featuring mountainous and oceanic scenes with subtle brand IP characters integrated. The calligraphy, inspired by Clerical Script, while the side pattern design is simplified to enhance the gift box’s refined elegance.
- Miyezo ndi Kuphimba
- 130 mm x 430 mm x 430 mm
- Zizindikiro
- Nut, Gift Box, Packaging Design, Premium Gift Box
- Teknoloji Yopangira
- The material is made of cardboard as the main body of the gift box, with synthetic leather wrapping and sealing the top, leather handles to increase the delicate sense of touch, corners and details of the box using gold-plated metal feet to prevent the box from being deformed by the impact. The illustration lines and text on the outer box are embossed by hot stamping process, the inner can is made of silver glossy metal, the content is printed on it to realize the frosted glossy texture.
- Vuto la Dizayini
- This project was a high-end program deployed by the brand in the nut segment, complementing the high-end gift boxes that were missing from the product matrix. The brand pursues packaging with visual impact, which should be able to visually express the content of the product. Based on the positioning of the high-end nut gift box, we thought it was key to de-colorize and de-hyphenate, reducing the color of the brand logo itself and making it more unified with the design.
- Kafukufuku
- This project perfectly combines the urban landscapes of different regions with brand IP, and through exquisite illustrations and narratives, allows consumers to taste food while also experiencing the customs and traditions of different parts of the world. This gift box not only meets the pursuit of quality by high-end consumer groups, but also creates a unique consumer experience through storytelling packaging design, effectively enhancing the brand's premium ability.
- Chilimbikitso
- The inspiration of design is to travel with Three Squirrels. In order to be able to show the high quality of the product and the variety of origins. The outer box is styled with a hand-held vintage suitcase as inspiration. The gift box contains 8 jars of different nuts from different countries or regions, and 8 vignettes have been created to incorporate the brand's IP, Three Squirrels, to represent the high quality nuts brought back by Three Squirrels traveling to different regions.
- Nthawi ya Polojekiti
- The project started in November 2023 in Beijing and finished in January 2024 in Beijing, was produced in July 2024 and officially on sale in September 2024.
- Mdondomeko ya Ntchito
- To ensure the integrity of the picture, the box is opened from the side by a metal locking mechanism. There are no extra complicated steps to open the gift box, and the products can be seen neatly arranged directly after opening the box. Due to the large size of the box, a carrying handle is placed on the top of the box for the user's convenience. In order to minimize the burden on the user, the gift box is supported by high quality cardboard to reduce the weight.
- Mamembala a Gulu
- Design Director: Wu Yao
Illustrator: Zhang Yuchen
Illustrator: Xie Boxing
Graphic Designer: Zheng Ziyang
Graphic Designer: Tan Zhen
Graphic Designer: Tang Wenhu
3D Designer: Liao Hao
Font Designer: Liu Xin
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
