Dumphani kupita ku nkhani
Future Tribes Kapangidwe ka Malo a Chochitika ndi Hong Kong Trade Development Council

Dizayini ya Future Tribes Kapangidwe ka Malo a Chochitika ndi Hong Kong Trade Development Council ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2021 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Zochitika ndi Mikumano.


BronzeChochitika· 2021

Future Tribes Kapangidwe ka Malo a Chochitika

ndi Hong Kong Trade Development Council

Kasitomala: Hong Kong Trade Development Council

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Chochitika

24,484

Mitundu

Kapangidwe

Za Future Tribes Kapangidwe ka Malo a Chochitika

Future Tribes ndi kapangidwe ka malo a chochitika kamene kanapangidwira Centrestage, chiwonetsero cha zovala chomwe chinachitika masiku anayi ku Hong Kong, chomwe chinaonetsa mabungwe 240 mkati mwa malo okwana mamita lalikulu 9000. Kapangidweka kamaphimba njira yolowera, malo apakati ofotokozera zinthu, komanso njira yoyendera amasitayelo (catwalk). Chinenero cha zowoneka chimasakaniza zizindikiro zachikhalidwe zakale, monga zilembo zakale (runes), zithunzithunzi za ku Egypt (hieroglyphs) ndi ma tattoo, ndi ukadaulo watsopano. Zowonetsera za holographic zooneka ngati mphepo, zisonyezero za LED, ndiponso magetsi oyenda a mbali zitatu (triangular lights) zinagwiritsidwa ntchito. Zinthu zonse zinapangidwa kunja kwa malowo ndipo zinasonkhanitsidwa pamalopo m’masiku atatu.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Future Tribes Kapangidwe ka Malo a Chochitika ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Future Tribes Kapangidwe ka Malo a Chochitika akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Future Tribes Kapangidwe ka Malo a Chochitika amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
Centrestage was a 4-day fashion event held at the Hong Kong Convention and Exhibition Centre. With 240 contemporary fashion brands housed within a 9000m2 space, the event organizer wanted to create an eye-catching theme to elevate the show ambience and reflect its core mission of finding new fashion talent. Three areas were provided: the entrance concourse then inside the exhibition hall central display and catwalk area. Besides this task, the onsite set-up time was limited to only 3 days.
Miyezo ndi Kuphimba
The 1000m2 entrance concourse space had four 3m high x 2.5m wide freestanding holographic fan displays, colourful super graphics vinyl walls and carpets and a 5m (w) x 3m (h) LED screen completed the entry. Inside the hall, a 185m2 central display with suspended moving triangle shaped LEDs hovered above mannequins on wooden LED plinths. A 2m dia. wide x 4m high 3D LED display unit sits centrally on the 210m2 catwalk arena. The 4m high catwalk backdrop is finished with mirror on plywood backing.
Zizindikiro
Centrestage, Hong Kong, Fashion, Future Tribes, Exhibition, HKTDC, Organiser, Fair, Culture, Catwalk
Teknoloji Yopangira
Due to the tight 3-day set up, all the design formats were prefabricated off site and reassembled onsite. All the walls were made from reusable aluminium structural frames covered with stretched vinyl graphics, mesh, polycarbonate sheets and mirror finish. Audio and visual equipment, LED screens, mechanical moving technology with triangulated shaped lights, free standing holo fan and 3D holograph LEDs were hired. Biodegradable carpets and LED to mimic neon lights were also applied.
Vuto la Dizayini
The challenging for the creative research was defining a design language to position a fresh contemporary feel for this show. By discovering and examining the roots of many different human cultures helped us to define a new look. For example, taking influence from Viking runes, ancient hieroglyphics, tattoos and mixing these to create a new design language and typography. Our purpose was to uplift and differentiate the image of Centrestage from other fashion trade shows in the region.
Kafukufuku
The concept Future Tribes stems from the mission of Centrestage to discover the most contemporary fashion talents in Asia. Echoing the shows pioneering spirit, our team research envisaged a new future look by learning from the past. We researched into various cultural origins, symbolisms, runes, belief system and aesthetic details mixed with technology to create a new visual identity and reality for the show. Our design was aimed to create a radical and fearless future in fashion for a new generation.
Chilimbikitso
The concept Future Tribe was inspired from Centrestage main mission to be a platform for discovering the latest upcoming fashion brands and talents in Asia under one roof. From this, a narrative was developed about future tribalism by mixing new and traditional cultural roots, symbolism, belief systems and new technology to create a radical and contemporary visual to uplift the event organiser’s space. These include the entry concourse, a central display and a catwalk space.
Nthawi ya Polojekiti
The project duration was 3 months from initial briefing to onsite completion. It was launched on the 4th of September 2019 and ran for 4 days. Limited to only 3 days for the onsite set up. Centrestage was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong.
Mdondomeko ya Ntchito
The first impression of Future Tribes concept starts at the entry concourse with 4 holo fan display units emitting images of random typography and symbolisms. Leading pass a large LED screens and a series of 3m high graphic panels. Inside the hall central display, a suspended motorized triangulated LED shapes hovered above the central display. Followed by an open catwalk space with a 3D holograph LEDs display unit, emitting messages or pulsating titles of upcoming fashion shows.
Petensi
Copyrights belong to Hong Kong Trade Development Council, 2019
Mamembala a Gulu
Jason Cheung
Dury Chin
Eddie Chak
Stephen Wong
Wayne Wong
Phyllis Ng
Mwini Zithunzi
Hong Kong Trade Development Council

Zolipidwa

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