Cap Pac Prodott Promozzjonali għall-Avvenimenti minn Joshua Grant Rayner

Id-disinn Cap Pac Prodott Promozzjonali għall-Avvenimenti minn Joshua Grant Rayner huwa rebbieħ stmat ħafna tal-prestiġjuż 2021 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tar-Reklamar, Kummerċjalizzazzjoni u Komunikazzjoni.

FiddaReklamar· 2021

Cap Pac Prodott Promozzjonali għall-Avvenimenti

minn Joshua Grant Rayner

Klijent: Cassette Concepts limitied

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Reklamar

34,498

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #117274

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Cap Pac Prodott Promozzjonali għall-Avvenimenti

Cap Pac huwa prodott promozzjonali maħsub għall-użu f'avvenimenti fil-beraħ. Cap Pac huwa magħmul minn folja waħda ta' kartun u jgħaqqad flimkien diversi oġġetti utli. Żewġ viżieri tax-xemx jistgħu jinqatgħu u jitwaħħlu madwar ir-ras biex jiddellu l-għajnejn. Il-pannell li jibqa' jservi bħala sinjal li jista' jġorr messaġġ magħżul għal kull avveniment. L-istess pannell jaħdem ukoll bħala ġarrar għal żewġ xarbiet. Jintuża kartun riċiklat jew iċċertifikat, flimkien mal-linka bla ilma u tnixxif b'enerġija baxxa. L-għan huwa li jitnaqqas l-iskart maħluq mill-materjal promozzjonali.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Cap Pac Prodott Promozzjonali għall-Avvenimenti huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Cap Pac Prodott Promozzjonali għall-Avvenimenti ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Cap Pac Prodott Promozzjonali għall-Avvenimenti huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Cap Pac is a marketing tool designed to raise brand awareness at events. Cap Pac gives consumers multiple useful products all made from one sheet of card. Our product is a sign which has two detachable sun visors. Once the sun visors have been removed, the sign also has a second use, becoming a two-drink carrier, with a version with two removable coasters/coupons, utilising all the material. They are also truly sustainable, each Cap Pac produced actually has a Net Positive impact on the Environment and Society.
Dimensjonijiet u Ippakkjar: Overall size of flat size of 465mm (h) x 365mm (w) x 0.6mm (d)
Sign/Drinks Carrier 281mm (h) x 323 (w) x 0.6mm (d)
Sun visor peak 91mm with 8 options for different head sizes between 530mm to 600mm.
Tikketti: Marketing tool, Promotional, Events marketing, Sustainable, Recycle,
Teknoloġija tal-Produzzjoni: Either recycled or FSC certified material. Chemical free, VOC free and waterless ink, which has no waste. LED drying ink which uses 20% of the energy that UV drying uses. Produced in a carbon neutral factory powered by renewable energy. Carbon offsetting such as UN-backed project which is helping to conserve 86,000 hectares and regenerate a further 1,200 hectares of deforested of the Amazon. Zero waste to landfill and 100% of the waste is recycled and then fed back into our supply chain.
Sfida tad-Disinn: While developing this product I faced a few challenges along the way. Creating a configuration where each separate product would fit together, leaving no wasted space, fully utilising the material. Due to the technical functions of each element of the product, choosing the correct martial has been vital. We needed a card that is durable for repeated use as a drinks carrier, but also flexible enough to be able to wrap around and connect the head band for the Sun visors, without the material creasing and compromising the design.
Riċerka: We asked a group of industry experts, Brand Activation Managers, Merchandise Buyers and Events Organisers questions to pin point the issues they have with what is currently available, what is important to them and what is important to their customers. What became clearly apparent was an issue with uptake and repeated use of the current promotional products, and the want/need for the product to be sustainable and cost effective.
Ispirazzjoni: After seeing how many promotional products and marketing materials were handed out at every event I attended and noticing how much was just discarded and thrown away, I felt that marketing tools should do more for the consumer, by actually being a useful product which helps solve issues at the event and is therefore visually used throughout. As well as this it was vital that the product had to be designed that if thrown away, it would either be recycled or failing this, safely biodegrade.
Tul tal-Proġett: The project development started in June 2020 in the South of the UK and we have recently launched the product in hopes to be at events this summer.
Fluss tal-Operazzjoni: To use the product, start by tearing off the first sun visor by breaking the five points which attach it to the main body of the product. Then repeat this with second sun visor. They are then fastened at the back, helping keep the sun out of the users eyes and the brand name visible. Then they are left with a sign which can have a personalised or tailored message to each event which can be held in the air to show their support. The sign also doubles up as a two drinks carrier, so the user can go to the bar and easily carry drinks back to their seat. Once the drinks are removed, it can then be re-used as a sign again.
Privattivi: Patent Pending No.2009115.3 Year 2020 United Kingdom
Copyrights belong to Joshua Grant Rayner Year 2020
Registered Designs
Membri tat-Tim: Joshua Grant Rayner