Darin Pembungkusan Untuk Makanan Kesihatan Korea oleh Heesoo Son and Seoyeon Yoon

Reka bentuk Darin Pembungkusan Untuk Makanan Kesihatan Korea oleh Heesoo Son and Seoyeon Yoon ialah pemenang yang sangat dihormati bagi 2020 A' Design Award Perak yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Pembungkusan.

PerakPembungkusan· 2020

Darin Pembungkusan Untuk Makanan Kesihatan Korea

oleh Heesoo Son and Seoyeon Yoon

Klien: Darin

Pemenang A' Design Award Perak dalam Kategori Pembungkusan

39,886

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #92688

Lihat di A' Design Award Siaran Akhbar Lencana Anugerah

Warna

Reka Bentuk

Mengenai Darin Pembungkusan Untuk Makanan Kesihatan Korea

Darin direka untuk membebaskan orang moden dari keengganan terhadap produk makanan kesihatan tradisional Korea dalam masyarakat yang keletihan, yang menampilkan kejelasan grafik yang ringkas dalam menyampaikan bungkusan untuk kepekaan orang moden, tidak seperti gambar yang tidak dirancang yang telah digunakan oleh kedai makanan kesihatan tradisional Korea . Semua reka bentuk dibuat dari motif peredaran darah, menggambarkan tujuan memberikan kecergasan dan kesihatan kepada 20-an dan 30-an yang letih.

Pengiktirafan

Mengenai A' Design Award Perak

Darin Pembungkusan Untuk Makanan Kesihatan Korea ialah pemenang A' Design Award Perak, pengiktirafan yang sangat berprestij yang dianugerahkan kepada reka bentuk bertaraf tinggi, indah dan mengagumkan. Pemenang Perak ialah karya yang amat cemerlang dan sangat kreatif yang menggambarkan kepakaran, bakat dan ketajaman fikiran yang luar biasa pereka bentuknya. Darin Pembungkusan Untuk Makanan Kesihatan Korea diharapkan menjadi karya yang menakjubkan, contoh teladan, sangat profesional dan sangat inovatif. Reka bentuk pemenang A' Design Award Perak ini ialah ciptaan yang sangat ketara dan dikagumi yang memberi manfaat kepada dan memajukan batas seni, sains, reka bentuk dan teknologi. Darin Pembungkusan Untuk Makanan Kesihatan Korea ialah ciptaan yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif dan mencetuskan rasa hairan serta kagum.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik: The project is designed to free modern people from reluctance to Korea's traditional health food products in the fatigue society, featuring simple, graphic clarity in delivering packages to the sensibilities of modern people, unlike the undesigned images that have been used by traditional Korean health food shops and called Geongang-won. All designs are made from motifs of blood circulation, visualizing the goal of providing vitality and health to the tired 20s and 30s. In the box, a graphic icon was inserted to show what juice was made of, and at the top of the pack was a pattern derived from the environment in which the material was grown and the properties of the material. In addition, the icons and patterns are made of colors taken from the material and are made up of main colors and sub-colors. Also, we designed a special typeface for the name of the product that will go into the box and pack for Darin's identity
Dimensi & Pembungkusan: The juice pack is 100mmx165mm, the small box is 175mmx105mmx95mm, and the big box is 180mmx275mmx95mm.
Tag: package design, korea, graphic design, pattern, healthcare, branding
Teknologi Pengeluaran: Darin's juice is made from a total of seven ingredients: onion, black garlic, eel, pear, terrapin, red ginseng and antlers.
Cabaran Reka Bentuk: In the process of designing the icons, we have been agonizing over how simple it should be to make the material simpler and more obvious.
Penyelidikan: After a visit and interview to find out how existing health centers operate, we found that the main customers are mostly in their 40s and older, and that most stores use packages of the same design, not different packages from store to store. it. We also surveyed people in their 20s and 30s to find out what they think about ‘Geongang-won’ and what we need to improve, and found that the main reason they refused ‘Geongang-won’ was because of the old-Fashioned design, which made them biased that only people of high age go there. And based on these surveys, we tried to communicate our goals aesthetically and visually to people in their 20s and 30s.
Inspirasi: In Oriental medicine, internal healing is considered a fundamental treatment rather than external treatment. And the treatment is the basic principle of smoothing blood circulation. So we used blood circulation, which connects the whole body, as a design motif, and we designed lines as a basic component to express blood circulation.
Tempoh Projek: The project started in September 2018 in Korea and finished in November 2018
Aliran Operasi: Darin's package is divided largely with, healthy juice-bearing packs, boxes by material in which the pack is put, and large packaging boxes designed to hold two boxes. The two boxes are packed with two materials that matches well together.
Ahli Pasukan: Heesoo Son
Seoyeon Yoon
Kredit Imej: Heesoo Son and Seoyeon Yoon