Reka bentuk Kalitva Katalog Produk oleh Lana Raizen ialah pemenang yang sangat dihormati bagi 2019 A' Design Award Gangsa yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual.
GangsaGrafik· 2019
Kalitva Katalog Produk
oleh Lana Raizen
Klien: Kalitva
Pemenang A' Design Award Gangsa dalam Kategori Grafik
Pemenang Anugerah Yang Disahkan
Sahkan Status Anugerah untuk #73261Reka Bentuk
Mengenai Kalitva Katalog Produk
Katalog dibuat untuk pengeluar peralatan memasak Rusia. Sebagai hasil pembiasaan terperinci dan analisis perbandingan dari semua koleksi, rempah, ramuan dan sayur-sayuran yang paling sesuai dipilih, yang melengkapkan reka bentuk katalog dan menonjolkan kelebihan setiap koleksi. Sampul utama katalog dibuat dengan pemotongan dalam bentuk kuali, di mana gambar berwarna koleksi ditunjukkan. Pegangan kuali dan periuk pada penutup kedua dipernis dengan pernis sentuhan lembut, meniru liputan sebenar pemegang ini.
Pengiktirafan
Mengenai A' Design Award Gangsa
Kalitva Katalog Produk ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Kalitva Katalog Produk diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Kalitva Katalog Produk memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Di Sebalik Reka Bentuk
Kit Akhbar
Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.
- Ciri-Ciri Unik
- The catalog of cooking utensils for Russian manufacturer. It shows the advantages of each collection, each item from a different angle. The overall picture is complemented by photos of food, spices, herbs. The main cover of the catalog is made with a cutting in the form of a frying pan, through which the color photo of the new collection shows through. The handles of the frying pans and pots on the second cover are varnished by soft-touch laque, imitating the actual coverage of these handles. Photo and video can not convey this effect and sensations.
The catalog was presented by the company at an international exhibition HouseHold 2018. - Dimensi & Pembungkusan
- Width 210 mm x Depth 9 mm x Height 250 mm
- Tag
- catalog, book, product, kalitva, design, creative, page, layout, booklet, brochure, utensils
- Teknologi Pengeluaran
- Main cover: matt paper, 300g/m2, a cutting in the form of a frying pan.
Second cover: glossy paper, 250g/m2, matt soft-touch laque on handles.
Pages: matt paper, 170g/m2. - Cabaran Reka Bentuk
- The main difficulties arose with the selection of the most appropriate photos. But since there were no angles necessary for this design, it was decided to make a professional photo session for each collection. At this stage there was a difficulty in transmitting authentic colors and textures.
But thanks to the game of lighting and professional processing, I achieved a realistic view of each subject. - Penyelidikan
- As a result of detailed familiarization and comparative analysis of all collections of utensils by this manufacturer, the most suitable spices, herbs and vegetables were selected, which complemented the design of the catalog and highlighted the advantages of each collection.
I used the design with two main colors - white and deep red. The most collections are dark or black, they go well with that colors. - Inspirasi
- The beauty of the collections inspired me to such a presentation catalog. I wanted to show the advantage and uniqueness of each collection, its difference from others.
- Tempoh Projek
- The project started in July 2018 and finished in August 2018. Russia, Moscow and Novosibirsk
- Aliran Operasi
- The catalog opens with information about the company and a description of the technologies that were used in the manufacture of utensils. Then there is the decoding of the main icons and symbols. The following is a section of premium collections with photographs, a detailed description and composition of each one. Then it shows popular collections with the same presentation structure.
There is a section with classic aluminum cookware, which the company has been producing since 1954 at the end of the catalog. Recommendations for the care of each type of collection are described on the last pages and a sheet for notes finish the catalog. - Ahli Pasukan
- Lana Raizen
- Kredit Imej
- Photographer: Sergey Fedotov, Kalitva
Ditaja
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