Eterno Reka Bentuk Jenama oleh Sunghoon Kim

Reka bentuk Eterno Reka Bentuk Jenama oleh Sunghoon Kim ialah pemenang yang sangat dihormati bagi 2024 A' Design Award Besi yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Grafik, Ilustrasi dan Komunikasi Visual.

BesiGrafik· 2024

Eterno Reka Bentuk Jenama

oleh Sunghoon Kim

Klien: Eterno

Pemenang A' Design Award Besi dalam Kategori Grafik

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Reka Bentuk

Mengenai Eterno Reka Bentuk Jenama

Beliau mereka bentuk jenama Eterno yang menerajui budaya kediaman bertaraf tinggi Korea. Bagi menjadikan Eterno sebagai ruang kediaman pertama dan jenama terkemuka dalam budaya kediaman di Asia oleh Rafael Moneo, seorang arkitek bertaraf dunia, di Cheongdam, sebuah kawasan elit terkenal Korea, beliau mereka bentuk jenama Eterno dengan menetapkan hala tuju jenama dan mengasaskan falsafah jenama berdasarkan karya seni bina. Melalui keindahan abadi, Eterno mengejar kekekalan yang merangkumi bukan sahaja nilai artistik ruang bahkan nilai pengalaman masa.

Pengiktirafan

Mengenai A' Design Award Besi

Eterno Reka Bentuk Jenama ialah pemenang A' Design Award Besi, pengiktirafan yang berprestij yang dianugerahkan kepada reka bentuk yang baik yang memenuhi keperluan profesional dan industri yang dijangka daripada ciptaan yang direka dengan baik. Pemenang Besi menunjukkan kemahiran yang besar, kepakaran yang tinggi, kefahaman pakar dan keupayaan kreatif penciptanya. Eterno Reka Bentuk Jenama diharapkan menjadi ciptaan yang sangat dihargai, dikagumi dan disayangi yang praktikal dan inovatif. Reka bentuk pemenang A' Design Award Besi ini menyepadukan amalan terbaik industri dan mempunyai ciri teknikal yang kompeten yang dikaitkan dengan kepakaran dan bakat. Eterno Reka Bentuk Jenama dihormati kerana ketelitiannya dan direka untuk memberikan peningkatan kualiti hidup yang membantu menjadikan dunia tempat yang lebih baik.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik: We designed Eterno's brand, which leads Korea's top-notch residential culture. To become the first residential space and a leading brand in residential culture in Asia by Rafael Moneo, a world-class architect, in Cheongdam, a representative Korean rich village, we designed Eterno's brand by setting the direction of the brand and establishing a brand philosophy based on architectural works.
Dimensi & Pembungkusan: Eterno logotypes use the default type and sub-brands follow the usage guidelines in the manual.
Tag: ETERNO, ETERNO Cheongdam, ETERNO Apgujeong, Brand
Teknologi Pengeluaran: Since the golden ratio of the Parthenon is Eterno’s architectural concept, Eterno’s brand design also focuses on the Parthenon and the golden ratio. The design of the logotype was thoroughly designed in accordance with the golden ratio, and all design results derived from this were expanded while maintaining the same concept. The golden ratio of 1:1.618 created from the golden ratio became the key ingredients in the design.
Cabaran Reka Bentuk: Since this is a brand design project that announces the beginning of the Eterno brand, the most important goal and starting point was to organize the concept of the Eterno brand. The brand direction had to be defined based on Eterno's brand assets, including its celebrities, attitude, relationships, and good-looking and written language. We wanted to come up with a plan to unify the team that had become famous. We designed Eterno's unique brand environment based on an integrated branding strategy.
Penyelidikan: Eterno is a brand leading Korea’s high-end residential culture. Through timeless beauty, Eterno pursues permanence that encompasses not only the artistic value of space but also the experiential value of time. We hope that every moment and every experience at Eterno, built with a solid sense, will make each person's life unique.
Inspirasi: The Greek Parthenon and the Golden Ratio, Eterno’s architectural concepts, were directly inspired. By extracting the words light and proportionality, we were able to design the logotype by creating the basic form of the first letter E of Eterno by using the golden ratio of 1:1.618 as a design element. Eterno’s Roman alphabet was completed based on the completed logotype using the proportionality of the golden ratio.
Tempoh Projek: The project began in July 2023 in Seoul, South Korea and the first project ended in February 2024. The second project has been in progress since February 2024.
Aliran Operasi: With the birth of Eterno, Korea's best residential brand, we aim to lead a new residential culture. Eterno Cheongdam, the first model where the Eterno brand will be realized, Eterno Apgujeong, which will be introduced as the second model in Apgujeong, another wealthy village in Seoul, and Eterno's brand to be introduced elsewhere, systematically organizing the value of the Eterno brand. We would like to establish. This will be an opportunity for Eterno to establish itself as a unique brand.
Ahli Pasukan: Creative Director: Kim Sunghoon
Kredit Imej: Kim Sunghoon