Future of Banking Grafik Bargerak Panjalasan dek Moree Wu

Future of Banking Grafik Bargerak Panjalasan dek Moree Wu adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2022 nan sangaik prestigius dalam Kategori Kompetisi Film.

PerakFilm· 2022

Future of Banking Grafik Bargerak Panjalasan

dek Moree Wu

Klien: Julius Baer

Pamenang A' Design Award Perak dalam Kategori Film

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Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #128313

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

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Tantang Future of Banking Grafik Bargerak Panjalasan

Ms. Wu mambuek video ko untuak Julius Baer untuak manjalaskan metode kerja produk digital baru mereka kapado investor potensial. Dari pangonsepan, storyboard, desain bingkai gaya sampai animasi, inyo maanggok cara visualisasi pabedoan antaro alua kerja nan barek, digitalisasi, jo era baru. Inyo manambahkan metafora visual untuak maningkekkan kaunikkan. Pamikiran kreatif jo teknik digunoan untuak mambuek video jo narasi carito nan jelas jo dayo tarik visual. Video ko manunjuakkan maso depan nan indah nan akan dibao dek produk digital baru tu.

Pangakuan

Tantang A' Design Award Perak

Future of Banking Grafik Bargerak Panjalasan adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Future of Banking Grafik Bargerak Panjalasan dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Future of Banking Grafik Bargerak Panjalasan adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: Julius Baer approached Ms. Wu to create a motion graphic video to explain and promote their digital product for their potential investors. She produced a nearly two mins length video to emphasize the benefits of Digitization of Banking. This video used many visual metaphors, vividly told a story about how the product help people working more efficiently, more comfortably when they deal with banking problems. It also showed how the product helped to enter a new digital era with full enjoyment.
Dimensi & Kemasan: 1920 x 1080 HD Video
The whole video is created by a computer. Many new technologies(Adobe suite, the way I collect references, etc) helped me achieve ideas that would have taken a lot of time in a traditional way.
Tag: Motion Graphics, Animation, Cel Animation, Styleframe, Video
Teknologi Produksi: Storyboarding, Conceptual Visualization, Storytelling, Graphic Design, Illustration, Motion Graphics, Cel animation, AE Animation
Tantangan Desain: The hardest part of this project for me is time management. It's not easy to work storyboard, design, animation all by myself with tons of communications between clients and I. By solving this problem I used the "GTD(get things done)" method and it helps me to finish the whole piece in an efficient way.
How to create a clear storytelling structure with interesting visual metaphors is another big challenge. After a lot of research work with a huge amount of references, the end result was a very satisfying one for both the client and myself.
Penelitian: This is a video about "digitalization", I needed to collect a lot of information from other animations and infographics on how data works and how they being transferred. In the meanwhile, the comparison between the look of some tools in our real life and the look of them in the digital world(UI) also inspired me. In addition, the look and the behaviors of office workers(especially ladies) helped me create the characters in this video.
Inspirasi: All great user interfaces from different apps and how they are using digitalization to help people live an easier life is one of my biggest inspirations. I learned to use camera movement to tell a story and how to build a clear story through efficient storytelling from all beautiful animations and motion graphic videos. When I did designs, I always got inspired by minimalist modern art.
Durasi Proyek: The project started in December 2019 in New York and finished in March 2020 in New York.
Alua Operasi: All my commercial projects start with communication with clients. The client and I settled down the script before creating the storyboards. Storyboards need to decide the storytelling structure, narrative clarities, and camera movement. Then I started design styleframes for every shot. In this phase, I needed to make sure each styleframes were visually attractive without misunderstanding. After the design phase, the animation was executed. Everything came to life and came together as a whole piece at the moment.
Anggota Tim: Moree Wu
Kredit Gambar: Image #1: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.
Image #2: creator Moree Wu, Digitization of Banking, 2019.