DIY Spice Blends by Chef Heidi Nga Tohutao Aapori Pāpāho Pāpori nā Lize-Marie Swan

Ko te hoahoa DIY Spice Blends by Chef Heidi Nga Tohutao Aapori Pāpāho Pāpori nā Lize-Marie Swan he kaitoa whakahirahira o te 2020 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Pānui Hokohoko, Whakatairanga me te Whakawhitiwhiti Kōrero.

HiriwaPānui Hokohoko· 2020

DIY Spice Blends by Chef Heidi Nga Tohutao Aapori Pāpāho Pāpori

nā Lize-Marie Swan

Kiritaki: Unilever Food Solutions

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Pānui Hokohoko

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #90682

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō DIY Spice Blends by Chef Heidi Nga Tohutao Aapori Pāpāho Pāpori

Ko te Unilever Food Solutions nga mema o Chef Heidi Heckmann e tohaina ana (Chef Heidi Heckmann) (Cape Customer, chef Cape Town) ki te hanga 11 nga tohutao ahurei Spice Blends ma te whakamahi i nga Punaha Robertsons Spice. Hei waahanga o te kaupapa "Ma Te Haerere, Ko to Panui" te whakaaro kia hangaia he whakaahua ahurei me nga hoahoa ma te whakamahi i enei kai ma te miihini Facebook whakangahau. Ia wiki ka tukuna te ahurei Spice Blends a Chef Heidi he Facebook Canvas Post te hunga pāpāho. Kei te waatea hoki enei tohutao mo te tangohanga iPad i te paetukutuku o te UFS.com.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko DIY Spice Blends by Chef Heidi Nga Tohutao Aapori Pāpāho Pāpori te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko DIY Spice Blends by Chef Heidi Nga Tohutao Aapori Pāpāho Pāpori he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko DIY Spice Blends by Chef Heidi Nga Tohutao Aapori Pāpāho Pāpori he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional
Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.
Inenga & Pēketanga: Each design was aprox. 500mmx500mm on a 50mm black painted tile slate. Each recipe is then digitized to an A4 layout for iPad use.
Tūtohu: advertising, Art Direction, photography, illustration,
Hangarau Whakanao: Each image was produced using the ingredients of each recipe and sourced from the Robertson Spice Range. Each illustration was handcrafted, brushed and composited on a black tile slate and took with a DSLR camera in the studio.
Whakaaweawe: The inspiration for each of these images came from the Spice Blend recipes names. These images were meticulously crafted by brushing the various spice ingredients together to form and switch on the senses in 11 eye-catching designs.
Roanga o te Kaupapa: The campaign ran from 27 Jun 2017 to 14 Jun 2017 on the Unilever Food Solution SA facebook page.
Ngā Mema o te Rōpū: Copywriter/Art Director: Lize-Marie Swan
Account Exec: Cheila Madureira
Account Exec: Sarah Bartholomew