DeliPeruano Signature Te Kohinga nā Carla Filomeno Tejeda

Ko te hoahoa DeliPeruano Signature Te Kohinga nā Carla Filomeno Tejeda he kaitoa whakahirahira o te 2021 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Putanga Motuhake me te Hoahoa Ritenga.

HiriwaPutanga Motuhake· 2021

DeliPeruano Signature Te Kohinga

nā Carla Filomeno Tejeda

Kiritaki: DeliPeruano

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Putanga Motuhake

40,859

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #111763

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō DeliPeruano Signature Te Kohinga

Ko te Waitohu DeliPeruano he Kete Paihono Pisco Premium i hangaia me nga huaota kua tohua. Ko tana hoahoa taapitanga e whakakotahi ana i te ahua iti me te tikanga tuku iho i te wa kotahi. Ko te ma me te huatau, me te whakamahi i te waituhi hiriwa, e tohu ana i te ma me te kounga teitei o nga hua, ko nga kakano me nga taonga hanga-a-ringa e tohu ana ki nga tikanga o tenei waipiro Peruvian. I te nuinga o te waa, ko te hoahoa o te pounamu me etahi atu waahanga o te pouaka ka taea te whakaatu me te whakaatu i nga huanga o te hua, te whakatutuki i te wheako mohio e hanga ana i te ahurei me te hiahia.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko DeliPeruano Signature Te Kohinga te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko DeliPeruano Signature Te Kohinga he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko DeliPeruano Signature Te Kohinga he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: DeliPeruano Signature is a Premium Pisco Pairing Kit made in a limited edition with selected artisanal botanicals. Its package design combines a minimalist and traditional style to convey its value and uniqueness, making it desirable to the user. Cleanliness and elegance denote the purity and high quality of the products, through the use of typography, black and silver ink printed directly on the bottles and small details such as textures and fine finishes. Graphic details, antique-style illustrations and rustic materials refer to the tradition and craftsmanship of this Peruvian liqueur.
Inenga & Pēketanga: The box measures 17 x 14 x 38 cm.
Pisco bottle measures 6 x 31 cm.
The glass jars measure 4 x 9 cm each.
Tūtohu: packaging, liquor, limited edition, handcrafted, minimalist design, graphic design
Hangarau Whakanao: For the packaging design, the designer chose different materials such as glass bottles with cork lids, a handcrafted box made with reused wood, kraft paper, adhesive paper and jute rope, as well as silver ink and other fine finishes. Different printing systems were used for the production: direct screen printing on the bottles, screen printing on wood on the outside and inside of the box, and offset printing for the complementary materials such as labels, hangtag and leaflet.
Wero Hoahoa: The most difficult part of this project was the production possibilities for the results desired, the materials and the small number of editions. It required an uncommon type of production for this type of goods and it was difficult to get a quality silkscreen with an artisan producer and with a graphic design of such small dimensions. I overcame it doing a lot of research, testing and design adjustments.
Whakaaweawe: This product needed to be shown as something unique and desirable, standing out among the other piscos in Peru. That's why I chose a minimalist and elegant graphic design printed directly on the bottle instead of the common paper label, to showcase the product's attributes, combined with handcrafted and recycled materials that add a sensorial experience. For the typography and graphic details, I did a visual research and took inspiration from old Peruvian stamps and liquor labels, as well as old engraved botanical illustrations.
Roanga o te Kaupapa: The project was started in January and finished in April 2018, in Lima, Peru.
Rerenga Mahi: The kit’s box comes with a hanging tag on the outside as an introduction to the product. Once opened, user finds an elegant black envelope containing a welcome brochure. Next is the Pisco bottle with a minimal printed design that allows to see the purity and transparency of the liquor. Its white back label contains detailed information about the product. In a closed compartment are the botanical jars with their name printed on them. On the wooden lid you can see the logo and the edition number.
Whakamana Whakaahua: Photographer: Jürgen Korn, 2018.