Grumpy Bums Fitaovana Fanaovana Mofo Ho An'ny Ankizy nataon'i Angela Spindler

Ny endrika Grumpy Bums Fitaovana Fanaovana Mofo Ho An'ny Ankizy nataon'i Angela Spindler dia mpandresy sarobidy amin'ny 2024 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VarahinaFonosana· 2024

Grumpy Bums Fitaovana Fanaovana Mofo Ho An'ny Ankizy

nataon'i Angela Spindler

Mpanjifa: Depot Creative

Mpandresy A' Design Award Varahina amin'ny Sokajy Fonosana

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Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #157788

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Grumpy Bums Fitaovana Fanaovana Mofo Ho An'ny Ankizy

Ny birao dia namorona ny tolo-kevitra momba ny marika Sweet Victory izay namintina tanteraka ny tombontsoan'ny marika. Namorona fiteny fanehoana fandresena izy ireo. Avy amin'ny maha-izy azy am-pitenenana stratejika sy ny fitantarana, dia namorona maha-izy azy hita maso milalao izy ireo, nandrafitra ireo masokota marika Grumpy Bums ary nanamboatra fonosana vokatra sy fananana nomerika. Miaraka amin'ny soatoavina fototra amin'ny marika toy ny fahamaotrana, ny fiarahana ary ny tsy fisian'ny korontana mampanahy, dia nanamboatra fonosana ny birao mba ho traikefa mahasarika sy mahafinaritra amin'ny alalan'ny fampivondronana ny fianakaviana amin'ny alalan'ny fanaovana mofo.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Grumpy Bums Fitaovana Fanaovana Mofo Ho An'ny Ankizy, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Grumpy Bums Fitaovana Fanaovana Mofo Ho An'ny Ankizy. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Grumpy Bums Fitaovana Fanaovana Mofo Ho An'ny Ankizy dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: The no-added-sugar kids’ treat that’s satisfyingly sweet.

Grumpy Bums is an exciting, first-to-market, baking kit for kids, without added sugar. We developed the brand proposition of ‘Sweet victory’, summing up the brand benefits perfectly. We crafted a language of triumph.

Drawing from our strategic verbal identity and narrative, we've developed a whimsical visual identity for the Grumpy Bums brand. This includes the creation of endearing brand mascots, alongside the design of captivating product packaging and engaging digital assets
Refy & Fonosana: Box dimensions are as follows:
140 x 200 x 35MM
Marika: HealthySnacks SnackPackaging PackagingDesign NoAddedSugar BrandingDesign GrumpyBumsDesign
Teknolojia Famokarana: All boxes were printed using 1 spot colour and CMYK, with an aqueous varnish.
Fanamby Endrika: Collaborating with a startup business can present unique challenges, notably navigating budget constraints and identifying viable solutions within the constraints of low production volumes.
Fikarohana: Grumpy Bums, is the pioneering baking kit for kids that delivers a satisfyingly sweet treat without any added sugar. Our brand proposition, Sweet Victory, encapsulates the essence of our wholesome approach perfectly.

We've cultivated a language of triumph, embodying optimism, energy, and a supportive tone that aligns with the consumer's journey. From our strategic verbal identity and narrative, we've brought to life a vibrant visual identity, complete with charming brand mascots and captivating product packaging, ensuring an engaging and delightful experience for families everywhere.
Aingam-panahy: Our packaging is designed to transform baking into an engaging and delightful experience, uniting families in the joy of creation.

Featuring charming illustrations of muffins, our packaging mirrors the effortless nature of our products. With their lively personalities and universal appeal, these illustrations serve as powerful assets for campaigns, elevating brand visibility and fostering lasting connections with consumers. Immerse yourself in a world where baking isn't just a task—it's a memorable journey shared with loved ones.
Faharetan'ny Tetikasa: The project started in July 2021 and was completed in January 2022 in Sydney Australia
Fizotr'asa: The product comes with super easy, kid-friendly instructions that make baking fun for the whole family. Plus, all the key ingredients are included except for eggs and milk, making it a stress-free baking adventure together.
Mpikambana ao amin'ny Ekipa: Creative Director/Designer/Illustrator: Angela Spindler