Freeze Dried Fonosana Kafe nataon'i Shanghai Yuanshang Culture Communication Co., Ltd.

Ny endrika Freeze Dried Fonosana Kafe nataon'i Shanghai Yuanshang Culture Communication Co., Ltd. dia mpandresy sarobidy amin'ny 2022 A' Design Award Volamena amin'ny Sokajin'ny Fifanintsanana Famolavolana Fonosana.

VolamenaFonosana· 2022

Freeze Dried Fonosana Kafe

nataon'i Shanghai Yuanshang Culture Communication Co., Ltd.

Mpanjifa: Huzhou Jinnuokang Health Technology Co., Ltd.

Mpandresy A' Design Award Volamena amin'ny Sokajy Fonosana

36,469

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #134719

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Freeze Dried Fonosana Kafe

Freeze Dried dia famolavolana fonosana kafe natao ho an'ny tsenan'ny mpanjifa tanora. Ny fonosana dia manambatra endrika maoderina sy singa avy amin'ny kolontsaina sinoa nentim-paharazana. Ny hevi-dehibe ara-tsary dia miorina amin'ny singa dimy dia ny volamena, ny hazo, ny rano, ny afo ary ny tany, ary mampiasa loko sinoa nentim-paharazana. Vata vy lehibe iray no mitahiry vata vy kely maromaro, ka mora tehirizina sy entina ilay fitambarany. Ny vata vy kely tsirairay dia azo akatona indray, izay manampy amin'ny fifehezana ny habetsahan'ny kafe ampiasaina. Ny marika ivelany dia vita pirinty amin'ny taratasy misy fonony, ary ny vata vy kely dia vita amin'ny polypropylène.

Ny Fankasitrahana

Momba ny A' Design Award Volamena

Nandresy ny A' Design Award Volamena ny famolavolana Freeze Dried Fonosana Kafe, fankasitrahana malaza indrindra tsy refesi-mandidy omena ny famolavolana kilasy voalohany, mahagaga ary miavaka. Ny mpandresy Volamena dia famoronana vaovao indrindra, mahay mijery lavitra ary mamirapiratra mahafinaritra izay maneho ny fahamoramoran-tsaina, ny fahendrena ary ny fahaizan'ny mpamolavola azy. Andrasana ho fikarohana mahazo ankasitrahana indrindra, mitarika ny fironana ary tsangambato ny famolavolana Freeze Dried Fonosana Kafe izay mamatsy sanda tsy mbola nisy toy izany. Ity famolavolana nandresy ny A' Design Award Volamena ity dia tetikasa mahavariana sy hajaina izay mahasoa be ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Freeze Dried Fonosana Kafe dia mamorona fihetseham-po mafy momba ny faniriana, mamelona ny ahiahy, mamporisika ny fahaiza-mamorona ary mahasarika antsika.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: Yuanshang Coffee is a new domestic coffee brand created for young consumers with the key features of "ingenuity", "Quality" and "fashion". To echo the brand theme, the packaging is mainly designed based on young and fashion image, incorporating a lot of popular elements of Chinese traditional culture. So its overall look and texture is unique and fashionable.
Refy & Fonosana: Diameter 95mm
Height 130mm
Marika: Ingenious, Quality, Fashion
Teknolojia Famokarana: [Outer Packaging]
Printed outer label 128g coated paper 4+2 printing+film overlaying +uv
Paper volume, middle layer Kraft paper, inner wall black cardboard
Top 100 screen pvc plastics
[Small Can Packaging]
Technique: injection molding process and printing
Material: polypropylene (PP)
Fanamby Endrika: The biggest challenge of the design was the mastery of the craft in the production process. For the outer packaging, it’s hard to keep the integrity of the top plastic sheet fixing and screen printing. While the difficulty for inner small cans lies in the weight control within 0.3g per bottle, and the temperature and pressure is the solution to the shrinkage of pp material after cooling.
Fikarohana: The design team of the work has visited various coffee shops and places where young people gather to study customer preference. The design finds common ground in the interaction between Chinese fashion and western-style coffee, sets up the fashion standard of Chinese brands and shapes the image of domestic Chinese good coffee from taste to image. The packaging caters to the taste and preferences of the young generation.
Aingam-panahy: The packaging is inspired by the concept of "five elements" in Chinese traditional culture, namely "gold, wood, water, fire and earth". It is integrated with Chinese traditional colors. Along with cans of different sizes, the packaging is delicate and eye-catching.
Faharetan'ny Tetikasa: The project started in Shanghai in November 2020 and ended in May 2021.
Fizotr'asa: The most outstanding advantage of this packaging design is its visual recognition and convenience in carrying and storage. The unique packaging of large and small cans with the traditional colors can easily catch attention, whether it is placed on supermarket shelves or coffee trucks. The secondary sealing of small package is impressive, which is easy to carry and control the dosage. Large cans are for convenient for storage and can also adapt to common home styles.