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OH Techwear Austiņas — Shoupin Zhang

Darbs OH Techwear Austiņas, kura autors ir Shoupin Zhang, ir augsti novērtēts un ļoti prestižās 2024 Sudraba balva A' Design Award ieguvējs kategorijā Audio un skaņu aprīkojuma dizains.


SudrabaAudio produkti· 2024

OH Techwear Austiņas

Autors: Shoupin Zhang

Klients: Of Hunger

Sudraba balva A' Design Award ieguvējs kategorijā Audio produkti

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Dizains

Par OH Techwear Austiņas

Dizaina komanda apvieno austiņas un rotaslietas unikālā aksesuārā, kas pielāgots modes entuziastiem. Tās piedāvā universālu elektronisko sistēmu dažādiem stiliem, augstas kvalitātes Qualcomm mikroshēmu, Hi-Fi skaļruņu diafragmas, 3D apkārtējo skaņu, auskabes ar gravitācijas fiksāciju un 12+20 stundu akumulatora darbības laiku. Dizains apvieno zinātnisko fantastiku, tradicionālo juvelierizstrādājumu meistarību un mūsdienu tehnoloģijas, radot futuristisku valkājamu ierīci tūkstošgadu paaudzei un Z paaudzei.

Atzinība

Par Sudraba balva A' Design Award

OH Techwear Austiņas ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka OH Techwear Austiņas būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. OH Techwear Austiņas ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības
The fusion of jewelry accessories and electronic earphones presents a new breed - a blend of electronic wearables with fashion. Its appearance is that of a fashionable accessory, yet at its core, it is a high-quality OWS (Open Wireless Stereo) air-conduction earphone. This product is currently experiencing significant popularity in China, giving rise to a new trend among fashion-forward women called "E-Fashion Wear," integrating electronic wearables as a stylish statement.
Izmēri un iepakojums
112mm*75mm*43.5mm
Birkas
OWS, Accessory, Earphones, Techwear, Of Hunger
Ražošanas tehnoloģija
Technologically, it features a 14.2-16.2mm diameter wool diaphragm speaker, Qualcomm chip, Bluetooth 5.3 technology, call noise reduction, personalized app settings, both wired and wireless charging options, with a total battery life of 32 hours. Craftsmanship-wise, it is crafted with a mix of materials including zirconia, 18K white gold-plated copper, CNC machining, molded ABS, integrating production standards and safety standards from both the jewelry and electronics industries.
Dizaina izaicinājums
Open Wearable Stereo accessory earphones defy classification, competing with headphones and targeting the fashion accessory market. Initial enthusiasts in China, mainly from major cities, drive the trend, gaining traction in surrounding communities. OF HUNGER, China's pioneering fashion brand for electronic wearables, aims to redefine fashion and technology in the smart era. The OF HUNGER Wearable Stereo earphones mark the brand's first mass-produced products, innovatively creating a paradigm for "electronic wearable fashion," seamlessly blending fashion and technology.
Pētījums
Merging fast fashion accessories with wireless headphones is both innovative and eco friendly, reducing the need for extra accessories and minimizing waste. Sustainability is key, with the product allowing style updates by altering the bridge shaped structure. From a business perspective, it's gained popularity in China, with users actively sharing experiences on social media. This user driven promotion contributed to enduring success. Launched during Paris and Shanghai Fashion Weeks, it expanded to Europe and Australia, propagating the concept of "electronic wearable fashion" associated with the brand.
Iedvesma
For fashion-forward women who prefer open-style earphones, traditional industrial design earphone types do not meet their needs for fashionable wear. The goal of this design is to create a new product category that combines jewelry accessories with wireless earphones in various styles. The aim is to provide an item that not only has high-quality earphone functionality but also exudes a high level of fashion. In doing so, we have resolved the conflict between ear accessories and headphone wear.
Projekta ilgums
The project started in Beijing in 2022, was completed in 2023, and was officially released in the Chengdu offline experience store on August 10, 2023. It will also be sold in online stores such as Tmall, Douyin, and Xiaohongshu.
Darbības plūsma
Open the charging case, your phone's Bluetooth will recognize "Of Hunger," click to connect and start using. Features include listening to music, making calls, using voice assistants, and AI conversation. Control volume, song switch, and calls with touch. Through the app, switch modes, adjust sound profiles, and earphone lights provide status notifications.
Patenti
EUROPEAN UNION INTELLECTUAL PROPERTY OFFICE CERTIFICATE OF REGISTRATION:No 015034872-0001;No 015034872-0002;No 015034872-0003;No 015034872-0004,Yuan TIAN Shoupin ZHANG,22/09/2023.
Certificate of Registration for a UK Design:Design number: 6314167;6314168;6314169;6314170,Beijing Everything Evolution Trading Co., Ltd.Grant date: 29 September 2023;
Trademark, trademark registration number 62443424, trademark holder: Beijing Everything Evolution Trading Co., Ltd.
Komandas dalībnieki
Designer: Shoupin Zhang
Designer: Yuan Tian
Attēlu autori
#1 Photographer: Shoupin Zhang
#2 Photographer: Shoupin Zhang
#3 Photographer: Shoupin Zhang
#4 Photographer: CuiCui Studio
#5 Photographer: Shoupin Zhang

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