Feel The Vineyard Pajusk vynuogyną – autorius Kelvin Chan

Darbas Feel The Vineyard Pajusk vynuogyną, kurio autorius Kelvin Chan, yra itin vertinamas prestižinio 2020 Bronzinis apdovanojimas A' Design Award laimėtojas konkurso kategorijoje Renginių ir įvykių dizainas.

BronzinisRenginys· 2020

Feel The Vineyard Pajusk vynuogyną

Dizaineris: Kelvin Chan

Klientas: Hong Kong Trade Development Council - Exhibition Services

Kategorijos Renginys laimėtojas – Bronzinis apdovanojimas A' Design Award

21,415

Patvirtintas apdovanojimo laimėtojas

Patikrinti apdovanojimo statusą – #86887

Aplankykite svetainę Peržiūrėti A' Design Award Pranešimas spaudai Apdovanojimo ženklelis

Spalvos

Dizainas

Apie Feel The Vineyard Pajusk vynuogyną

„Pajusk vynuogyną“ – tai parodos dizainas, sukurtas vyno ir spiritinių gėrimų prekybos mugei Honkonge. Erdvė užima aštuonis šimtus trisdešimt tris kvadratinius metrus ir apima stendus 255 vyno prekių ženklams. Tema – vyno daryklos atmosfera. Pagrindinės medžiagos – mediena, žolė ir metalas. Mediniai raštai primena tradicines statines, o žolė – vynuogių sodą. Ekspozicijos vienetams pasirinkti vieliniai metaliniai spintelės, siekiant taupyti vietą ir leisti lanksčiai keisti išdėstymą. Aromatų siena pristato skirtingus Australijos vynų kvapus, o vyno baras siūlo atpalaiduojančią degustacijos zoną.

Pripažinimas

Apie Bronzinis apdovanojimas A' Design Award

Feel The Vineyard Pajusk vynuogyną laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Feel The Vineyard Pajusk vynuogyną bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Feel The Vineyard Pajusk vynuogyną puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Už dizaino

Spaudos rinkinys

Dizainerio pateikti kreditai, komandos nariai ir techninė informacija.

Unikalios savybės: Vinexpo Hong Kong is the most influential wine and spirits trade fair in the Asia Pacific which held every two years.It held on 29 to 31 May 2018 in Hong Kong. The successful event featured an extensive promotion of Australia wine and offered a platform for deeper trade education in the Asia market. This project is to design an exhibition and the booth for 255 wine brands and the theme is a winery. Interactive wall and wine bar are the features of the exhibition.
Matmenys ir pakuotė: Project Area is eight hundred thirty-three square meters. To express the mood of our main theme, most of the structure was made of wood and metal. The main signage and brand name of exhibitor were made by light-box. The electronic equipment such as the power supply and the wire were hired, along with furniture and props were also applied for this area.
Žymos: Exhibition, winery, natural, Australia, Wine, modern, creative
Gamybos technologija: About the display cabinet of each exhibitor booth, we portrayed in a modern and high-end image. Because of the limited space, designer selected a wired metal design instead of a wooden cabinet. The wired metal cabinet not only increases the visual spacing of each booth, but also the flexibility of the display method for the exhibitors
Dizaino iššūkis: The most challenging part of the design was linking all the islands together. Because of spacing and different design elements, the 4 islands seem separated. Therefore, designer created the gateway for each island and visitors can switch to the different island easily. Designer created the wooden structure surrounded by 4 islands which fuse the island together. Also, the section signage and graphic banner were put on the top of the gateway which guided the visitors and exhibitor.
Tyrimas: Our theme was a winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
Įkvėpimas: Main materials used wood and grass to fit in the theme, winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
Projekto trukmė: The project duration was 4 months from initial briefing to onsite completion, it was launched on the 29th of May 2018 and ran for 3 days, only 2 days were allowed for the move in and onsite set up. It was located at the Hong Kong Conference and Exhibition Centre.
Veikimo eiga: To compare with the traditional exhibition, interactive wall and wine bar are the highlight of the fair. The aroma wall gave the idea of wine is not only to taste, but also to smell. Visitors could experience different featured smells of wine which are produced from Australia. It raised the interest of visitors and impression of Australia wine. Apart from aroma wall, wine bar provided a casual and relaxing area for all visitor after five PM. They could taste the wine and shared their experience to others.
Nuotraukų autoriai: Hong Kong Trade Development Council