Opus Arts Fund Identitas Visualis a designatore Zeyu Wu est victor maxime honoratus praemii praestigiosissimi 2024 Praemium A' Design Award Argenteum in Categoria Certaminis Graphica.

ArgentumGraphica· 2024

Arts Fund Identitas Visualis

a Zeyu Wu

Cliens: Yilin Wang

Victor praemii Praemium A' Design Award Argenteum in Categoria Graphica

94,979

Victor Praemii Verificatus

Verifica Statum Praemii pro #157359

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Arts Fund Identitas Visualis

Arts Fund est systema identitatis visualis creatum pro programmate instituendi ingenia in designatione personarum. Designatio litteras CUZ cum ornamentis traditionalibus operae Sinensis coniungit. Elementa Sinensia una cum litteris Latinis collocantur ad commercium culturale inter Orientem et Occidentem exprimendum. Compages universa stilum internationalem Helveticum sequitur, qui deinde formis litterarum CUZ frangitur, formam praebens et functionalem et post-modernam. Systema adhibetur in libellis propositis, foliis volantibus, invitationibus et vexillis. Propositum est culturam operae Sinensis cum audientia iuniore communicare.

Agnitio

De Praemium A' Design Award Argenteum

Arts Fund Identitas Visualis victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Arts Fund Identitas Visualis opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Arts Fund Identitas Visualis creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: This project is a visual system for the Communication University of Zhejiang for the China Arts Foundation's Character Design Talent Training Programme, combining CUZ with the traditional motifs of Chinese opera and combining Chinese elements with Latin letters to express the cultural exchange between East and West. The overall visual framework is built around a Swiss internationalist style, which is broken up by CUZ, making the design both functional and post-modern in its visual form.
Dimensiones et Involucrum: The common specifications of posters are A1, A2, A3, etc. The size depends on the need, and can be made of paper, plastic, airbrush and other materials. Flyers are smaller in size, usually A4 or smaller, and are usually made of paper, which can be printed, photographed, airbrushed and other treatments. The specifications of invitations depend on the number of people to be invited and the content, such as postcard type, card type, etc. They are made of paper, plastic and other materials, and can be processed by printing, hot stamping, embossing and so on. The specification of banners depends on the length and usage, such as 1 metre, 2 metres, 3 metres, etc. They are usually made of fabric, and can be processed by printing, heat transfer and so on.
Notulae: regional culture，Tangible cultural heritage，Graphic design
Technologia Productionis: The overall visual framework is built around a Swiss internationalist style through typography that is both functional and post-modern in form. The user can clearly identify the message of the poster from the text and experience the opera from the text and the operatic images.
Provocatio Designandi: The use of post-modern design forms of traditional culture in the innovation, forming a very unique visual style, so that it is clearly differentiated from other activities of the main visual, appear more unique and artistic, so as to produce a unique visual charm, but also to better promote the brand.
Investigatio: Through a strong visual impact, the innovation of cultural redesign attracts the attention of more young people to opera, thus continuously creating a kind of propaganda for traditional culture.
Inspiratio: The aim of the project is to better disseminate the traditional Chinese opera culture. We combine Chinese characters with Latin characters so that the posters can have a good communication, take Chinese opera culture out and show the world the charm of opera culture.
Duratio Operis: The project started in Hangzhou in February 2023 and will end in October 2023.
Cursus Operationis: The clear message and unique visual format of the campaign's main visual attracted a large number of customers, who were very interested in the campaign, and a series of derivative products, i.e. practical and aesthetic in one, were unanimously well received by users.
Membra Turmae: Chaonan Shen
Wen Zhang
Luyu Wang
Yihan Zhang
Ke Xu