Miga Designatio Signi Mercatoriae ab Xue Li

Opus Miga Designatio Signi Mercatoriae a designatore Xue Li est victor maxime honoratus praemii praestigiosissimi 2023 Praemium A' Design Award Aeneum in Categoria Certaminis Graphica.

AesGraphica· 2023

Miga Designatio Signi Mercatoriae

a Xue Li

Cliens: Today Design Consultants (Shenzhen) Co., Ltd

Victor praemii Praemium A' Design Award Aeneum in Categoria Graphica

12,419

Victor Praemii Verificatus

Verifica Statum Praemii pro #149802

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Miga Designatio Signi Mercatoriae

Miga est designatio signi mercatoriae ad notam sigarettarum electronicarum proprietam elaborata. Signum renovatum litterarum formam expolit et logotypum unificat, ut impressio notae statim percipiatur. Litterarum Latinarum rationes ductuum et anguli angulorum ita temperantur ut logotypum symbolo risus arte cohaereat et lineamenta pampinorum cucumeris melonis revocet. Characteribus Sinensibus, ductus cum iisdem symbolis coniunguntur et intervalla ordinantur, formas rotundas et legibiles gignentes. Logotypum vectoriale cuiuslibet magnitudinis imprimi potest et in fundis claris vel obscuris adhiberi.

Agnitio

De Praemium A' Design Award Aeneum

Miga Designatio Signi Mercatoriae victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Miga Designatio Signi Mercatoriae rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Miga Designatio Signi Mercatoriae necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: MIGA is a brand offering better aesthetic value, fun, portability, intelligence and affordability to smokers, with a view to bringing pleasure to users and enhancing their experience of life attitude. The updated version of brand identity design optimizes the typeface design and makes logo more unified, delivers an intuitive brand impression to user, refreshes and diversifies the perceived feelings.
Dimensiones et Involucrum: It can be typewritten or printed on any size and material.
Notulae: Visual identity, Typeface, Brand design, E-Cigarette, Logo design, MIGA, Corporate identity, Typesetting
Technologia Productionis: The updated version of brand identity design optimizes the typeface design and makes logo more unified. For the English font, the stroke ratio and corner angle are adjusted to make the overall visual elements more filled, cause the logo and the smile symbol more relevant, highlight the profile of melon vines, and increase the visual proportion of the smile symbol. For the Chinese font, strokes are designed in conjunction with super symbols, the spacing between strokes is regulated, the characters are round in shape and perceived as a better design, and the whole character pattern structure is retained, making the typeface design more recognized. The whole set of typeface design reconciles visual language in respect of stroke profile.
Provocatio Designandi: The key point of this design is to create a simple and modern logo which is intended to transmit more information. The Chinese name of MIGA is a concrete object that is made a part of the brand logo design, mediocre or unduly complex form would not convey the spirit of the brand. After subsequent research and study, we personalize and upgrade the brand according to the specific needs, giving it a distinctive and final identity.
Investigatio: Youths in small towns and the new generation of consumers growing up in the context of consumption upgrading and internet access are lively, bold and prefer taking challenges and trying new stuffs. This package is designed to represent the appearance in a more innovative, bold and recreational way, leaving a deeper impression on consumers. MIGA’s package is well-positioned to stand out of the homogeneous competition in the E-cigarette market.
Inspiratio: E-cigarette is an innovative electronic consumer product with ever-increasing accessibility around the world. Because consumers are now more conscious about health and well-being, the FMCG product E-cigarette is required to win the favor of consumers which is considered the key to opening up the E-cigarette market. To stand out from the homogeneous market competition, a new brand identity is conferred to MIGA, and we also make a connection between logo and intended elements.
Cursus Operationis: The new brand identity is an ensemble of super symbols, and the smile logo signifies the perceived pleasure and stimulates interaction with the brand. The vector logo serves many purposes which can be used on light or dark backgrounds, or suits the needs of brand marketing in various forms.
Membra Turmae: Li Xue
Today Design