Gaenyeomsuda Liber Doctrinalis ab Miraen Design Team

Opus Gaenyeomsuda Liber Doctrinalis a designatore Miraen Design Team est victor maxime honoratus praemii praestigiosissimi 2023 Praemium A' Design Award Aeneum in Categoria Certaminis Educatio.

AesEducatio· 2023

Gaenyeomsuda Liber Doctrinalis

a Miraen Design Team

Cliens: Mirae-N

Victor praemii Praemium A' Design Award Aeneum in Categoria Educatio

30,518

Victor Praemii Verificatus

Verifica Statum Praemii pro #148329

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Gaenyeomsuda Liber Doctrinalis

Gaenyeomsuda est liber mathematicae doctrinalis adulescentibus destinatus. Nomen est forma abbreviata sententiae significantis notiones omnia esse in mathematica. Logotypus figuram bullae sermonis et modum manu pictum adhibet, abbreviationem et proprietatem in cultura adulescentium repertam referens. Propositum est ut studium mathematicae tamquam colloquium cum amico sentiatur, ita ut discipuli librum sine sollicitudine aperiant. Liber 210 per 260 millimetra metitur. Omnes paginae laminatione opaca tectae sunt, et logotypus atque imagines epoxydo pellucido coopertae sunt.

Agnitio

De Praemium A' Design Award Aeneum

Gaenyeomsuda Liber Doctrinalis victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Gaenyeomsuda Liber Doctrinalis rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Gaenyeomsuda Liber Doctrinalis necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: GAENYEOMSUDA was made with the purpose to provide easy access to the students. The brand name GAENYEOMSUDA is an abbreviation that comes from the sentence 'concept is everything in math' and it contains its identity as well. Abbreviation and customizing, which represent the teen’s culture, were reflected in the logo to intuitively express the brand concept which is to show that tough math concepts can be studied with joy just like having a chat with a friend.
Dimensiones et Involucrum: 210mm x 260mm
The whole page was matte laminated and the logo and the pictures were coated with epoxy
Notulae: Textbook,Education,Print,Design,Branding
Technologia Productionis: The brand concept, which is to encourage studying math with joy as if chatting with a friend, was expressed in the form of a speech balloon. The hand-drawn looking logo design and the illustration interest the students. People who have experience scribbling on the cover of textbooks being tired of studying must know what this is showing.
Happy memories will make it easier to start studying
Provocatio Designandi: Studying is difficult to most people including math. Various ways to solve this problem are being researched but no solution’s been found to be satisfying. Many ways were thought of to provide easier start to studying and using foil printing (black foil) was one of the things that could interest the users. However, there was a risk of error when massively produced, therefore, transparent epoxy was used for both the logo and the pictures to solve the problem
Investigatio: Math is hard and boring to most of the students and there is even an expression that says SUPOJA which means ‘people who have given up on math’. However, there is an easy way to start studying math. This project was started with the purpose of making students open the book without feeling uneasiness towards math like the famous Aristotle’s saying ‘well begun is half done’. This will help students who might have been afraid of math start studying math
Inspiratio: Inspiration was sought after the teens’ culture who are the main targets of the book. They enjoy communicating with their own language in their own world. Prime examples would be customizing and abbreviation. One’s own diary is written without any templates but rather done with the flow of his/her own thoughts with the collection of the things he/she likes. -Customizing.
Communicate in their own language. - Abbreviation.
Speech balloon was selected as the motif inspired by the above.
Duratio Operis: The project was from August 2022 to November 2022 and it went on sale from December 2022
Cursus Operationis: Various applications utilizing the brand such as daily appliances, stationaries, etc. are introduced to create friendly vibe around math as it is used naturally on a daily basis. As the brand becomes more familiarized, math won’t be hated so much at least.
Membra Turmae: MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Wookhoon Kwon
Media Design Seyoung Hong