Siela Munus Primarium: Involucrum Cosmeticum ab Olga Takhtarova

Opus Siela Munus Primarium: Involucrum Cosmeticum a designatore Olga Takhtarova est victor maxime honoratus praemii praestigiosissimi 2022 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.

AesInvolucrum· 2022

Siela Munus Primarium: Involucrum Cosmeticum

a Olga Takhtarova

Cliens: Sot B&d

Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum

16,211

Victor Praemii Verificatus

Verifica Statum Praemii pro #139422

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Siela Munus Primarium: Involucrum Cosmeticum

Textus Libri: Siela est propositum involucri pro serie cosmeticorum puerilium. Propositum utitur tubo plastico albo 75 ml, arte cribri et tabellae impressionis ornato. Imagines stylo effictae in medio propositi collocantur, et una persona in variis locis et condicionibus per totam seriem apparet. Color distinctivus emptoribus adiuvat ut producta inter se discernant. Textus ad minimum redactus est, ut productum rectum in repositorio celeriter cognosci possit. Superficies alba imagines claras et facile visu servat.

Agnitio

De Praemium A' Design Award Aeneum

Siela Munus Primarium: Involucrum Cosmeticum victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Siela Munus Primarium: Involucrum Cosmeticum rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Siela Munus Primarium: Involucrum Cosmeticum necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: The solution was to develop illustrations, which are now central to the design. The designer created a story for the product, placing the character at the center of the brand identity and making it an essential element of brand communication. The story is translated through the packaging design. The character of the created stories gets into different places and situations. Color coding was also added to help distinguish the products in the line.
Dimensiones et Involucrum: Plastic tube cream bottle 75 ml. White color
Notulae: Cosmetics packaging, Baby cosmetics packaging, Illustration, Kids cosmetics
Technologia Productionis: Screen and pad printing method
Provocatio Designandi: Mothers, the main buyers of products for babies, usually do not have free time to look at jars, bottles and boxes for a long time, so they need to recognize the right product at a glance. Therefore, illustrative material became the main key for the design, as the text load was reduced to a minimum.
Investigatio: The packaging of Siela Cosmetic cosmetics for children was created in accordance with international quality standards, designed for the gentle care of babies. One of the designer's tasks was to create a corporate style for the entire line of cosmetic products, which would allow them to stand out on the shelves in shopping centers and make it more convenient and faster for customers to find them.
Inspiratio: Ukrainian brand Siela Cosmetic has a proven reputation as a manufacturer of natural and effective products. The company's developments consist of natural first-rate raw materials. Therefore, they do not cause allergic reactions, guarantee users proper care, and, in addition, meet high European standards. At the beginning of 2021, they were going to expand the line of children's cosmetics for the youngest and saw an opportunity to improve the effectiveness of the packaging.
Duratio Operis: This project started in March 2021 and finished in 2022 January in Kyiv. Ukraine
Cursus Operationis: The designer wanted to create something more appealing to children as well as more reliable for moms, hence the strict, consistent design theme that gives much more than just information and an outstanding look on the shelf. The designer intentionally avoided modern trends such as kraft paper, neutral tones and earthy colors. The white tube packaging chosen provides a blank slate for stylized illustrations to tell the brand's quirky story and stand out on the shelf.