Yhdq Design Aseɣnew n Daxel n Usqamu Agejdan sɣur Yhdq Design

Yhdq Design Aseɣnew n Daxel n Usqamu Agejdan sɣur Yhdq Design d anerbaz yettwaqadren meqqren n 2026 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ugensu, Taddart n Uzenz d Uskan.

LfeṭṭaAgensu· 2026

Yhdq Design Aseɣnew n Daxel n Usqamu Agejdan

sɣur Yhdq Design

Amsaɣ: YHDQ Design

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Agensu

15,833

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #180068

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Yhdq Design Aseɣnew n Daxel n Usqamu Agejdan

Yhdq Design d asemmet n daxel n usqamu agejdan n 1500 n lmitrat imkuẓen yellan di Chongqing, di Ccinwa. Tallunt tesdukel abiru n uxeddim akked temkarḍit n tẓuri. Ssqef n uzzal ur nettṣeddi yettmecεerqen am lemri, yeddan mebla tuqqna, yettarra-d udem n temdint i s-d-yezzin, yessekcam-d tamuɣli tamdinit ɣer daxel. Iɣulad iɛewjen ttezzin ɣef iberdan iffren, ihi imukan zemren ad ttwabeddlen s zzerb yerna mebla lḥess. Anagraw n tafat yettwasɣiwsen yettbeddil tignatin i yiseqdacen yemgaraden. Ablaḍ n travertine yeḥman akked usɣar n walnut n Marikan ddukklen akked micro-cement d djaj n uzetta n wuzzal. Leṣnayeɛ n tẓuri yettembiwilen ttwaḥesben d aḥric seg lebni.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Yhdq Design Aseɣnew n Daxel n Usqamu Agejdan d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Yhdq Design Aseɣnew n Daxel n Usqamu Agejdan ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: This space defies categorization as a mere office. It is a permanent yet mutable gallery where a seamless mirrored ceiling performs its visual act: marrying the interior with Chongqing's urban panorama. Here, functional architecture, like rotating walls, and central kinetic artworks are inseparable, collectively forming a living ecosystem dedicated to the ritual of creation.
Tigejdiwin & Akemmus: 1500 square meters
Tibzimin: Art-Driven Design, Immersive Experience, Mirrored Architecture, Brand Embassy, Adaptive Space, Kinetic Art, Urban Integration, Spatial Narrative, Hybrid Craftsmanship, Future Workplace
Tasnakta n Ufares: Spatial Illusion: A custom-engineered, seamless mirror-polished stainless steel ceiling system creates a perfect, distortion-free reflection of the cityscape.

Light Choreography: A programmable DMX lighting system sculpts space and orchestrates mood shifts for different scenarios.

Adaptive Architecture: Heavy-duty concealed tracks and 360-degree rotating curved partitions enable silent, rapid spatial reconfiguration.

Hybrid Art Fabrication: Key artworks were realized in-house, fusing traditional handcraftsmanship (metal forging, bamboo weaving) with precision digital fabrication (CNC machining).

Material Palette: A tactile dialogue between warm, natural materials (Travertine, American walnut) and industrial, textured surfaces (micro-cement, wire mesh glass).
Asewḥel n Usnulfu: Challenge 1: Merging an avant-garde "art scene" concept with daily operational needs. Solution: Strategic zoning and multifunctional, transformable elements that hide practicality within artful forms.

Challenge 2: Executing highly complex, cross-disciplinary fabrication (architecture, fine art, digital tech). Solution: Leveraging the brand's unique in-house vertical integration of design, art studio, and fabrication workshop for flawless execution.

Challenge 3: Translating the specific spirit of Chongqing into a universally compelling design. Solution: Abstracting the city's essence into atmospheric qualities - light, reflection, texture - rather than using literal cultural symbols.
Anadi: This project serves as applied research into using art as the central operational framework for a corporate environment. It proves that a deeply artistic, narrative-based space can powerfully strengthen brand identity, stimulate higher creativity, and foster a stronger sense of community. It establishes a new paradigm where the workplace itself is a curated, inspirational asset.
Aseḥbiber: The design is triply inspired. First, by Brand Ontology: physically manifesting YHDQ Design's unique evolution from art gallery to holistic design maker in the space. Second, by Urban Context: abstracting Chongqing's cyberpunk energy, mountainous layers, and misty river light into spatial drama and material texture. Third, by the Future of Work: creating a magnetic destination that attracts talent through inspirational culture and emotional resonance, transcending transactional efficiency.
Tanzagt n Usenfar: The project is located in Chongqing, China, and was completed and officially put into operation in October 2024.
Tanila n Umahil: Interaction occurs on two levels. Physically: Users actively engage by operating the symbolic rotating door, rearranging modular furniture, and moving through corridors where programmed light alters perception. Perceptually: The mirrored ceiling immerses visitors in an ever-changing art piece that includes them and the city. The responsive environment and thought-provoking artworks foster continuous intellectual and emotional engagement.
Igmamen n Terbaɛt: Yhdq Design