Li XiangによるZhuyeqing Green Tea 旗艦店は、インテリア空間・展示デザインコンペティションカテゴリーにおける非常に権威ある2020 A' Design Award 金賞の優れた受賞作品です。
金インテリア· 2020
Zhuyeqing Green Tea 旗艦店
デザイナー: Li Xiang
クライアント: X+Living
インテリアカテゴリーのA' Design Award 金賞受賞者
認証済み受賞者
#94478の受賞ステータスを認証デザイン
Zhuyeqing Green Tea 旗艦店 について
お茶を飲むには、良い環境と良い気分が必要です。デザイナーは雲と山のモチーフをフリーハンドの水墨画の方法で提示し、囲まれた限られたスペースに2組の美しい中国の風景画を振りかけます。デザイナーはカスタマイズされた機能キャリアを通じて、消費者に感覚的な体験を生み出し、それは大きな官能的な影響をもたらします。
受賞
A' Design Award 金賞 について
Zhuyeqing Green Tea 旗艦店は、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。Zhuyeqing Green Tea 旗艦店は、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。Zhuyeqing Green Tea 旗艦店は、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。
デザインの裏側
プレスキット
デザイナーが提供するクレジット、チームメンバー、技術的な詳細。
- 独自の特性
- The designer had completed the promotion of space design for a renowned green tea brand, Zhuyeqing, in its producing area Chengdu. The mountain-shaped counters seems like shrouded in the mist with bended panels which connect them drawing a graceful arc through the air. It not only meets the functional requirement of displaying goods, but also contributes the richness of aesthetic composition in the space and provides consumers with a variety of appreciative perspectives.
- 寸法とパッケージ
- The floor area of the project is 96 sqm.
- タグ
- Li Xiang, retail, flagship store, interior design, xlmuse, china, immersive experience
- 製造技術
- Not only all the power cords and power plugs were hidden in the mountain-shaped counters, but also aromatherapy electric diffuser and sound system in order to reduce objects and make the space rich in experience while simple in forms. The large-scale use of stainless steel materials have added a touch of poetic flavour to the space while still retain a style of modern fashion. The texture and color of metal are just like ink on the paper, grinding out the ethereal artistic conception that perfectly deduces the theme.
- デザインの課題
- In a limited space with quite small area, the designer intended to use the motif of cloud and mountain as they shown in traditional Chinese painting, she would need to greatly reduce the fixed shape while at the same time satisfying all the necessary functions. And it turned out to be the biggest challenge. In additional, it became especially hard for the application of decorative film to the surface of the heteromorphic furniture. In the end, the designer asked the painters to manually paint the beautiful grains simulating that of the wood and finally realized the anticipated effects.
- リサーチ
- Drinking tea requires both a favourable environment and a good mood, which is the reason why the designer values the guest experience to a great extent. Designer believes that experience is based on perception, therefore, she has greatly reduced the fixed shape in the space and hid most of the functional devices in the customized furniture.
- インスピレーション
- The designer presents the motif of cloud and mountain in the way of freehand ink painting, and sprinkles a pair of elegant and beautiful Chinese landscape paintings in the enclosed limited space. Mountain-shaped counters extend naturally in the vertical and horizontal space. And designer transforms the mountain into cloud through the principle of mirror image. The two natural symbols appropriately describe the natural ecological origin place of zhuyeqing green tea.
- プロジェクト期間
- The project finished in September 2019 in Chengdu, China.
- オペレーションフロー
- After fully observation on the sensory needs of the consumers, designer has greatly reduced the fixed shape. Through customized function carriers, the needs of operation and consumer experience are both perfectly satisfied. The functional blocks at different levels and positions are carefully laid out, which opens up a path full of exploration and experience. Walking in the space, as if traveling through the clouds, consumers can not only appreciate the leisurely nature of the fairyland, but also enjoy sitting in the calm and peaceful mountain forest with particular interest.
- チームメンバー
- Designer: Li Xiang
Project manager: Ren Lijiao
Project manager: Wu Feng - 画像クレジット
- Image#1: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#2: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#3: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#4: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#5: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
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