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Interviews with Haolai Francis Zhou
Designer profileDesign Interview
29 April 2020 · Option Design di poster
People still have their own thoughts, voice but fear to speak out. They lives in the painful world of Silence, especially for Women Right issue.
Looking for an appropriate visual language is main focus since that's the way how people can communicate with the poster, and how they read this poster in deep. Finally, I found sometimes a simple iconic graphic means a lot, and it's easy to convey the main message of design.
Always being critique and improve the design.
It takes my 2 months to draw many sketches and ideas, but never figure out the best visual language.
Just like the message of design is about speaking out you own voice, I also feel I need to make design speak to people who need help, who need a hint, and it's the way that how I can convey my own thoughts.
A powerful language speaks to the core of the problem. I think instead of using tons of visual imagery, Iconic graphics is powerful, creative, meaningful, intriguing, and so on.
The main visual graphic is not a image/photo, and the big challenge and great point is using iconic language speaks to the sensitive topic.
The "Option" is the deep voice when people facing difficulties and problem. The language and the main message is giving people a voice that they've known, but hard to choose, and make action on it. Also, it happened on my design process, which I don't know how to pick a best visual language from all of my design ideas and sketches. However, you have to make an option.
Pen. I like to draw lots of sketches to see my visual idea. The way you draw is the way how you're thinking of the design.
I think it's the visual look of the Iconic. Sometimes, a wonderful image, a creative illustration could be telling a lot, and intriguing. However, I found a single icon is not only be served for user experience or function, but also it has its own feeling and voice to convey and represent a lot.
I did the design by myself, but I do need to thank you all of the friends, and people who are interest at my design to contribute their personal thoughts about Women rights. Also, thanks for all people who participated in my research/survey process.
Listening. I was trying to chat and discuss different age groups of people to collect and deeply understand their voice about Women Rights. The diversity of the thoughts for Women Rights gave me a lot inspiration, and it makes the determination to fully push harder to myself to explore and present this series of design.
Finding a good visual language to present this sensitive global issue, and how to communicate with people, and evoking their deep feeling.,
It also is a way to communicate with more and more people, and help people who needs a warm and a powerful voice to encourage them.
Self-critiquing is happening during the all process. How to make option is not hard, but it's not easy. There is no the best design, just like there is no correct answer for people's lives. Just do it, and make it to be an answer.
Design Legend Interview
21 April 2020
I had totally 10 years graphic designer experience, and I love the fine art as well, especially Illustration, Sketch, Oil painting and so on.
Never thought about a graphic designer until move to college. I found out that there is another simple, straight forward art language to do storytelling, and voice out for people, and World—Graphic Design.
Yes, I chose to be a designer.
Brand Identity System, and Illustrated visual communication
Stay thinking, stay drawing, and free up your deep thoughts.
Experience, and thinking.
3-seconds rule—understand the core message of the design in 3 second.
A good communication, a better visual language could change people's live.
Posters, for the people, and community of the World.
3-seconds rule—understand the core message of the design in 3 second.
Paul Rand
Sketching and thinking.
A fine artist.
A way to tell you how to thinking.
Everyone in my life.
Put an eye on the world.
Changing the World, and make it better.
Telling more and more good story, and lead people to the new World.
Sketching my initial ideas.
They both happened at the same time.
Adobe Creative, iPad Pro.
Just do it.
No, you never know you will be a designer until you experienced more and more in your life.
The man always in Chaos.
Designer Interview
19 October 2020
I had totally 10 years graphic designer experience, and I love the fine art as well, especially Illustration, Sketch, Oil painting and so on. Never thought about a graphic designer until move to college. I found out that there is another simple, straight forward art language to do storytelling, and voice out for people, and World—Graphic Design.
A brand laboratory focus on presenting love and ideas on the critique. Creating design brands, products and experiences for community and cities. Taking care of the public issues around the world, and presenting visual voice is to develop solutions for a better tomorrow.
The powerful visual language.
Brand Identity System, and Illustrated visual communication
Paul Rand's Poster design is my favorite. Powerful language is leading to the core message, and affectively convey the voice to public or business-wise.
A poster design for a special event.
Brand Magazine, and Pinterest.
At night, and the day I may not have a good mood.
Visual language & Graphics
Passion, Chaos, and need to calm down a bit.
Appreciated, thankful, and happy
Critique, and Just do it!
3-seconds rule—understand the core message of the design in 3 second.
Find a way to convey the hidden voice, and please a good/beautiful communication.
Diversity, Cooperation. Always finding the needs for society, and people.
Next one will be on end of 2020.
Multiple art formats, Reading, and put an eye on the details.
Iconic, Straight forward, Powerful, and visualization.
San Francisco, and Nanjing, China. The difference of culture, the contrast of the language. It affects me a lot on design thinking.
Creative, no boundary, and open for different voice
Better to know what's the advantages and disadvantages of the designer, and always put your trust on designer.
Sketching, and thinking is always my first step.
Cat toy, apple keyboard, table desk, pencil, and sketch book
Stay thinking, stay drawing, and free up your deep thoughts.
Help and communicate for clients, public and world, but not only for themself(designers).
Design, and speak a needed idea. Not about what's your thoughts.
Sketching.
Adobe Creative, iPad Pro, sketch book.
keep thinking and critiquing everywhere, anytime so that you can save time to sitting down for blank idea sheet.
It depends on the requirements and topic.
Do you love design, and do you think designer is so tired?
San Francisco Ballet. Knows better for learning marketing.
Jins, San Francisco Ballet, Kolmostar, PBlock, etc.
Logo design.
Keep working, keep thinking, keep finding the way lead to the answer of my life.
For sure, team is always the best, but you have to be able to make your own part as basic skill.
I'm working on developing the idea of Chaos. It could be more artistic project.
franciszhou216@outlook.com
Everything is good to me, many thanks!