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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Photography and Photo Manipulation Design Goes to Pass On Photo Series by Eduardo Dulla

The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Eduardo Dulla for photography and photo manipulation design

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2020 /DesignNewswire/ Pass On Photo Series by Eduardo Dulla has been granted the Bronze A' Design Award in the Photography and Photo Manipulation Design category, A' Design Award & Competition has announced. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Pass On Photo Series

Pass On is a photographic series built around the image of a message sealed inside a bottle. Each photograph is inspired by a single word, such as hope or fraternity, and represents that word through its meaning or through a real event. The same three elements, a message, a bottle and water, appear in every image, yet each theme is treated in a different way. Sets, special aquariums and specific mechanisms were built for the pictures. The digital images combine interference and image fusion, and are printed with inkjet on cotton paper.

About Eduardo Dulla

Who I am? What makes me interesting? I just don't know... After 54 years old, I do not have these answers and I do not imagine that one day I will have. I live in a country with serious social problems, my life is not exactly a "bed of roses" but I am happy to still be able to keep my family working with my teenage passion, photography. I am a photographer, Brazilian, married, I have two daughters and I love it all.

Award Record

Eduardo Dulla is a winner of 1 A' Design Award, including this recognition.

About the A' Photography and Photo Manipulation Design Award

The A' Photography Design Award is an international photography competition recognizing good photographic creations by best photographers worldwide. It is organized within the A' Design Award & Competition and is open to photographers, photojournalists, advertising agencies and digital artists from all countries. Typical entries include portraits, landscapes, still lifes, photojournalism, fashion shots and architectural images. The awarded photography designs are published at https://dezigners.org/design-category/photography

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Pass On Photo Series
Function
Photo Series
Category
Photography and Photo Manipulation Design
Discipline
Communication Design
Industry
Arts and Entertainment
Colors
Black, Dark Slate Gray, Burly Wood and Sienna
Images
5

The Recognition

Laureate
Eduardo Dulla
Country
Brazil
Recognition
Bronze A' Design Award
Edition
2019 - 2020
Design ID
#96678

Credits

Team
Regiane Mancini., Judite Scholz., Tiago Matos., Adilson Tucão. and Jujuba Digital.
Image Credits
all photos Eduardo Dulla

Design Details

Unique Properties
This photographic project seeks to present and represent "words" in a photograph, combining the literal and the subjective.
Inspiration
The initial idea of this series of photographs is the story about the isolated castaway throwing overboard its perhaps ultimate distress call. Despair? It can be considered one of the greatest displays of hope possible. The photos of the messages on the bottles were inspired by their very meaning or a specific event such as "Same Blood" for terrorist attacks in Paris; "Reverse of Courage" for the terrible disasters in Mariana and Brumadinho.
Research
Each photo in this series is inspired by a word and, to represent it, has been chosen, an event or its own meaning. Books, movies, newspaper news, served as a reference for the realization of this project. Then the idealization of the image, the roughs in drawings and from there the effective and specific production for each photo. Experiments were performed, set designs were built, special aquariums were set up, specific mechanisms were created for these photos.
Challenge
The same elements were used, message, bottle and water in all images but the themes were treated differently, make viable the means of production and adapted to the meaning or inspiring event of the photo.
Realization and Technology
Photos made with Canon digital camera and lenses. In studio, lighting equipment from Broncolor, Elinchron, Arri and Dedolight was used. All photos of this series have interference and image fusion.
Operation and Interaction
The photos were taken with the intention of proposing reflection on our attitudes towards the message written inside the bottle, questioning whether these messages are really important and worth sharing.
Project Duration and Location
The project started in July 2017 and is yet in progress.
Specifications
digital photography, printed with inkjet on cotton paper the photographs have variable format, long side about 800mm
Keywords
message in a bottle, photo digital, photo manipulation, mankind,

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