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Press Release

DesignNewswire · COMO, Italy ·

EN Skincare Salon and Store by Yusuke Kinoshita Receives the Platinum A' Design Award in Interior Space and Exhibition Design

The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Yusuke Kinoshita for interior space and exhibition design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Platinum A' Design Award in the Interior Space and Exhibition Design category for EN Skincare Salon and Store by Yusuke Kinoshita, designed for Archiee. The result belongs to the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Platinum A' Design Award Means

The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.

More About EN Skincare Salon and Store

En Skincare is a cosmetics store and treatment salon set within an 18th-century building in central Paris. The name En means beauty in Japanese, and can also mean circle and connection. These three meanings inspired the design. A series of circular brass partitions divides 150 square meters into four rooms across two levels. Two bright plaster rooms occupy the ground floor, while the basement retains stone walls and vaulted ceilings. Visitors follow a winding path to each treatment area, reflecting the Japanese idea of hospitality through discovery.

Award Record

Yusuke Kinoshita is a winner of 1 A' Design Award, including this recognition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://dezigners.org/design-category/interior

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
EN Skincare Salon and Store
Function
Salon and Store
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Rosy Brown, Gray, Sienna, Dark Goldenrod and Tan
Images
5
Client
Archiee

The Recognition

Laureate
Yusuke Kinoshita
Country
France
Recognition
Platinum A' Design Award
Edition
2019 - 2020
Design ID
#93094

Credits

Image Credits
Photography is by David Foessel

Design Details

Unique Properties
Designed for new Japanese cosmetics brand En, the store occupies of an 18th-century building in the centre of the French capital. The name "En" translates as "beauty" in Japanese, but can also mean "circle" and "connection". These three translations all inspired the design of the store. On the ground floor are two bright minimal spaces, furnished with curving brass partitions and furniture. Meanwhile the basement reveals the building's history, with exposed stone walls and a vaulted ceiling.
Inspiration
Adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer. The concept of ‘beauty’ by choosing golden polished brass for the circular partitions and accent pieces throughout the store.
Research
The site has prime Parisian location, in the 6th arrondissement steps from the Jardin de Luxembourg. We preserved most of the existing structure of the 18th-century building, adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer, enchanting them to delve deeper into the store.
Challenge
Merging two history and culture, between French and Japanese. Mixing culture in a strong clear story is always a challenge. Once we could figure out this strong idea, then we believe this new story could attract the people.
Realization and Technology
The external surfaces of the circle partitions are finished in polished brass to bring a distorted and warm reflection. This beautiful expanded space creates the feeling for the visitor step into an elegant and extraordinary world.
Operation and Interaction
The space cut off by the circle partitions connects all the required functions. This remaining space between the existing walls and the integrated circle partitions creates a geometrically curious form and an original circulation with an aesthetical experience. The customer cannot get into each service rooms directly, but must walk along a winding path toward the destination. This method that let the visitors walk along and enhance his expectation is typical Japanese way of hospitality, as in the traditional tea culture.
Project Duration and Location
Project started in December 2017 and opened to public at July 2019 in paris. 7 Rue de Condé75006 Paris
Specifications
The existing 150 square meter spaces were divided into 4 main rooms: 2 rooms with stone vaulted spaces in the basement and 2 rooms finished with white plaster on the ground floor. A different scale of circles is composed for each room to create a functional plan. Room1: the entrance and the boutique, Room2: the counseling and the treatment space, Room3: the hall and the massage space, Room4: the product gallery and the blending counter.
Keywords
Skincare, brass, paris, japan

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