Platino Interni · 2020
EN Skincare Negozio di cosmetici, salone di bellezza
- A' Design Award di Platino 2020 in Interni
- CLIENT: Archiee
- Estimated Number of Design Views: 287,254
- Verification code 68B6AB585E · Verify this award
Colors
About EN Skincare Negozio di cosmetici, salone di bellezza
En Skincare è un negozio di cosmetici e un salone per trattamenti estetici collocato all'interno di un edificio del XVIII secolo nel centro di Parigi. Il nome En significa bellezza in giapponese e può indicare anche cerchio e connessione. Questi tre significati hanno ispirato il progetto. Una serie di partizioni circolari in ottone suddivide 150 metri quadrati in quattro ambienti distribuiti su due livelli. Al piano terra si trovano due luminose sale in intonaco di gesso, mentre il piano interrato conserva le pareti in pietra e le volte originali. I visitatori seguono un percorso sinuoso verso ciascuna area dedicata ai trattamenti, in un richiamo all'idea giapponese di ospitalità intesa come scoperta.
About the A' Design Award di Platino
EN Skincare Negozio di cosmetici, salone di bellezza ha vinto l'A' Design Award di Platino, un riconoscimento estremamente prestigioso conferito a design davvero eccezionali, eleganti e magnifici. I vincitori di Platino sono meraviglie della creazione, testimonianze dei limiti della creatività intellettuale, e dimostrano l'impareggiabile professionalità e la genialità dei loro designer. Ci si aspetta che questi design siano le opere più rinomate, che definiscono l'estetica di un'epoca, contribuiscono al benessere della società e fanno avanzare i confini dell'arte, della scienza, del design e della tecnologia. EN Skincare Negozio di cosmetici, salone di bellezza mostra un livello di eccellenza trascendente e rende inequivocabilmente il mondo un posto migliore grazie alle sue caratteristiche vantaggiose e preziose. EN Skincare Negozio di cosmetici, salone di bellezza è un'opera premiata con l'A' Design Award di Platino che risveglia i desideri, ispira, entusiasma, delizia e suscita grande gioia.
Press Kit
- Unique Properties
- Designed for new Japanese cosmetics brand En, the store occupies of an 18th-century building in the centre of the French capital. The name "En" translates as "beauty" in Japanese, but can also mean "circle" and "connection". These three translations all inspired the design of the store. On the ground floor are two bright minimal spaces, furnished with curving brass partitions and furniture. Meanwhile the basement reveals the building's history, with exposed stone walls and a vaulted ceiling.
- Dimensions & Packaging
- The existing 150 square meter spaces were divided into 4 main rooms: 2 rooms with stone vaulted spaces in the basement and 2 rooms finished with white plaster on the ground floor. A different scale of circles is composed for each room to create a functional plan. Room1: the entrance and the boutique, Room2: the counseling and the treatment space, Room3: the hall and the massage space, Room4: the product gallery and the blending counter.
- Tags
- Skincare, brass, paris, japan
- Production Technology
- The external surfaces of the circle partitions are finished in polished brass to bring a distorted and warm reflection. This beautiful expanded space creates the feeling for the visitor step into an elegant and extraordinary world.
- Design Challenge
- Merging two history and culture, between French and Japanese. Mixing culture in a strong clear story is always a challenge. Once we could figure out this strong idea, then we believe this new story could attract the people.
- Research
- The site has prime Parisian location, in the 6th arrondissement steps from the Jardin de Luxembourg. We preserved most of the existing structure of the 18th-century building, adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer, enchanting them to delve deeper into the store.
- Inspiration
- Adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer. The concept of ‘beauty’ by choosing golden polished brass for the circular partitions and accent pieces throughout the store.
- Project Duration
- Project started in December 2017 and opened to public at July 2019 in paris. 7 Rue de Condé75006 Paris
- Operation Flow
- The space cut off by the circle partitions connects all the required functions. This remaining space between the existing walls and the integrated circle partitions creates a geometrically curious form and an original circulation with an aesthetical experience. The customer cannot get into each service rooms directly, but must walk along a winding path toward the destination. This method that let the visitors walk along and enhance his expectation is typical Japanese way of hospitality, as in the traditional tea culture.
- Patents
- Photography is by David Foessel
- Image Credits
- Photography is by David Foessel
