Press Release
Lampo Leong, Jiajun Chen and Junbo Li Is Honored with the Bronze A' Design Award for Imperial Gift Box Packaging Design in Packaging Design
Lampo Leong, Jiajun Chen and Junbo Li acknowledged for packaging design by the international grand jury of the 2025 - 2026 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2026 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Packaging Design category for Imperial Gift Box Packaging Design by Lampo Leong, Jiajun Chen and Junbo Li, designed for Centre for Digital Arts, Department of Arts and Design, University of Macau. The recognition forms part of the 2025 - 2026 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
The Bronze A' Design Award Explained
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
About Imperial Gift Box Packaging Design
The design of the Six Treasures Imperial Tea Gift Box draws inspiration from the Chinese imperial dragon robe. The square box features a circular silk embroidery of double dragons on one side and a peony, the national flower of China, on the other, symbolizing harmony between heaven and earth. Its twin lids open inward like butterfly wings, revealing shimmering golden tea crystal bottles that evoke imperial nobility. Chinese calligraphy and seal elements incorporated into the logo and packaging highlight the transformation of classical aesthetics into contemporary design.
About Lampo Leong, Jiajun Chen and Junbo Li
Lampo Leong, PhD from the Central Academy of Fine Arts and MFA from California College of the Arts, is a Distinguished Professor, Doctoral Advisor, and Director of the Centre for Digital Arts in the Dept of Arts and Design at the University of Macau, a Tenured Professor at the University of Missouri-Columbia in the USA and a Visiting Professor at the Guangzhou Academy of Fine Arts. Leong has served as judge or curator for over 80 art and design competitions and exhibitions and delivered over 300 lectures at esteemed institutions such as Stanford University, UC Berkeley and China Academy of Art.
Award Record
Lampo Leong, Jiajun Chen and Junbo Li is a winner of 9 A' Design Awards, including this recognition. The awards were granted between the 2018 - 2019 and the 2025 - 2026 editions of the A' Design Award & Competition.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://dezigners.org/design-category/packaging
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://dezigners.org/169729
- A' Design Award Page: https://competition.adesignaward.com/169729
- Media Showcase: https://www.designnewsroom.com/!169729
- Laureate Profile: https://dezigners.org/d/244273
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Imperial Gift Box Packaging Design
- Function
- Packaging Design
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Midnight Blue, Dark Slate Gray, White Smoke and Dim Gray
- Images
- 5
- Client
- Centre for Digital Arts, Department of Arts and Design, University of Macau
The Recognition
- Laureate
- Lampo Leong, Jiajun Chen and Junbo Li
- Country
- Macau (China)
- Recognition
- Bronze A' Design Award
- Edition
- 2025 - 2026
- Design ID
- #169729
Credits
- Team
- Lampo Leong, Jiajun Chen, Junbo Li, Zhesheng Chen, Kerri Nga-Man Cheang, Xinming Hong and Bingqi Shu
- Image Credits
- Lampo Leong, 2025
Design Details
- Unique Properties
- Inspired by the imperial dragon robe, the deep blue silk gift box features a double dragon embroidery symbolizing royal majesty. A gentle press on the circular cover opens the twin lids inward like butterfly wings, creating a striking unboxing moment. Inside, dragon and peony motifs adorn each side. Chinese calligraphy and seal design in the logo and packaging blend imperial grandeur with contemporary sensibility.
- Inspiration
- The "Six Treasures Imperial Tea Gift Box" draws inspiration from the Chinese imperial dragon robe. Its square form features a circular silk embroidery of double dragons, symbolizing harmony between heaven and earth, while the inside lid includes a peony motif, the national flower of China. The twin lids open inward like butterfly wings, revealing shimmering tea crystals that convey a refined sense of royal elegance.
- Research
- The design of the "Six Treasures Imperial Tea Gift Box" draws inspiration from the Chinese imperial dragon robe. The square box features a circular silk embroidery of double dragons, symbolizing the harmony of heaven and earth. Its twin lids open inward like butterfly wings, revealing shimmering tea crystals that evoke a sense of imperial elegance and refined nobility.
- Challenge
- Integrating imperial design elements and traditional silk embroidery techniques with contemporary international design concepts presents significant creative and technical challenges. The inclusion of Chinese calligraphy and seal design further functions as a synthesis of East and West, and of classical and contemporary aesthetics, adding additional layers of complexity, refinement, and innovation to the project.
- Realization and Technology
- The box features a distinctive opening mechanism: a gentle press on either side of the embroidered circle causes the lids to open inward like butterfly wings, adding elegance and surprise to the unboxing experience. Inside the lid, intricate dragon pattern silk embroidery enhances visual richness, while golden tea crystal bottles arranged in a semicircle against a black background create a luminous, striking contrast.
- Operation and Interaction
- The gift box features a unique opening mechanism that mirrors the graceful motion of butterfly wings, introducing a sense of elegance and surprise to the user experience.
- Project Duration and Location
- The project began in 2023 in Macao and was completed in December 2025 in Guangzhou.
- Specifications
- Silk wrapped box with embroidery in the size of 38cm x 38cm x 9cm. The overall presentation conveys a sense of regal refinement and majestic imperial dignity.
- Keywords
- Contemporary Dragon Pattern Design, Silk Embroidery, Imperial Gift Box Design