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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Packaging Design Goes to Bama Sunrise Can for Preserving Tea by Tang Shengxing

Tang Shengxing recognized for packaging design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that Bama Sunrise Can for Preserving Tea by Tang Shengxing, designed for Bama Tea Co., Ltd, has been granted the Bronze A' Design Award in the Packaging Design category. The result belongs to the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

What the Bronze A' Design Award Means

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

More About Bama Sunrise Can for Preserving Tea

Bama Sunrise is a packaging set designed to preserve and present Chinese tea. The theme of the design is the sunrise, a symbol of hope and beauty in China. An ancient Chinese sun totem is placed on the top of the can, with four raised round faces that symbolize abundance throughout the year. The outer box shows the sunrise scene of Mount Tai in Shandong province. The tea container is made of fired ceramic, and the outer box is made of paper and metal. The complete set measures 260 by 220 by 220 millimeters.

Award Record

Tang Shengxing is a winner of 1 A' Design Award, including this recognition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://dezigners.org/design-category/packaging

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Bama Sunrise Can for Preserving Tea
Function
Can for Preserving Tea
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Dark Red, Maroon, Black, Firebrick and Crimson
Images
5
Client
Bama Tea Co., Ltd

The Recognition

Laureate
Tang Shengxing
Recognition
Bronze A' Design Award
Edition
2022 - 2023
Design ID
#150611

Credits

Image Credits
Designer/Shengxing Tang, Baohui Qiu, Jingfei Yang

Design Details

Unique Properties
the theme of its design is “sunrise”, which is a symbol of hope and beauty in China. An ancient Chinese sun totem is used on the top of the can, with four raised round faces symbolizing abundance throughout the year. The design of the outer box adopts the sunrise scene in the Mount Tai, which is viewed as the Oriental go. Thus,
Inspiration
it is a product with a beautiful implied meaning. In the Shandong province of China rises Mount Tai, which is also the highest of the five great mountains in China. When appreciating the sunrise on Mount Tai, the sun rises from the sea of clouds, the mountains and heaven and earth covered with romantic red color. Everything is revived and full of vitality, inspiring me to create the tea packaging design.
Realization and Technology
The main materials for packaging are ceramics and paper, and the outer box is composed of paper and metal. The tea pot is made of ceramic firing.
Project Duration and Location
This work was designed and produced in Shenzhen, China in July 2022, and was released in 3000 stores in the Chinese market in December of the same year. Incorporated selected exhibitions in Xiamen and Chengdu, China.

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