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DesignNewswire · COMO, Italy ·

Radailiai Visual Identity by Stand Up Team Wins the Silver A' Design Award in Graphics, Illustration and Visual Communication Design

Stand Up Team acknowledged for graphics, illustration and visual communication design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Radailiai Visual Identity by Stand Up Team, designed for Stand UP, has been granted the Silver A' Design Award in the Graphics, Illustration and Visual Communication Design category. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About Radailiai Visual Identity

Radailiai is a visual identity created for a manor and a dinosaur park. The upper part of the manor logo shows a stylized fragment of an arch, a pattern of diagonal lines and a motif of water waves. The lower part shows a similar water motif and a stylized dinosaur. Changing the text and rotating the hexagon icon by 180 degrees creates the Dino Park logo, with the dinosaur above and an inverted house below. A palette of deep green and rose gold links the two worlds. The identity is applied to business cards, posters, envelopes and gift bags.

About Stand Up Team

Stand Up advertising agency is a creative marketing agency based in Klaipeda, Lithuania. Working with an array of projects, including visual identity, ad campaigns, content creation, print design, and others. We first start with the research, gather all the relevant insights, and move on to the implementation phase. Every step is well-thought-out so every piece of design has its story and meaning. A team of passionate professionals is equipped to elevate any business to a higher level- just like our motto says- don‘t stand by watching others, you‘d better be first to stand out.

Award Record

Stand Up Team is a winner of 1 A' Design Award, including this recognition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://dezigners.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Radailiai Visual Identity
Function
Visual Identity
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Dark Slate Gray, Black, Misty Rose, Silver and Dim Gray
Images
5
Client
Stand UP

The Recognition

Laureate
Stand Up Team
Country
Lithuania
Recognition
Silver A' Design Award
Edition
2020 - 2021
Design ID
#120415

Credits

Team
Grete Milkinte and Inesa Budgine

Design Details

Unique Properties
The upper part of the Radailiai manor logo depicts a stylized fragment of an arch (manor symbol), a pattern of diagonal lines, and a motif of water waves (SPA, water, tranquillity). The lower part of the logo depicts an analogous water motif and a stylized dinosaur. Changing the text part of the logo and rotating the hexagon icon 180 ° results in the Dino Park logo with a dinosaur at the top and an inverted house at the bottom!
Inspiration
A logo that conveys two different messages. Combine these two, from the very first sight totally different spheres & create one visual identity, one harmonious brand image. The style of Dino Park remains a bit more playful, and that of Radailiai Manor is solid, but with stylized details, it matches the first. The combination of dark green and rose gold gives Raidailiai manor solidity.
Research
With the elegant and unique color combination, the new visual identity brings out a modern and fresh look.
Challenge
The creative challenge was to bring together two different worlds so you can clearly see their unique identity.
Realization and Technology
Palette of deep green and rose gold looks solid for manor image, but is easily transformed to the greens of Dino park jungle!
Operation and Interaction
The logo was simplified, and supported by a simple, and clear visual identity.
Project Duration and Location
The project started in December 2019 in Klaipeda and finished in May 2020.
Specifications
We created the design for business cards, posters, envelopes, and gift bags.
Keywords
Visual identity, Restaurant, Logo, Graphic Design, Lithuania

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