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Press Release

DesignNewswire · COMO, Italy ·

A' Design Award in Advertising, Marketing and Communication Design Goes to Wa Lana Waqfa Brand Political Tv Show by Rami Yaser Hosni

The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Rami Yaser Hosni for advertising, marketing and communication design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ Wa Lana Waqfa Brand Political Tv Show by Rami Yaser Hosni, designed for TRT Arabi TV channel, has been granted the A' Design Award in the Advertising, Marketing and Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the A' Design Award Means

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

More About Wa Lana Waqfa Brand Political Tv Show

Wa Lana Waqfa (let us pause) is a daily political show that focuses on current affairs news. It shed the light on a news event and analyze it in depth. The design team did a full rebrand (opener, studio, in-show graphics, promo..) to really reflect the concept of the show, which revolves around “highlighting” and “stopping” at a certain subject. The first letter in the show’s name shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents a pause (the name of the show).

About Rami Yaser Hosni

Rami Hosni is a highly experienced professional with over 15 years of experience in the design industry and over 12 years of experience in the media industry. He has worked in various media institutions such as Aljazeera TV, TRT Arabi, Alaraby, and Astucemedia... Throughout his career, Rami has won numerous international design awards and has been involved in several large rebrand projects for various news TV channels. Rami is well-known for his exceptional creativity, eye for detail, and ability to produce high-quality design solutions that transforms the design experience into a newer level.

Award Record

Rami Yaser Hosni is a winner of 1 A' Design Award, including this recognition.

About the A' Advertising, Marketing and Communication Design Award

The A' Advertising Design Award is an international advertising design competition recognizing good advertisement designs by designers and agencies worldwide. It is organized within the A' Design Award & Competition and is open to advertising designers, marketing professionals, communication designers and creative directors from all countries. Typical entries include advertisement campaigns, billboards, commercials, print ads, social media campaigns and direct mails. The awarded advertising designs are published at https://dezigners.org/design-category/advertising

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Wa Lana Waqfa Brand Political Tv Show
Function
Political Tv Show
Category
Advertising, Marketing and Communication Design
Discipline
Communication Design
Industry
Branding & Advertising
Colors
Dark Slate Gray, Dim Gray, Dark Gray, Light Slate Gray and Steel Blue
Images
3
Client
TRT Arabi TV channel

The Recognition

Laureate
Rami Yaser Hosni
Country
Canada
Recognition
A' Design Award
Edition
2020 - 2021
Design ID
#119930

Credits

Team
Soheib Larabi, Ali Alabachee and M. Ali Ozturk

Design Details

Unique Properties
Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)
Inspiration
The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause. The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show). Our main shapes are all revolved around the spot light (diagonal shapes).
Challenge
To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.
Project Duration and Location
The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)
Keywords
broadcast program, political, current affairs, news, arabic, design, brand, opener

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